We are on the verge of the start of DSS 2026 and the launch of the invidis Yearbook. And we are on the brink of a disruption in the digital signage market – NextGen Signage. Why resilience, scale, and autonomy will be the key success factors for the industry’s next phase. […]
CEO Sean Reilly: We’re abandoning the data provider that used to feed Geopath, a company called MotionWorks, and we’re going with a globally respected brand called Ipsos. They do the measurement in Australia and the UK, for example, where out-of-home is a larger share of total media spend. […]
Hive is best known for its media player and control technologies, which are widely used in the events and broadcasting sectors. Hive’s flagship Beeblade platform is based on the Intel Smart Display Module (SDM) standard and enables direct integration with projectors, LED screens, and displays. Hive to Remain an Independent Company. […]
DPAA will host members-only Cannes Curated Experience, which takes place during the Cannes Lions International Festival of Creativity, June 22 – 26, 2026. Highlights include: Monday night’s member event is the DPAA Cannes Kickoff at Fred l’Ecailler, widely acclaimed as the best seafood restaurant in Cannes. […]
by John Berkovich. Creative Realities increased first-quarter revenue after acquiring Cineplex Digital Media, but lower margins in hardware and services, weather-related delays, and higher operating costs weighed on profitability. […]
Here’s breakdown of who’s who on the public out of home company boards, sponsored and analyzed by SignValue. […]
By Robert Andrews: T-Mobile Advertising Solutions is now positioning itself as a bridge between the two worlds, offering retailers a turnkey system to transform their stores into “addressable media environments. […]
The complaint, filed November 3, 2025, alleged infringement of Alpha Modus's patented technologies covering real-time consumer behavior analysis and in-store digital engagement. Adroit Worldwide Media operates in the digital out-of-home and in-store media sector, an area squarely addressed by Alpha Modus's growing consumer-centric intellectual property portfolio. […]
Christie will keep and support its image processing and compositor lines Spyder, Terra, Hedra, Phoenix, and Mastering Gateway while evaluating opportunities. Christie has ceased negotiations with VistaPHX on the sale of its Broadcast and Professional Video group’s assets. […]
By Erik Gibbs: Two pieces of legislation have been proposed by New York State Sen. Nathalia Fernandez aimed at restricting billboard advertisements for gambling, sports betting, alcohol, tobacco, nicotine, and vaping products throughout the state. Senate Bill 10400 constitutes a wide-ranging prohibition. […]
Tim Allen, sales director at SNA Displays. The role of dvLED in corporate, retail, and hospitality environments is growing. Displays are increasingly being treated as architecture itself; and how conversations around LED have shifted from simple specifications to larger discussions about design intent, user experience, and long-term value. […]
OAAA SVP Andy McDonald: Every organization needs a corporate AI policy. If you don’t have one, you need one. […]
Lamar's Sean Reilly. AI slop is actually costing productivity when it comes in over the transom. When it comes in from a client, for example, that just learned how to use AI and they come up with this great thing and they want this and it’s just horrible creative. […]
There is a sentence that nearly every adult in America says approximately twice a week, has been saying for the entirety of their adult life, and will continue saying until they are dead. It is also, by some distance, the single most consequential sentence in consumer marketing, which is a thing nobody in consumer marketing seems to have noticed. […]
The awards recognize local market campaigns that leveraged out of home (OOH) advertising through strategic planning, creative execution, audience engagement, and measurable results. Since its inception, the OAAA/Geopath Local Case Study Awards have highlighted OOH’s role in driving local business growth and strengthening connections between brands and communities. […]
