Press Releases

DPAA announces Leading Women in Digital Media winners with a real marketer and a real housewife

Erin Lichy, The Real Housewives of New York City Star and Founder & CMO of Mezcalum to Host Annual Awards from WE.DOOH™ - DPAA’s Women’s Empowerment Initiative as conference is entitled “Real Connections”  New York, NY – October 12, 2026 – DPAA has unveiled the winners of the 2026 Leading Women in Digital Media Awards, to be hosted by The Real Housewives of New York City star Erin Lichy, CMO and co-founder of Mezcalum and founder of interior design firm Erin’s Studio. […]

DPAA · Promoted content
Mon, Oct 12 at 12:10 AM

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Global ad spend surges 11.9% to $1.34trn this year despite consumer caution; retail media to grow 14.3% to $202.1bn, DOOH to grow 13.7% to $21.7bn: WARC

Social media is expected to record the strongest growth up 21.3% to $394.6bn VOD (15.1%), retail media (14.3%), search (14.2%) and digital OOH (13.7%) are all set for double-digit increases Technology and electronics (20.7%), travel and transport (19.3%) and automotive (17.8%) to be fastest growing product categories Ad spend growth in 2027 expected to moderate (8.4%) to $1.46trn. […]

WARC
Thu, Oct 8 at 11:18 PM

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DPAA Summit: Retail and travel brands drive awareness, outcomes, by marrying digital and real-world connections

On October 13 in NYC at 14th Annual DPAA Global Video Everywhere Summit, American Eagle Outfitters and Expedia Group CMOs to address how to reconcile digital and physical, AI and IRL NEW YORK – October 8, 2026 – The theme of the 14th annual DPAA Global Video Everywhere Summit – the biggest one-day media and marketing industry event of the year, held October 13, 2026, in NYC – is Real Connections, and in a very digital world, one challenge successful brands are meeting head-on is how to take advantage of tech innovation while making meaningful connections to consumers  in real life (IRL). […]

DPAA · Promoted content
Thu, Oct 8 at 11:03 PM

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Erin Lichy, The Real Housewives of New York City star and founder of Erin’s Studio to host DPAA’s We.DOOH Women’s Empowerment Awards on October 13th in NYC

DPAA Global Video Everywhere Summit Brings Together Brand CMOs and Agency Decisionmakers with Thought Leaders like Lichy, Byron Allen, and Anthony Scaramucci Around the Theme “Real Connections”  NEW YORK – October 7, 2026 – Erin Lichy, serial entrepreneur, interior designer, real estate developer, author, and television personality will host the WE.DOOH Awards and join the stage for a fireside chat at the 14th annual DPAA Global Video Everywhere Summit On October 13 in NYC. […]

DPAA · Promoted content
Wed, Oct 7 at 3:38 PM

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UK-based AV integrator IUF expands operations in Canada and US via partnership with Pattison ID

Extended Agreement will see IUF able to offer North American manufacture and deployment utilising local Pattison ID factories and fitting experts. […]

IUF · Promoted content
Wed, Oct 7 at 3:37 PM

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DPAA Global Video Everywhere Summit to tackle how sports makes real connections between brands and fans

Major League Soccer CMO Radhika Duggal to Talk with Mediahub CEO Nicole Estebanell in Fireside Chat, “Turning FIFA World Cup Momentum into Local Fandom”  NEW YORK – October 6, 2026 – At the 14th annual DPAA Global Video Everywhere Summit – the biggest one-day media and marketing industry event of the year, held October 13 at Pier Sixty in the Chelsea neighborhood of NYC – the CMO of the premier men’s pro soccer league in the U.S. […]

DPAA · Promoted content
Tue, Oct 6 at 10:55 PM

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Allen Media’s Byron Allen to keynote the DPAA Global Video Everywhere Summit on October 13, 2026 in NYC

Founder of One of the Largest Independent Studios in the World to Talk about the Future of Media and Advertising on October 13th in NYC. […]

