The wireless industry is a catalyst for technological innovation and cutting-edge digital experiences. Wireless retailers, ironically, don’t tend to be on the cutting edge of retail. […]
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Cedar Fair Entertainment Company – one of the world’s largest operators of amusement parks, water parks and park resort properties – recently updated the guest-facing digital signage networks in its 11 parks located across the U.S. and near Toronto, Ontario. […]
The spectacular show featured sports bags fashioned from Ocean’s upcycled advertising vinyl. Environmentalists Jo and Leah Wood joined TeamGB athletes on the catwalk at London’s Savoy Hotel for STING SS20, Vin + Omi’s eco and sustainable London Fashion Week show. […]
Allsee Technologies is delighted to continue our support for local under 15’s football club Halesowen Town Colts North. After Allsee officially became the kit sponsor last year the Colts had a phenomenal season ending 3rd in the league and their highest ever finish. […]
The goal of this document is to establish broad-level guidelines across buyers and sellers for how to use the new Insights. It provides a set of agreed-upon standards that can be referenced where the buyers and sellers intersect. This document will serve as a clearly defined roadmap to ensure an efficient exchange of information throughout the buying and selling of OOH media. […]
For students returning to school, it is absolutely crucial that they attend the first day to get the year started on the right foot. The clothing retailer franchise Under Armour firmly believes in this principle, which is why it recently ran a DOOH campaign for the Chicago Transit Authority's First Day Free Rides program. […]
“Advertising is the greatest art form of the 20th century”. So claimed philosopher and media theorist Marshall McLuhan, commenting on the burgeoning consumer culture of post-war America and advertising’s central role within this. […]
The software can be installed on any Chrome, Android or Windows device. “NoviSign is exactly what we needed in our High School to display the news, videos, weather updates, slides and other information that we needed to put out to students,” said Adrian Ramos, a teacher at EL Teacher at Eisenhower High School. “NoviSign’s product is awesome and very easy-to-use. […]
The two companies have joined forces to launch a new programmatic platform in Australia and New Zealand to overcome programmatic barriers in the digital out of home (DOOH) industry. AdSparc will be backed by Lemma’s proprietary ad exchange platform to cater to the growing demand of programmatic DOOH whilst eliminating the friction the industry is currently facing. […]
Full motion digital outdoor screens are three times more impactful than traditional static sites, but add technical capabilities like WiFi and AR and that figure jumps to eight times, research shows. […]
Five years ago oOh! Media CEO Brendon Cook figured the OOH industry had a problem if it continued with blunt demographics, impressions and basic reach and frequency modelling as the basis for future sector growth. The successful industry-wide shift to digital formats has been well documented. […]
Evergreen Park, IL — Keyser Industries, Inc. is proud to report that a second patent application for their innovative FLEX outdoor display system was published by the United States Patent and Trademark Office July 4, 2019 as publication No. 2019-0208673. […]
The project was created by order of the company LBL Communications Group. Magic Innovations’ work as part of the Circle of Light Festival’s closing ceremony in Moscow took place on a rowing canal. The object of the projection is a specially created structure, partially located on the water, measuring 150 meters by 48 meters. […]