Project Overview Products: Outdoor LED Video Wall, Android Cloud Network Media Player Location: Skydome Coventry Size: 4.32m x 2.88m Resolution: 432px x 288px Pixel Pitch: P10 Brightness: 6,000cd/m2 Background Skydome Coventry is one of Coventry city centre’s main entertainment and leisure complexes. […]
By Leah McCann. History’s first-ever D=SIGN: The Digital Signage Conference — an exciting new event created by AVIXA and the Digital Signage Federation (DSF) — began Tuesday. […]
Tom Harrison, Executive Director, Head of Programmatic at Manning Gottlieb OMD. The combination of a severely depleted 2020 alongside rapid technological development will spur a welcome recovery. […]
Chris Cowlbeck, General Manager, IBOUSA: "Naming standards in my opinion should be coordinated with our OOH industry trade organization, OAAA, with consultation from MRC. […]
Kinetic, the global out-of-home agency that is part of WPP, has appointed Keith Kaplan as Global Chief Executive Officer. Kaplan is well-regarded as a strategic advisor at the intersection of digital and out-of-home (OOH) with a strong focus on innovative ways to drive success for clients. Kaplan takes over from Marc-Antoine de Roys, who recently announced his retirement. […]
The 16:9 PODCAST IS SPONSORED BY SCREENFEED – DIGITAL SIGNAGE CONTENT I have been working with both AVIXA and invidis for most of the year on a series of monthly roundtables, called Digital Signage Power Hours. They’ve all been great, but the one we did recently on experiential media in real estate was particularly good … because of the people who kindly provided their time. […]
Players in the sector say if government approvals are set in motion, DOOH will accelerate further. By Noel Dsouza. Digital OOH inventories on highways and public spaces in India still haven’t seen much approval from the government. […]
Navori Labs Insane Performance Rendering (IPR) software is powering content on a 540 sqm LED screen at the Mall of Dilmunia in Bahrain on a network that also includes 60 Navori QL Players. Navori Labs is driving a continuous immersive, 360-degree 3D experience on the Middle East’s largest 8K LED ceiling screen at the Mall of Dilmunia in Bahrain. […]
San Diego – Videotel Digital, the leading manufacturer of industrial grade digital signage media players, looping DVD players, innovative touch and touchless interactive solutions and directional sound speakers offers an automated solution to control and limit traffic into any facility without putting multiple workers at risk. […]
By Kim Davis. The wide variety of screens and venues cries out for a consistent digital out-of-home taxonomy. Six leading players in the highly competitive digital out-of-home space this week announced an initiative to standardize descriptions of screen and venue for ad inventory. […]
By Roey Franco, VP Product & Innovation, XAXIS. The events of this year have heightened the imperative to provide better and more realtime data for digital out-of-home advertising. Media buyers have recently seemed a bit cautious about DOOH, questioning metrics that are based on historical patterns that have been severely disrupted during the pandemic. […]
Ben Holmes, Technical Account Manager at MiQ. What are the biggest opportunities, and challenges, for DOOH in 2021? The biggest opportunity for DOOH moving into 2021 will be its position within a digital marketing plan. […]
Here’s Billboard Insider’s list of 61 out of home law firms, sorted by State. Sirote and Permutt; Birmingham, AL. Robert Baugh. […]
Asiaray Media Group Limited ("Asiaray" or the "Group"; stock code: 1993), an out-of-home ("OOH") media company with a strategic focus on airport, metro line and high speed rail line advertising, has launched its Digital Out-of-Home (DOOH) programmatic transaction platform with The Trade Desk (NASDAQ: TTD) and Magnite Inc. […]
Today, the consortium of ad tech innovators released a new set of recommendations, aligned with OpenRTB2.5, for labeling DOOH inventory in programmatic marketplaces based on screen type, audience and environment. […]
