Editors’ Picks

Stratacache sell-off continues: Perion acquires in-store media network PRN (Invidis)

by Florian Rotberg: Another key Stratacache asset changes hands as Perion acquires PRN, one of North America's best-known in-store retail media operators. The deal expands Perion's omnichannel advertising platform into physical retail environments while marking the latest chapter in the gradual unwinding of Chris Riegel's digital signage and media empire. […]

invidis.com
Wed, Aug 26 at 11:31 PM

Permalink

Haynes Column: Samsung layoffs, wind-down of Wi-Charge, and the ongoing Stratacache firesale (Invidis)

by Dave Haynes; Three things to note: an industry giant is shrinking in the US and pissing off customers, a pioneering company suffers the classic fare of many pioneers, and another once big company continues to vanish and liquidate. […]

invidis.com
Wed, Aug 26 at 5:22 PM

Permalink

Forté has acquired Vega Global, one of Asia-Pacific’s largest ProAV systems integrators (Invidis)

by Florian Rotberg. The deal creates what the company claims is the industry's largest global footprint, with operations spanning 22 countries and customers in more than 70 cities worldwide. Just two weeks after announcing its separation from the GPA network, US-based workplace technology integrator Forté is making headlines again. […]

invidis.com
Wed, Aug 26 at 5:19 PM

Permalink

95% of Billboard Insider readers have seen construction costs increase over the past year

President Trump’s 50% steel tariff and the accompanying 42% increase in steel prices haven’t been kind to Billboard Insider readers. 95% of our readers have seen their billboard project costs increase over the past year. 35% of our readers have seen project costs increase by more than 20%. […]

billboardinsider.com
Wed, Aug 26 at 4:49 PM

Permalink

TikTok expands DOOH reach to new markets to display brands’ best in-app content offline (EMARKETER)

by Marisa Jones: TikTok is expanding its Out of Phone offering, which lets brands extend in-app content to digital out-of-home (DOOH) surfaces like billboards and in-store displays. New partnerships with DooH it, Zoom Media, Alight Media, and others will expand Out of Phone placements across Europe, giving brands more opportunities to amplify organic creator content beyond the app. […]

emarketer.com
Wed, Aug 26 at 12:20 AM

Permalink

The next phase of Gulf region’s DOOH market growth will be less about record-breaking LED screens and more about infrastructure (Invidis)

by Florian Rotberg. Governments across the region remain committed to modernization. Digital citizen services, smart mobility, tourism development, cashless societies, and AI-driven public services all require communication platforms. […]

invidis.com
Wed, Aug 26 at 12:17 AM

Permalink

The decline of the traditional digital signage integrator (Invidis)

by Florian Rotberg. Beyond Western markets, digital signage is reshaped by other players than the traditional integrator. In many regions of the world, telcos, POS platforms, and office technology vendors transform the roles in the digital signage ecosoystem. […]

invidis.com
Tue, Aug 25 at 11:17 PM

Permalink

Australia’s out-of-home advertising industry reports a 6.51 per cent increase in revenue in first half of 2026, to $744.1 million (Mediaweek)

Digital Out of Home accounted for 77.1 per cent of total revenue, up from 76 per cent a year earlier. Where the revenue landed: Roadside Billboards remained the largest revenue category at $298.1 million. The full half-year comparison was: Roadside Billboards (over and under 25 square metres): $298.1 million in 2026, versus $293.7 million in 2025. […]

mediaweek.com.au
Tue, Aug 25 at 11:14 PM

Permalink

Lamar vs Link Outdoor: What Q2 2026 says about rural billboard economics (Billboard Insider)

Lamar is the much larger operator, while Link is even more concentrated in smaller rural markets in the Midwest. Their Q2 2026 results highlight one thing in particular: both companies continue to keep site lease costs below 20% of revenue. Link wins on land costs. […]

billboardinsider.com
Tue, Aug 25 at 11:11 PM

Permalink

Samsung display owners now have seamless access to local, direct, and national ad campaigns via Smartify’s DOOH network

Samsung Electronics America, Inc. (Samsung) and Smartify Media, Inc. (Smartify), a premium digital out-of-home and retail media network in North America, have partnered to allow businesses and property owners monetize Samsung commercial displays, Samsung VXT Ads, Powered by Smartify. […]

blog.smartifymedia.com · Promoted content
Tue, Aug 25 at 11:10 PM

Permalink

Sony and VITEC bring player-less IPTV and signage to BRAVIA professional displays (Commercial Integrator)

The agreement delivers an end-to-end IPTV and signage ecosystem built on a native Android-based app for Sony’s displays. The companies say the goal is to improve the visual experience across corporate environments, entertainment venues, hospitality, healthcare and public facilities while simplifying deployment for integrators and end users. How Does the Player-Less SoC Deployment Work? […]

commercialintegrator.com
Tue, Aug 25 at 8:06 PM

Permalink

Following a pilot, ZetaDisplay will install an in-store digital signage network at SPAR stores in central Europe (Retail Tech Innovation Hub)

The deployment follows Zetadisplay’s recent acquisition of retailmediatools, a retail media infrastructure-as-a-service platform. Bernhard Schuch, key account manager at ZetaDisplay, said: “The acquisition of retailmediatools marks an exciting milestone for ZetaDisplay, as we expand our retail media offering. […]

retailtechinnovationhub.com
Tue, Aug 25 at 8:01 PM

Permalink

JCDecaux deploys 110 new DOOH screens at bus stops in key London neighbourhoods

JCDecaux UK has completed the 2026 phase of its London Digital Network (LDN) rollout, creating an even more powerful platform for brands to reach Londoners in the real world. Building on the foundations laid in 2025, when 550 LDN screens were installed and refreshed across the city, the 2026 programme focused on 110 new digital screens in key neighbourhoods. […]

jcdecaux.co.uk · Promoted content
Tue, Aug 25 at 7:54 PM

Permalink

Global systems integrator AVI-SPL expands its presence into Benelux market (Invidis)

by John Berkovich: Customers in Belgium, the Netherlands and Luxembourg will work through local teams backed by AVI-SPL’s wider international organization. Its portfolio will include collaboration technology, managed services and workplace experience offerings. […]

invidis.com
Tue, Aug 25 at 7:33 PM

Permalink

Guide: How to produce fake out-of-home (FOOH) ads (Roastbrief)

By Roastbrief: FOOH: Why a Piece Can Cost 5x More and How to Understand Your Quote. At the heart of every FOOH piece lies the magic of CGI (Computer-Generated Imagery) and 3D animation. It is here that cost variation can be most dramatic, directly reflecting the level of detail, realism, and technical complexity desired. […]

roastbrief.us
Tue, Aug 25 at 12:10 AM

Permalink