The World Out of Home Organization's Congress in London took place June 3-5, 2026. Global OOH revenues had climbed to US$54bn, 15% higher than 2024. The WOO figures include 85 separate geographical territories accounting for 95% of global GDP. […]
Lifetime Achievement: Antonio Vincenti, Pikasso. Leadership: John O’Neill, QMS. President’s Award: Ichiro Jinnai, Perion, Japan. […]
PATTISON Outdoor has launched PULSE by PATTISON. Now with the introduction of PULSE, planners and buyers can add to their toolkit a first-of-its-kind audience planning platform that harnesses industry leading data to create more strategic, data-backed transit and airport advertising campaigns. […]
Rob McKenna – Talon Ireland. Planning these days is happening in a more complex environment. One shaped by privacy changes and a more fragmented media landscape. […]
By Rob Lane. All-in-One 32:9 Ultra Stretch DVLED display (LUPA098) is the first model in its LUPA Series and is intended for digital signage and public spaces. LG has unveiled a 98-inch All-in-One (AIO) 32:9 Ultra Stretch Indoor DVLED display (LUPA098), a large-format solution designed to deliver an immersive viewing experience in public-facing environments. […]
Guest article by Brian Selman, VP North America, SignageOS. When one vendor owns the whole stack (the hardware, the player, the CMS, the analytics), that company’s failure becomes your failure. The screens don’t care why the vendor went under. […]
Presented at the WOO Congress in London, the award recognises John’s longstanding influence on the out of home industry. With almost 30 years’ experience across QMS, oOh!media, EyeCorp and Media Puzzle, he has helped shape the Australian OOH market through digital transformation, commercial growth and a consistent focus on strengthening the channel’s value for advertisers. […]
OUTFRONT Media intends to use the net proceeds from the notes offering, along with borrowings under its accounts receivable securitization facility and cash on hand, to redeem all of its outstanding 5.000% Senior Notes due 2027 (the “2027 notes”) and to pay accrued and unpaid interest on the 2027 notes, if any, to, but excluding, the redemption date, and to pay fees and expenses in connection with the notes offering and the 2027 notes redemption. […]
by Gino Sesto. Your company has a great idea for a billboard, and a friend of a friend knows a vendor who can get you a board for a low price. Sounds like a no-lose proposition, right? […]
Flughafen Zürich AG has once again conducted a public tender for the marketing of all advertising space from 1 January 2027 until at least the end of 2033. This encompasses all analogue and digital advertising spaces at Zurich Airport (air- and land-side), including all branding zones and special formats, as well as the MegaPosters on the multi-storey car parks. […]
Outdoor advertising company Ooh Media has been accused by the industry’s peak body the Outdoor Media Association of making misleading claims about its audience at its annual general meeting. […]
Jamie Kristow, CEO of Cotswold Outdoor Group. We Built the Network Whilst Rebuilding the Foundation: Launching a retail media network is not a marketing decision. It is an infrastructure decision. […]
by Florian Rotberg. Former high-flyer Loop Media, once valued at around USD 4 billion, has re-emerged following its asset liquidation in 2025. The company’s original founder and CEO has reacquired the core assets and relaunched the business under the Loop TV brand. […]
Among the several interesting legal issues in the case was Lamar’s allegation of tortious interference, which basically consisted of “lease jumping” by a competitor, Victor Outdoor. […]
Colin Lewis, retail media expert. For many brands and retailers, the focus is on activation, ad-ops and getting campaigns out the door rather than creating a brief, defining objectives and defining what success is, says Colin Lewis. […]
