Sharp NEC Display Solutions has released its next generation of Direct View LED displays, the NEC FC Series. […]
The OAAA (Out of Home Advertising Association of America) and Outsmart (Out of Home Advertising Association of United Kingdom) have collaborated with IAB Tech Lab, the global digital advertising technical standard-setting body, to publish a comprehensive document and technical resources to support standardized Real Time Bidding in DOOH. […]
Out of home (OOH) advertising revenue increased 11 percent in the third quarter of 2022 compared to the previous year, accounting for $1.94 billion, based on figures released by the Out of Home Advertising Association of America (OAAA). Digital OOH continues to power overall OOH growth as the segment jumped 14 percent compared to Q3 2021. […]
London, UK. 30, November, 2022. Talon, the global independent out-of-home (OOH) media agency, rebrands to reflect its ambitious global expansion ambitions. […]
PHILADELPHIA, Nov. 30, 2022 /PRNewswire/ -- Goodbye to routing, long-charging cables and even batteries. FASTSIGNS and Wi-Charge are now deploying wireless, over-the-air displays that can be powered through the air. […]
INEO achieved 74% increase in year-over-year revenue and 90% increase in gross profit in first fiscal quarter 2023. The Company now generates over $40 million in annual recurring revenue. INEO recently completed its Public Offering of units and Private Placement of units, notes for total proceeds of C$2.74 million. […]
Programmatic ads purchased via omnichannel DSP reach audiences on more than 2,000 Clear Channel France displays available through the Broadsign OOH SSP. With the assistance of digital agency Jellyfish, Orange Bank has been an active programmatic Digital Out-Of-Home (DOOH) media buyer since December 2021. […]
The contract is believed to be one of the largest single e-paper deployments in the world, as the state invests heavily in an estimated $220bn infrastructure programme as part of the Qatar National Vision 2030 and driven by preparations for the FIFA World Cup Qatar 2022™. […]
Statements Media has exclusively licensed the proprietary hardware and software from Firefly. The initial deployment of 100 digital screens on the rooftops of Toronto taxicabs will be completed by November 30, with additional units scheduled to come online in 2023. […]
ROSWELL, Ga.--(BUSINESS WIRE)--Link Media Outdoor (“Link”) has purchased the outdoor advertising assets of Elevation Outdoor Advertising, based in Knoxville, TN. Elevation Outdoor operates over 265 billboard faces including 8 digital displays in Knoxville and East Tennessee. These assets add a geographic expansion into new territory for Link. […]
The partnership provides the Quotient Demand-Side Platform (DSP) access to the largest source of premium global DOOH inventory via the Hivestack Supply Side Platform (SSP) New York, USA, Montreal, Canada – November 21, 2022 – Hivestack, an independent programmatic digital out-of-home (DOOH) ad tech company, today announced a strategic partnership with Quotient, a digital promotions and media technology company that powers out of home (OOH) sales, planning, measurement and programmatic buying with its location-based Demand Side Platform (DSP). […]
Questex’s Digital Signage Experience (DSE) unveiled the 2022 Digital Signage Experience Awards (DIZZIE) winners. The awards program recognizes companies from around the world whose digital signage installations and campaigns challenge existing standards and drive the industry forward. […]
San Francisco, Calif. – November 17, 2021 – The San Francisco Municipal Transportation Agency (SFMTA) has expanded its contract with Intersection, including a five-year extension of the base contract, and the deployment of spectacular large format static and engaging digital media assets throughout these new stations. […]
For over 40 years, JCDecaux has been committed to facilitating universal access to public hygiene facilities The self-cleaning public toilet, a French innovation by JCDecaux that has been exported worldwide: world’s largest network with over 2,500 toilets in 28 countries (including Belgium, Brazil, Canada, Denmark, Germany, Ivory Coast, Qatar, Sweden, UK, USA, Uruguay and more), with a total of 31 million users every year and 721 million users between 2001 and 2021. […]
Executive Channel Network (ECN), a digital out-of-home (DOOH) office media publisher, has integrated with BlueZoo to measure opportunities-to-see in ECN’s core operating markets in the UK, France, and Germany. ECN has partnered with BlueZoo to deliver counts of persons within the screen-viewing range, measured independently for each screen. Traditional solutions based on GPS don’t function well indoors and audience numbers are extrapolated from the small sample of mobile phones that share location information. […]