Raw Feed & Search

CEO of Outfront wants measurement to improve faster (Billboard Insider)

Nick Brien, CEO, OUTFRONT Media: Industry measurement standard is the priority — not what I have individually. No individual operator is going to resolve the inherent weakness of this medium’s lack of growth, because we haven’t had credible, consistent, and robust audience measurement that buyers trust. We haven’t had it for decades. […]

billboardinsider.com
Wed, May 20 at 5:50 PM

Permalink

The World Cup Isn’t Global. It’s Hyper-Local At Scale

The World Cup Isn’t Global. It’s Hyper-Local At Scale By Luba Giglia for OOH Today Published: May 20, 2026 The World Cup is often framed as the biggest global media event in the world. From a marketing standpoint, that framing can be misleading. […]

adomni.com
Wed, May 20 at 11:05 AM

Permalink

DSS 2026: Coming of Age in an Era of Permanent Change

We are on the verge of the start of DSS 2026 and the launch of the invidis Yearbook. And we are on the brink of a disruption in the digital signage market – NextGen Signage. Why resilience, scale, and autonomy will be the key success factors for the industry’s next phase. […]

invidis.com
Wed, May 20 at 12:30 AM

Permalink

Lamar switches audience data provider: replaces MotionWorks with Ipsos (Billboard Insider)

CEO Sean Reilly: We’re abandoning the data provider that used to feed Geopath, a company called MotionWorks, and we’re going with a globally respected brand called Ipsos. They do the measurement in Australia and the UK, for example, where out-of-home is a larger share of total media spend. […]

billboardinsider.com
Tue, May 19 at 9:44 PM

Permalink

Panasonic acquires British AV technology company Hive Media Control (Invidis)

Hive is best known for its media player and control technologies, which are widely used in the events and broadcasting sectors. Hive’s flagship Beeblade platform is based on the Intel Smart Display Module (SDM) standard and enables direct integration with projectors, LED screens, and displays. Hive to Remain an Independent Company. […]

invidis.com
Tue, May 19 at 9:12 PM

Permalink

Details of DPAA’s Cannes Lions Curated Experience for 2026: fast-growing OOH media meets senior global marketing leaders from Mastercard, LinkedIn, VISA, Kimberly-Clark, and more

DPAA will host members-only Cannes Curated Experience, which takes place during the Cannes Lions International Festival of Creativity, June 22 – 26, 2026. Highlights include: Monday night’s member event is the DPAA Cannes Kickoff at Fred l’Ecailler, widely acclaimed as the best seafood restaurant in Cannes. […]

dpaaglobal.com · Promoted content
Tue, May 19 at 9:10 PM

Permalink

Digital signage tech firm Creative Realities posts Q1 2026 growth but reports wider loss (Invidis)

by John Berkovich. Creative Realities increased first-quarter revenue after acquiring Cineplex Digital Media, but lower margins in hardware and services, weather-related delays, and higher operating costs weighed on profitability. […]

invidis.com
Tue, May 19 at 9:08 PM

Permalink

Who’s Who on the boards of US public out-of-home companies (Billboard Insider)

Here’s breakdown of who’s who on the public out of home company boards, sponsored and analyzed by SignValue. […]

billboardinsider.com
Mon, May 18 at 9:44 PM

Permalink

T-Mobile bets edge computing will transform in-store retail media (BeetTV)

By Robert Andrews: T-Mobile Advertising Solutions is now positioning itself as a bridge between the two worlds, offering retailers a turnkey system to transform their stores into “addressable media environments. […]

beet.tv
Mon, May 18 at 9:28 PM

Permalink

Alpha Modus settles patent infringement lawsuit against Adroit Worldwide Media, advancing multi-jurisdictional IP monetization (Stock Titan)

The complaint, filed November 3, 2025, alleged infringement of Alpha Modus's patented technologies covering real-time consumer behavior analysis and in-store digital engagement. Adroit Worldwide Media operates in the digital out-of-home and in-store media sector, an area squarely addressed by Alpha Modus's growing consumer-centric intellectual property portfolio. […]

stocktitan.net
Mon, May 18 at 9:25 PM

Permalink

Christie’s sale of pro video products to VistaPHX called off (AVInteractive)

Christie will keep and support its image processing and compositor lines Spyder, Terra, Hedra, Phoenix, and Mastering Gateway while evaluating opportunities. Christie has ceased negotiations with VistaPHX on the sale of its Broadcast and Professional Video group’s assets. […]

avinteractive.com
Mon, May 18 at 9:21 PM

Permalink

New York bills aim to ban gambling billboards (Next io)

By Erik Gibbs: Two pieces of legislation have been proposed by New York State Sen. Nathalia Fernandez aimed at restricting billboard advertisements for gambling, sports betting, alcohol, tobacco, nicotine, and vaping products throughout the state. Senate Bill 10400 constitutes a wide-ranging prohibition. […]

next.io
Mon, May 18 at 9:13 PM

Permalink

Why dvLED is becoming part of the architecture, not just the technology (SNA Displays)

Tim Allen, sales director at SNA Displays. The role of dvLED in corporate, retail, and hospitality environments is growing. Displays are increasingly being treated as architecture itself; and how conversations around LED have shifted from simple specifications to larger discussions about design intent, user experience, and long-term value. […]

snadisplays.com · Promoted content
Mon, May 18 at 8:55 PM

Permalink

Lessons about AI from the OAAA’s Independents Summit (Billboard Insider)

OAAA SVP Andy McDonald: Every organization needs a corporate AI policy. If you don’t have one, you need one. […]

billboardinsider.com
Mon, May 18 at 8:48 PM

Permalink

Sean Reilly: AI can get creative wrong; and other quotes from OOH CEOs (Billboard Insider)

Lamar's Sean Reilly. AI slop is actually costing productivity when it comes in over the transom. When it comes in from a client, for example, that just learned how to use AI and they come up with this great thing and they want this and it’s just horrible creative. […]

billboardinsider.com
Mon, May 18 at 8:34 PM

Permalink