DPAA Global
Thu, Sep 24 at 7:52 PM

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DOOH network operator Branded Cities Canada becomes Cieslok Group

Cieslok Group launched as Canadian-owned Out-of-Home media platform backed by TorQuest Partners on Sep 16, 2026. Founder Jörg Cieslok returned as President and CEO, rebranding former Branded Cities Canada. […]

Cieslok Group
Mon, Sep 21 at 12:10 AM

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The ATLAS Sphere at Hartsfield–Jackson Atlanta International Airport – the world’s busiest airport – is powered by Acquire Digital software

cms Hartsfield-Jackson Atlanta International Airport is the world’s busiest airport, a title that is not easily earned. With over 100 million passengers every year, the airport deserves a stop-and-stare visual experience that gives passengers a trip to remember. […]

Jess Percival · Promoted content
Fri, Sep 18 at 12:00 PM

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Global programmatic DOOH market reached $1.339 billion in 2025, inaugural WOO study finds

First independently aggregated, supply-side dataset measuring pDOOH revenue globally — conducted in partnership with PricewaterhouseCoopers across twelve SSPs and more than forty markets.  Geography & Country Rankings · Full Year 2025  London · 14 September 2026 · $1.339bn GLOBAL pDOOH ADSPEND · FY 2025 7.0% SHARE OF TOTAL GLOBAL DOOH SPEND 12 SSP PARTICIPANTS 40+ MARKETS COVERED The World Out of Home Organization (WOO) has published the inaugural WOO Global pDOOH Expenditure Study 2026, revealing that global programmatic Digital Out-of-Home (pDOOH) advertising reached $1.339 billion in full-year 2025 — representing 7.0% of total global DOOH advertising spend. […]

World OOH Organisation · Promoted content
Mon, Sep 14 at 8:43 PM

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ZetaDisplay to deliver first retail media network for Austrian retail group SPAR

MALMÖ, ZETADISPLAY AB (PUBL):  ZetaDisplay will deliver the SPAR’s first retail media network. This follows Zetadisplay’s recent acquisition of retailmediatools, a retail media infrastructure-as-a-service platform. […]

ZetaDisplay · Promoted content
Wed, Sep 9 at 12:20 AM

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Nike, Netflix, Coca-Cola and more make the 2026 OBIE Awards shortlist as OAAA’s awards event returns to New York

WASHINGTON -- The Out of Home Advertising Association of America (OAAA) has unveiled the shortlist for the 84th Annual OBIE Awards, recognizing the most exceptional, creative and impactful work in out of home (OOH) advertising. […]

OAAA · Promoted content
Wed, Sep 2 at 1:58 PM

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Samsung and Smartify Media forge strategic partnership to turn commercial displays into revenue-generating media networks with Samsung VXT Ads, powered by Smartify

MIAMI, FL, -- Samsung Electronics America, Inc. (Samsung) and Smartify Media, Inc. (Smartify), a premium digital out-of-home and retail media network in North America, announced a strategic partnership that transforms how businesses and property owners monetize Samsung commercial displays, Samsung VXT Ads, Powered by Smartify. […]

Smartify Media
Mon, Aug 24 at 8:36 PM

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Canada: Transit and place-based lead substantial out-of-home ad revenue growth in Q2 2026

Toronto, ON — Canadian Out-of-Home advertising revenue reached $259.0 million in the second quarter of 2026, an increase of $45.2 million or 21.1% reported in the second quarter of 2025. Every reporting category recorded year over year growth. […]

COMMB · Promoted content
Mon, Aug 17 at 12:14 AM

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Largest U.S. cinema advertising platform National CineMedia, Inc. to acquire DOOH ad network Captivate for $275 Million

Expands and Diversifies NCM’s Advertising Network to 48,000+ Screens Across 185 Designated Market Areas, Unlocking Significant Cross-Selling Advertising Opportunities. Accelerates Revenue Growth and Margin Expansion. CENTENNIAL, Colo. […]

National CineMedia
Wed, Aug 12 at 7:08 PM

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