OOH Produces Second-Largest Quarterly Volume in History of the Medium. September 21, 2023 (Washington, DC) – Out of home (OOH) advertising revenue increased 2.2 percent in the second quarter of 2023 compared to the previous year, accounting for $2.68 billion, based on figures released by the Out of Home Advertising Association of America (OAAA). […]
Singapore, (Sept 21, 2023) – Moving Walls, the leading provider of Out-of-Home (OOH) media enterprise software, has partnered with Place Exchange, a leading supply-side platform (SSP) for programmatic OOH media, to provide Moving Walls OOH software users with access to Place Exchange’s vast network of digital OOH (DOOH) inventory. […]
Billups Acquires TAC Media and Appoints David Krupp Global CEO. NEW YORK, Sept. 20, 2023 – Billups, a global Out-of-Home (OOH) technology and managed services company, has acquired TAC Media Sdn. […]
Clean California is First Brand to Activate Ad Campaign on Newly Launched Transit Shelters in Los Angeles, Connecting with Frequent Commuters & Residents Across the Region. […]
Malmö - ZetaDisplay AB (publ) acquires Peakmedia digital signage GmbH, an Austrian digital signage integrator. The acquisition is a step for ZetaDisplay towards further strengthening its market presence in the DACH region and Europe. The deal will be accretive to EBITDA and will be funded through the Group’s existing debt facilities. […]
Seattle, WA — [September 19, 2023] — Ballyhoo Media and Pivot Media Ventures, providers of waterway media advertising, have signed a deal with Trans4Media (T4), a transit advertising operator in Seattle, Washington. As a result, Ballyhoo Media and Pivot Media Ventures become the sole local and national sales representatives for Trans4Media. […]
Air Travel Expected to See a Healthy Boost This Holiday Season According to Latest OAAA-Harris Poll Research. WASHINGTON, Sept. […]
VIOOH, the global digital out-of-home (DOOH) supply-side platform, released its annual research into the programmatic DOOH market. prDOOH ad spend is expected to increase by a third (33%) over the next 18 months. Nearly a third (31%) of US advertisers have included prDOOH in media plans – with more (39%) looking to increase this in the next 18 months. […]
New York, NY [September 12, 2023] - Advana, the DOOH network in self-service food and beverage micro markets, has expanded to over 9,000 locations nationwide. Advana is part of 365 Retail Markets, which represents the largest workplace digital advertising network in the world. Advana has a national micro market presence. […]
The World Out of Home Organization has signed up its 200th member, and first company from Kazakhstan, with the enrolment of Citix, a major OOH service provider/supplier. Citix is a technology developer at the intersection of Smart Cities and AdTech, creating smartboards – smart street gadgets that provide useful information at the right place in the right time with intuitive interface. […]
BROOKINGS, S.D., Sept. 06, 2023 -- Daktronics, Inc. (NASDAQ - DAKT) reported results for its fiscal 2024 first quarter which ended July 29, 2023. […]
NEW YORK, Sept. 06, 2023 -- Vistar Media, the provider of programmatic technology for digital out-of-home (DOOH), has launched its new retail media targeting solution, providing marketers with the ability to easily activate campaigns across DOOH screens in major retailers, at scale, through a single deal ID. […]
Paris, September 5th, 2023 – JCDecaux SE (Euronext Paris: DEC), the outdoor advertising company worldwide, announces that following two different competitive tenders, it has won the bus shelter contract of Toulouse Métropole (population: 796,203) and the street furniture contract of the City of Toulouse (population: 471,941), the fourth largest city in France and the capital of the Occitanie region. […]
PPDS unveils new sustainability-driven Philips D-Line 4650 4K digital signage range with modular design for extended product lifetimes in North America. […]
The Forum Venue is the Conrad Bali Hilton Jalan Pratama 168 Tanjung Benoa, Kec, Kuta Sel, Kabupaten Badung, Bali, 80363, Indonesia. Delegates will be able to register for the Forum and access a special forum hotel rate via the registration link below. The first APAC Regional Forum, with over 200 delegates, was held in Kuala Lumpur, Malaysia, in October 2022. […]