Insider’s take: It will take a covid vaccine for airport traffic and advertising to recover which means early 2021. Subway and bus passenger traffic will return sooner if a New York Times article suggesting public transportation is not a major source of covid transmission proves true. […]
The entire OOH industry was deeply affected by the news of John Savey’s tragic passing. Insider wanted to pass along a few of the many comments we received from those who knew John or were impacted by this tragedy. John Savey “Both of us worked for Whiteco back in the 80’s, but I never met him until we met in Ocala, FL in 1989. […]
Modern students get information differently than previous generations did. Before the age of the Internet and fast microprocessors, students could only use books and write down what they saw on a chalkboard. Today, as much as 97 percent of students prefer to get information in a digital form. […]
In its first nationwide campaign in France during winter 2019, Nespresso combined the strength of JCDecaux's national urban presence with the increased mobile capabilities provided by S4M, with: An assessment of the extra traffic created by the mobile + OOH campaigns in selected Nespresso boutiques; Geo-localised ads on people’s mobile phones receiving the OOH campaign; A wide scale campaign delivering extensive national coverage; Clément Noël, Nespresso Global Media & Performance Marketing Manager, said: “We have joined forces with JCDecaux and S4M, leveraging all their expertise to boost our in-store traffic. […]
Elo’s modular self-service platform expands with a customizable questionnaire app and temperature check peripheral MILPITAS, Calif.–Elo, a leading global provider of interactive solutions, today announced Elo Access™, a set of configurable kiosk-based visitor management self-service solutions designed to help businesses protect employees and guests in public spaces. […]
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highly accurate sensors use a complex algorithm to measure within a 0.5 degree Fahrenheit range Frederick, MD (August 4, 2020) — With so many businesses, churches, and medical and educational facilities working to ensure the safety of their communities, Audio-Video Group is proud to offer no-contact temperature screening technology. […]
ATLANTA, GA – August 4, 2020 – Visix has released version 1.35 of their AxisTV Signage Suite digital signage content management software. The release expands the speed and functionality of AxisTV Signage Suite with new and improved widgets, new content creation tools and backend enhancements. […]
First-of-its-kind software enables instantaneous and anonymous remote control of interactive kiosks, payment stations and digital exhibits SAN FRANCISCO — AUGUST 4, 2020 — In response to the impact of COVID-19 on businesses around the world, Freetouch™ is today announcing a new patent pending product that enables anyone with a smartphone to remotely interact with shared touchscreens. […]
Maintains a safe Covid-19 social distance with branded projected imagery August 3, 2020 – Orlando, FL – It’s called QueueSight™. Here’s how it works: An overhead sensor can detect and track the distance between two or more people. […]
An Orlando AV solutions called Crafted Design has debuted an interesting take on the social distancing guidelines for line-ups – using overhead sensors and projection to keep safely spaced apart as the pandemic rages on. […]
The 15.6% fall projection is a slight improvement on previous estimates by the AA and Warc, which previously forecast a 16.7% drop in ad spend. The improvement in 2020’s ad spend estimates are linked to recent measures by the government to stimulate consumer spending. […]
The nation’s health agency has launched a multi-media appeal for plasma donations to help fight the COVID-19 virus. The “donate plasma” call to action will appear on out of home OOH) media displays in more than a dozen top markets for four weeks, starting August 3. […]
By Paul Wright, founder and CEO of SignValue. One of our consulting partners EY, recently published an article by their EYQ think tank titled “Beyond COVID-19: Will you define the new normal or watch it unfold?” It is a fantastic read if you get a chance. […]
aresh Patel is founder and CEO of PayRange. It is baffling when you think about how the consumer experience has changed over the years. People have gone from shopping in the store to ordering online. […]