McDonald’s is without question a market leader and influencer in the QSR market, so news in the last two-three years that the chain restaurant giant was rolling out digital displays in its drive-thrus would certainly have been encouraging to any company developing and trying to market outdoor display technology. […]
Lamar Advertising Company (Nasdaq: LAMR) intends to offer approximately $1.0 billion through an institutional private placement of one or more series of senior notes (the “Notes”) by its wholly owned subsidiary, Lamar Media Corp., subject to market conditions. […]
Recalling the recent release by PMD being the 5th largest OOH network, my curiosity got the best of me thinking about the PMD boast and who else might be a sleeper sized network. We all know who the BIG 3 are. Who are the other OOH companies, including the ‘Little Known 3’ not previously on our radar? […]
Stephen Haggard, CEO, Metro Phoenix Bank. We are active with outdoor advertising media lending. We have actually been involved with that asset class since inception. […]
Jeff Hasting, CEO of BrightSign. The march towards cloud-based services is inexorable, and what was traditionally a separate ‘AV’ space is now part of users’ wider IT networks – with all the opportunities and challenges that entails. […]
Despite growing in revenue for 40 consecutive quarters (up 7% in Q3 ‘19), Out of Home advertising is often seen as a secondary channel, either complementary to the main campaign or not used at all. But if we take a comparative look at digital advertising and OOH, a few differences stand out regarding the quality of these two channels. […]
More turbulence in the OLED display business – with a significant Chinese manufacturer bailing on the tech after only a year, and switching back to LCD. Hisense, which is mainly known for TVs but has a commercial displays business unit, has indicated that the OLED TV it debuted last year was the first and last. […]
The veteran Swiss CMS software firm Navori Labs has announced an interesting new spin on making its application available on the widely used BrightSign media player line-up – a system on an SD memory card. […]
SPAR, one of the world's largest supermarkets, partnered with Advertima to increase revenue from its existing in-store digital signage network. To achieve this goal, Advertima upgraded SPAR's traditional digital signs with its innovative smart targeting and audience analytics solution that delivers hyper-personalized advertising for physical stores. […]
[…]
NEW YORK, Jan. 21, 2020 — Curb Taxi Media, the leading provider of mobility-centric media in the United States, today launched the largest network of programmatic ‘smart’ taxi tops in New York City. […]
New outfield display featuring 1,452 square feet to be installed in 2020 BROOKINGS, S.D. – Jan. 21, 2020 – When Sugar Land Skeeters fans return to Constellation Field in Texas this summer, they will be greeted by two new LED video boards designed, manufactured and installed by Daktronics (NASDAQ-DAKT) of Brookings, South Dakota. […]
TK850 Combines True 4K UHD Resolution, HDR-PRO, and High Visual Brightness for Ultimate 4K HDR Enjoyment COSTA MESA, Calif., Jan. […]
LAUSANNE, SWITZERLAND, January 22, 2020 – Navori Labs continues to partner with today’s leading suppliers for the global digital signage industry, developing QL Player software applications for a broad variety of hardware platforms. […]
Manchester, UK’s NowSignage has announced what it touts as the “world’s first digital signage platform to become truly hardware agnostic through a single code base.” The argument is that NowSignage users can now load their digital signage content on to any screen hardware “without having to compromise on security, reliability or performance. […]