Strategic rationale: Adshel’s FY18 pro forma EBITDA is estimated in the range of $48 million to $50 million, implying an EV/EBITDA multiple of around 11 without taking into account cost synergies, expected to be in exces...
While APN Outdoor is itself the subject of a takeover offer from JCDecaux, APN Outdoor is continuing with its bid for street furniture specialist Adshel. • APN Outdoor CEO James Warburton on Adshel bid and growth plans ...
The bidding war across Australia’s out-of-home supplier market continues, with APN Outdoor Group today upping its bid for rival player, Adshel, to $540 million. Just a day after JCDecaux lodged a $1.09 billion bid for AP...
APN Outdoor has raised its final bid for Here, There & Everywhere's Adshel to $540 million as it fends off a $1.1 billion proposal from French giant JCDecaux. The raised bid for Adshel, revealed by The Australian Finan...
oOh!media had upped the ante and submitted a $550 million all-cash offer for Here, There & Everywhere's out-of-home advertising business Adshel on Friday night. oOh!media's original offer had been pegged at $470 million. ...
The outdoor ad sector is growing at a time when a lot of traditional advertising is declining, and now is in consolidation. It’s just hard to work out who will end up as the leading market player. APN Outdoor looks like it ...
For most parts of the media sector, digitisation has destroyed value, cost jobs and caused plenty of tears. But for outdoor advertising, it's a very different story. Digitisation has made outdoor advertising one of the ...
His conclusion was very simple: “Buying services are no longer bringing value to the OOH Industry” (billboard owners). His solution, go direct to client. Here’s the part which makes you sit up in your chair, leaning in,...
Hurricane season has arrived, and it’s very important to us that you are prepared. We’ve created some resources to help: the brochure Hurricane Preparation Procedure and the blog post Preparing Your LED Display for a Hurr...
The campaign celebrates the FIFA World Cup and the soft drinks brand continued support of the game. Lucky fans get to experience firsthand, what it’s like to play alongside Switzerland’s Xherdan Shaqiri on-screen. Part...
As you may have read recently, some of the major mobile phone carriers are enacting policy changes regarding the distribution of location data to third-party processors. We want to assure our members that these recent changes...
Dickerson stated that out of home has increased its share of total US ad spend since 2013 and suggested that advertisers should be doubling or tripling the share of the budget which they devote to out of home to maximize bran...
Marketers need to catch up with technology and have the same expectations of OOH as they do social media, using it to serve up relevant, of-the-moment content. It certainly shouldn’t be the norm to show the same poster, in ...
IHeartMedia, the biggest U.S. radio broadcaster, formally turned down a $1.16 billion bid from John Malone's Liberty Media, but other talks are continuing as the company navigates its way through bankruptcy. Liberty offici...
A Texas man who purchased a massive Interstate 40 billboard telling “liberals” to leave the state allowed the sign company to take it down after the billboard owner and a man who posted a photo of it to social media start...