The new stations feature seven pairs of unmissable, full motion enabled Digital Ribbons and 16 new-format Digital Runways - made up of 234 platform edge screens - which are exclusive to the Elizabeth line. […]
The network is expected to feature premium inventory spanning its owned channels including display, mobile, video, email and digital out-of-home (in-room television and digital screens) when fully deployed. For brand advertisers, the Marriott Media Network will offer an unprecedented combination of scale and personalized media to an audience of in-demand, high-intent travelers. […]
Lamar Advertising Company (LAMR) has declared a quarterly cash dividend of $1.20 per share payable on June 30, 2022 to stockholders of record of Lamar’s Class A common stock and Class B common stock on June 20, 2022. […]
Infographics summarizing the performance of Lamar, OUTFRONT and Clear Channel Outdoor during the first quarter of 2022 by SignValue. […]
James Byrne, marketing manager PML Group. Pubs and restaurants are set to get the green light for outdoor seating on the street this summer. According to Independent.ie, the Government is to extend a temporary law allowing customers to drink on the streets outside licensed premises during the summer months. […]
NJ-based custom display manufacturer Palmer Digital Group was already doing EV charging kiosks but now has a formal partnership with a start-up – IoTecha ... […]
It has been a few years now since the first LED modules with hardened coatings came on the market – with the category taking ... […]
Marketers plan to continue increasing their investments in DOOH over the next five years, according to GroupM estimates. DOOH investment is tracking to exceed the growth rates of overall advertising investments each year – and by 2x over the next three years. […]
The Canadian electronics enclosure manufacturer Mellitron has joined a growing list of outdoor display companies expanding beyond DOOH street furniture and QSR drive-thrus into ... […]
COMMB, Canadian Out-of-Home Marketing and Measurement Bureau, the source of Canadian OOH market insights for its advertiser, agency, media owner, and programmatic tech-stack members, welcomes Talon Outdoor as a member. […]
By Alice Bird. Smart Digital Network (SDN) teamed up with data technology business Data Jam last year to trial its mobile device counting technology on live sites. The technology provides mobile device movements and impression data on its screens to customers. […]
Michael Lieberman, US CEO at Kinetic: “We’re going from RFP to closing in 2 weeks. That is 5X faster than it used to be. […]
The CMS software firm Yodeck has released results of research work that suggests the use of digital signage inside and/or outside by restaurants, cafés, ... […]
PPDS has launched a new, state-of-the-art cloud platform, Wave, providing control and management capabilities and opportunities for professional displays. Courtesy PPDS PPDS has launched a new, state-of-the-art cloud platform, Wave, providing control and management capabilities and opportunities for professional displays. […]
By Kerry Flynn. Why it matters: Adgile saw opportunity in modernizing a traditional business — ads on trucks — as interest in OOH grows with digital and social ads getting pricier. Details: The round was led by Brand Foundry Ventures, the early-stage venture capital firm, and general partner Brian Spaly has joined the board. […]
