Sunday, June 4, 2023

Press Releases

Thursday, June 1 Thu, Jun 1

Programmatic DOOH platform Vistar Media introduces a tool for media buyers to verify the quality of its ad inventory

NEW YORK, June 01, 2023 -- Vistar Media, a marketplace for programmatic digital out-of-home (DOOH), has launched Vistar Verify, a new program that establishes a set of measurable quality standards for digital out-of-home inventory. Vistar Verify creates a shared definition of quality that can be monitored fairly and objectively across all inventory in the Vistar marketplace. […]

Vistar Media · Promoted content
Thu, Jun 1 at 12:17 AM

Wednesday, May 31 Wed, May 31

Sweden-based digital signage tech firm Zeta Display reports growth in Q1, 2023

January - March 2023: Net sales increased by 7.5% to SEK 119.6 (111.2) million; SaaS revenues increased by 6.4% to SEK 50.0 (47.0) million; EBITDA amounted to SEK 3.8 (5.4) million; Adjusted for non-recurring items, EBITDA amounted to SEK 10.1 (14.4) million; ARR amounted to SEK 195.4 million compared with SEK 197.7 million in the previous quarter; Operating profit amounted to SEK -6.5 (-4.5) million. […]

Wed, May 31 at 11:28 PM

Vpon Big Data Group to provide mobile data to programmatic DOOH ad platform VIOOH in Asian markets

HONG KONG, May 31, 2023 -- Vpon Big Data Group (Vpon), a big data company in Asia, has partnered with VIOOH, the digital out-of-home advertising supply-side platform. This collaboration will use Vpon's diverse and extensive mobile data and AI creative technology, "InVnity", along with VIOOH's global digital outdoor advertising programmatic inventories. […]

Vpon Big Data Group
Wed, May 31 at 11:16 PM

Moving Walls and The Association of Advertising and Marketing Singapore (AAMS) Release Open-Source OOH Audience Measurement Framework

31st May, 2023, Malaysia: The Outernet Marketing Innovation Group (OMIG), a regional industry initiative spearheaded by global ad-tech company Moving Walls and The Association of Advertising and Marketing Singapore (AAMS), proudly announces the release of an open-source document which encapsulates OOH audience measurement with a particular focus on the concept of the impression multiplier. […]

Moving Walls
Wed, May 31 at 9:14 AM

Tuesday, May 30 Tue, May 30

Clear Channel Outdoor Holdings, Inc. to Sell its Businesses in Italy and Spain to Subsidiaries of JCDecaux SE for US$ 81 Million¹

Company Continues Review of Strategic Alternatives for its Other European Businesses SAN ANTONIO, May 30, 2023 -- Clear Channel Outdoor Holdings, Inc. (NYSE: CCO) (the "Company") has signed agreements to sell its businesses in Italy and Spain to subsidiaries of JCDecaux SE. Gross proceeds from the two separate all-cash transactions total approximately EUR 75.1 million, or US$ 80.5 million1. […]

Clear Channel Outdoor
Tue, May 30 at 8:17 PM

Thursday, May 25 Thu, May 25

Wednesday, May 24 Wed, May 24

Sunday, May 21 Sun, May 21

Thursday, May 18 Thu, May 18

Out-of-home (OOH) ad buying software firm DOmedia hires former Interpublic Group Company executive as Global Head of Operations

DOmedia, the most-used out-of-home (OOH) ad buying software in the U.S., announced today that Mike Cooper has joined the leadership team to focus on international expansion and will assist with their next-generation OOH planning products. Previously, Mike served as Global President of Rapport Worldwide, an Interpublic Group Company (IPG). […]

Thu, May 18 at 5:00 PM

Wednesday, May 17 Wed, May 17

Clear Channel responds to investor’s call to consider a sale: “The Board and management are taking meaningful action”

SAN ANTONIO, May 16, 2023 -- Clear Channel Outdoor Holdings, Inc. (NYSE: CCO) (the "Company") today issued the following statement in response to a filing from Legion Partners Asset Management LLC ("Legion"). The Clear Channel Board of Directors and management team always welcome constructive conversations with our shareholders, including Legion. […]

Clear Channel Outdoor Holdings, Inc.
Wed, May 17 at 6:25 PM

Tuesday, May 16 Tue, May 16

Omnichannel programmatic ad platform StackAdapt adds DOOH inventory from JCDecaux by integrating with VIOOH platform

TORONTO--StackAdapt (, the self-serve programmatic advertising platform has integrated with VIOOH that will expand supplier inventory and give users greater opportunity to scale campaigns across North America, EMEA and APAC. This follows recent partnerships with Broadsign, Vistar Media and Place Exchange, and further cements StackAdapt’s DOOH capabilities. […]

Tue, May 16 at 6:08 PM

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