Reported revenues of $522.5 million increased $62.3 million, or 13.5%, for the second quarter of 2026 as compared to the same prior-year period. […]
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DOOH Suffers from the Same Afflictions as OOH. Only Worse. Digital Out-of-Home (DOOH) was supposed to solve many of the problems that have plagued traditional outdoor advertising. […]
by Jamie Mounsey, Commerce Manager, dentsu. Retail media is often positioned as one of the most measurable channels in modern marketing, but that perception doesn’t quite match reality. […]
by John Berkovich. Proto has been granted a U.S. design patent covering the industrial design of its Proto M holographic display, expanding the company’s intellectual property portfolio as it continues to develop spatial display technology. […]
Born September 23, 1933, in Binghamton, New York, Estus built a career in outdoor advertising spanning more than six decades. […]
AdQuick was recently featured on Advancements with Ted Danson, a nationally broadcast educational program highlighting innovations across industries. […]
Global Digital Out-of-Home Ad Spend Decelerated in 2025, Rising 12%, With a 15.3% Gain Projected in 2026 Fueled by Elections & Sporting Events Stamford, CT, August 4, 2026 – Global digital out-of-home (DOOH) media spending, including digital place-based networks and digital billboards & signage, grew at a decelerated rate of 12% in 2025, down from a 15.5% increase in 2024. […]
SAN ANTONIO, Aug. 4, 2026 -- Clear Channel Outdoor Holdings, Inc. (NYSE: CCO) (the "Company") has completed the sale of its business in Spain to Atresmedia Corporación de Medios de Comunicación, S.A. […]
OOH impressions vs online impressions: We use one word for two different things, and we price the world on it. An impression online is a receipt. Something happened, a system recorded it, you can go and look at the record. […]
Strategic partnership combines interactive wayfinding, premium digital media, and property digitization to create seamless visitor experiences and unlock new revenue opportunities across North America. LAFAYETTE, Colo. and MIAMI, Fla. […]
Sign Fabricator Matt Schulze of Selective Structures was interviewed by Neil Bell on the Bell Board Podcast. I spoke at the OAAA back around 2009, right when digitals were taking off — maybe 2006 or 2007 — and I begged the industry to only build digital ready. […]
ZANESVILLE, Ohio — Adams Outdoor Advertising, the nation's fourth-largest out-of-home advertising company, has completed two strategic acquisitions—Barnes Advertising Corp. and Oliver Outdoor's billboard assets across eastern Ohio and western Pennsylvania. […]
by Florian Rotberg. The out-of-home giant significantly increased revenue and earnings in the first half of 2026. The Fifa World Cup provided an additional boost. […]
By Flavia Moura: The incoming CEO says the small-format push is about reaching more customers. Read the margin math and it is really about feeding a retail media network with a structural weakness only more stores and a marketplace can fix. […]
