Friday, March 27, 2026

Editors’ Picks

Thursday, March 26 Thu, Mar 26

L’Oréal Garnier wins JCDecaux programmatic DOOH campaign award (AdNews)

L'Oréal Garnier has won the 2025 JCDecaux Programmatic Campaign of the Year Award for its Vitamin C Daily Tinted Fluid campaign. The campaign, developed by WPP Media agency Wavemaker, tackled the topic of sunscreen in Australia. The strategy focused on turning SPF into a daily habit by pairing the skincare benefits of vitamin C with SPF50+ protection, reinforced through high-traffic OOH. […]

adnews.com.au
Thu, Mar 26 at 12:10 AM

Wednesday, March 25 Wed, Mar 25

Australia’s most valuable tech company, Canva, has acquired DOOH software startup Doohly (AdNews)

The online graphic design platform is said to have paid $30 million for Doohly, an out-of-home content management system provider. The acquisition is part of a strategy to power the “entire marketing and content lifecycle, from ideation and creation to deployment, measurement, and optimisation”. Canva wouldn't comment on the commercial terms of the deal. […]

adnews.com.au
Wed, Mar 25 at 10:50 PM

Tuesday, March 24 Tue, Mar 24

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