Traditional proposals take people from 30 minutes to a couple of hours to make. You can do it in Signly in about 3 minutes. In the past when a client requests a change to a proposal you have to go back to the office to tweak the proposal and get it back to them. […]
The city of Sacramento has installed digital license plates on some of its vehicles, turning the vehicles into carriers of multi-function digital displays. The city has installed 24 of the plates on its fleet of Chevy Bolts and plans to install another 11 when it receives more of the vehicles, according to Reviver Auto, maker of the interactive plates called Rplate Pro. […]
San Francisco plans to lift Mission Bay advertising restrictions for the new Golden State Warriors’ arena to allow for a large-scale video screen on the west facade, an illuminated rooftop Chase Center logo and other signage across the 11-acre redevelopment site. […]
How do we shift our mindsets? How do we think about our urban historical past? Mayors, thought leaders, and practitioners weigh in. […]
Scott Knoll, CEO, Integral Ads Science in conversation with Barbara Agus, Digital Director, Meredith. […]
The Congress, which will take place at the Hilton Sorrento Palace, will welcome more than 300 delegates to a wide-ranging event including a full conference programme covering all the key issues of the day, the announcement of the 2018 FEPE Creative Awards and a full exhibition space. […]
It is competition lawyers and experts at 10-paces as oOh!media and APN Outdoor battle for control of smaller rival Adshel. Street Talk understands the two biggest players in Australian outdoor advertising are seeking to put revised bids to Adshel owner Here, There & Everywhere as part of an auction process due to wrap up at the end of this month. […]
DOOH ad operator Ocean Outdoor has significantly expanded its national reach with the acquisition of Glasgow-based Forrest Media, handing it new markets across Scotland at a stroke. […]
In the emergence of legal marijuana across the United States, Out of Home advertising is following suite. With California being estimated to make up to $20 billion annually, OOH Companies view the marijuana industry as one with serious promise. […]
“Hardware refreshes in digital signage should be every three to five years. No longer. Typically, hard drives just don’t last that long anyway! […]
After I spoke on the benefits of collaboration (at the OOH Media Conference + Expo in Austin May 8), many people have asked what they can do to advance the industry. Here are five action categories that combine self-interest with industry progress. 1. […]
Not long ago, London-based Bidstack touted itself as the “eBay of digital out of home” advertising. It created a marketplace where brands could issue real time bids for digital out of home sites. Amid heavy competition it opted to instead lean into a new opportunity in the rich world of gaming. […]
In a lot of cases, an outdoor ad has just three seconds to get noticed. That is less time than it takes you to read this single line. This is the simple reasoning behind outdoor being such an incredible vehicle for creativity: the limitations imposed by the format demand impact delivered through simple, clear and remarkable messages. […]
Digital Experiential Media Network DEMN, the advertising division of Innovative Foto, the largest full-service designer, manufacturer, operator and distributor of digital imaging photo kiosks in the United States, has joined DPAA. Based in Salem, New Hampshire, DEMN provides an advertising network of 2,200 in-venue permanent placement kiosks across the United States. […]
North American pros will get a first look this week at Infocomm at the transparent color LED film that LG first showed a few months ago at ISE in Amsterdam. The film is touted as a way to turn any window or glass surface into a customizable digital canvas. If you were at Infocomm a year ago in Orlando, and wandered into LG Land, you would have seen gray-scale transparent LED films. […]
