Tuesday, August 4, 2020

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The OOH industry remembers John Savey, managing partner of Longview Outdoor, who was murdered at home, allegedly by an intruder (Billboard Insider)

The entire OOH industry was deeply affected by the news of John Savey’s tragic passing. Insider wanted to pass along a few of the many comments we received from those who knew John or were impacted by this tragedy. John Savey “Both of us worked for Whiteco back in the 80’s, but I never met him until we met in Ocala, FL in 1989. […]

billboardinsider.com
Tue, Aug 4 at 6:01 PM

Case Study: Nespresso’s Drive-to-Store Combined DOOH and Mobile Campaign (JCDecaux)

In its first nationwide campaign in France during winter 2019, Nespresso combined the strength of JCDecaux's national urban presence with the increased mobile capabilities provided by S4M, with: An assessment of the extra traffic created by the mobile + OOH campaigns in selected Nespresso boutiques; Geo-localised ads on people’s mobile phones receiving the OOH campaign; A wide scale campaign delivering extensive national coverage; Clément Noël, Nespresso Global Media & Performance Marketing Manager, said: “We have joined forces with JCDecaux and S4M, leveraging all their expertise to boost our in-store traffic. […]

jcdecauxna.com
Tue, Aug 4 at 12:21 PM

Introducing Elo Access™ for Wellness-Check Access Control Kiosk Solutions

Elo’s modular self-service platform expands with a customizable questionnaire app and temperature check peripheral MILPITAS, Calif.–Elo, a leading global provider of interactive solutions, today announced Elo Access™, a set of configurable kiosk-based visitor management self-service solutions designed to help businesses protect employees and guests in public spaces. […]

digitalsignageconnection.com
Tue, Aug 4 at 9:47 AM

Freetouch Launches Smartphone-Based Contactless Interaction Solution for Public Touchscreens

First-of-its-kind software enables instantaneous and anonymous remote control of interactive kiosks, payment stations and digital exhibits SAN FRANCISCO — AUGUST 4, 2020 — In response to the impact of COVID-19 on businesses around the world, Freetouch™ is today announcing a new patent pending product that enables anyone with a smartphone to remotely interact with shared touchscreens. […]

digitalsignageconnection.com
Tue, Aug 4 at 9:34 AM

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