Sign Dash provides media owners with tools for managing structures, generating proposals, handling contracts and work orders, scheduling, and reporting. Blip pursued the acquisition because Sign Dash provides the latest, affordable tools that help independent operators scale with confidence. […]
by Florian Rotberg. Margins on hardware are at historic lows. Global economic uncertainty persists, and the looming threat of tariffs adds another layer of risk to an already fragile business model. […]
David Sailer, EVP/CFO, Clear Channel Outdoor. […]
Trison is now expanding its UK footprint with the acquisition of Pioneer Group. With this move, the European digital signage giant strengthens its capabilities in Pioneer’s core verticals: hospitality, QSR, stadiums, corporate, and retail. Pioneer has been in business for more than 14 years, working with brands such as KFC, Joe & The Juice, and various professional sports clubs. […]
The OOH Media Plan Awards were revealed at The Advertising Club of New York’s OOH:Now event, where the honors have been presented for the past 18 years. […]
In October 2025, Diversified announced that Paul Lidsky would take on the role of CEO and lead the company into the next stage of growth. In an exclusive interview with Commercial Integrator, Lidsky explores the opportunities for growth and reiterates the company’s commitment to delivering support at a global scale. […]
Clear Channel's Airports team will create an immersive, Hollywood-inspired experience through: Digitally Driven Media Network: A nearly 100% digital platform featuring themed design elements – like gold-trimmed frames evoking the glamour of Hollywood's golden age – seamlessly integrated into BUR's terminal architecture. […]
by Balthasar Mayer. Today, Digooh operates roughly 2,500 totems in Germany, including more than 1,500 at Edeka locations. The totems are Digooh’s own design, typically featuring 65-inch screens, with options for 55 and 75 inches. […]
by Aimee Newell Tarín. Looking to the future, the value of the OOH market is projected to soar to over USD$26bn (£19.71bn) by 2034. The principal drivers expected to drive this growth include digital transformation, allowing advertisers to execute more dynamic campaigns with better targeting in real-time, and accelerated urbanisation alongside infrastructure development, among other factors. […]
The Food Foundation has found McDonald’s to be the “worst offender”, having increased outdoor advertising spend by 71% from 2021 to 2024, after the forthcoming ban on unhealthy food advertising on pre-watershed TV and online was announced in 2020. Unilever, KFC, PepsiCo, Coca-Cola, Mars and Mondelez also feature among the biggest spenders on outdoor advertising last year. […]
By Nick Coston. Why do most of the OOH related conferences continue not to have any of the long-time, successful and some rich salespeople, on stage, speaking or on panels? […]
Mark Boidman, Solomon Partners: "We believe this transaction makes Broadsign the clear number one global provider of tech solutions to the out of home media industry adding the leading supply-side platform as it relates to OOH and in store media. […]
OOH marked 18 consecutive quarters of growth, according to an analysis released today by the Out-of-Home Advertising Association of America. For the first nine months of the year, OOH revenue reached $6.98 billion, up 3.2% versus the same period a year ago. Digital OOH was up 11.6%, with transit and place-based formats also realizing double-digit gains. […]
AI was mentioned over 100,000 times, but engagement dropped by more than half. Among five retail tech pillars – digital signage, in-store media, smart infrastructure, customer experience, and AI – AI generated the highest negative sentiment (4%), double the average of the others. […]
by Florian Rotberg. Taking place Sunday and Monday, February 1-2, before ISE 2026 at Fira Gran Via in Barcelona, Nexxt Explore is designed as a two-day pre-show program that brings together executive decision-makers, operational leaders, and innovators from across the AV ecosystem. The goal: to turn AI talk into actionable strategies and applied solutions. […]
