Wednesday, September 2, 2026

Editors’ Picks

Tuesday, September 1 Tue, Sep 1

Retail media can build brands—including ways other media can’t (Adweek)

Andrew Lipsman, ndependent analyst and consultant at Media, Ads + Commerce. In-store retail media – Ritson called attributing sales to people already in the store ready to buy your product “the single most flattering metric in marketing.” He’d be right if that’s how in-store advertising was measured, but no sane brand would ever accept ROAS or attributed sales. […]

adweek.com
Tue, Sep 1 at 10:22 PM

Monday, August 31 Mon, Aug 31

oOh!media says certain rival bids must beat the I Squared offer by at least 3% to qualify as a superior proposal (Law360)

Outdoor advertising firm oOh!media updated the rules for rival takeover bids after discussions with the Australian Securities and Investments Commission (ASIC).Takeover Agreement DetailsThe Buyer: US private equity firm I Squared Capital agreed to buy the company.The Price: The deal offers $1.70 per share in cash.Total Value: The takeover values the company at nearly $900 million.Rule Changes for Rival BidsSuperior Proposal Definition: oOh!media changed how rival offers are judged to follow regulatory rules.The 3% Threshold: Certain competing bidders must beat the I Squared offer by at least 3% to qualify as a superior proposal. […]

law360.com
Mon, Aug 31 at 11:22 PM

DOOH advertising is projected to account for around 49% of India’s OOH revenue by 2030, up from 34.5% in 2025 (Everything Experiential)

According to PwC’s Global Entertainment & Media Outlook 2026–30: India perspective, DOOH revenue is projected to grow from US$193 million in 2025 to US$318.5 million by 2030. In comparison, physical OOH revenue is expected to decline from US$365.9 million to US$326.3 million during the same period. […]

everythingexperiential.com
Mon, Aug 31 at 11:17 PM

A breakthrough by Geniatech allows e-paper displays update content without flashing the entire screens (Good e-Reader)

Michael Kozlowsk, editor-in-chief:  Geniatech has achieved a breakthrough in full-color e-paper interaction by enabling dynamic special-effect transitions during partial refreshes—a capability previously unavailable in commercial e-paper displays. In practical terms, this advancement means an e-paper display can now update content without flashing the entire screen. […]

goodereader.com
Mon, Aug 31 at 11:09 PM

Econocom, M-Cube and Trison France lead the digital signage tech market in France (Invidis)

Together, they combine international reach with extensive experience delivering digital signage projects for enterprise and retail customers throughout France. Among the companies to watch, Cenareo and Lumapps (Comeen) continue to strengthen their positions with cloud-based workplace communication and digital signage platforms, reflecting France’s strong software development ecosystem. […]

invidis.com
Mon, Aug 31 at 10:52 PM

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