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16:9 Update: Who’s The Largest Digital Signage Network Of Them All?

The other day I put out a post looking for guidance on what are the largest digital signage networks in the world, and the feedback I’ve so far received amounts to variations on: “Yeah, good luck getting that ….” A small handful of vendors have provided guidance on what they do, but generally, few people want to pony up information about their networks. […]

sixteen-nine.net
Mon, Feb 26, 2018 at 11:25 PM

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Out-of-Home’s Remarkable Shift from Media Measurement to Audience Measurement (EMC Outdoor)

The inventor of the Segway, Dean Kamen once said, “Every once in a while, a new technology, an old problem, and a big idea turn into an innovation” Out of Home media is currently on the cusp of just such a “once in a while” moment, a foundational change that will completely reshape the future of the industry. […]

emcoutdoor.com
Mon, Feb 26, 2018 at 11:23 PM

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Thought Leaders on OOH and the Smart City

Stephen Freitas, OAAA: 75 percent of the urban infrastructure that will exist in 2050 has yet to be built – an eye-opening introduction to the importance of smart cities in the future of OOH. The purpose of smart cities is a focus on improved outcomes that technology can deliver such as greener, cleaner, and safer streets and neighborhoods. […]

specialreports.oaaa.org
Mon, Feb 26, 2018 at 11:22 PM

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How Clear Channel Outdoor tackles programmatic OOH ad sales (Billboard Insider)

We conducted market research to better understand the needs of our existing OOH buyers, as well as prospective programmatic buyers, and conceptualize a solution that delivered on their collective needs. That pointed us to a biddable, marketplace solution for our digital roadside & airport inventory that can be tapped into by cross-channel DSPs. […]

billboardinsider.com
Mon, Feb 26, 2018 at 11:20 PM

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Why the billboard industry is getting behind this Oscar contender

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mlive.com
Mon, Feb 26, 2018 at 10:44 PM

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Czech Republic: Six months after motorway billboard ban only 10% are removed

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radio.cz
Mon, Feb 26, 2018 at 10:43 PM

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JCDecaux Singapore wins advertising contract for 1,459 bus shelters across Singapore, including DOOH screens

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nasdaq.com
Mon, Feb 26, 2018 at 10:41 PM

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Capacitive or resistive touch panel PCs support digital signage

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Mon, Feb 26, 2018 at 10:40 PM

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Neon signs are still widely used in outdoor advertising

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oohtoday.com
Mon, Feb 26, 2018 at 10:31 PM

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UK’s out-of-home advertising grows 4.3% in Q4 2017 (Outsmart)

Digital accounts for 50% of total revenue in Q4 for the first time Out of Home ad revenue reported for the quarter October to December 2017 saw the total market grow by 4.3% from £318 million in Q4 2016 to £332 million in Q4 2017. The strong Q4 contributed towards annual Out of Home revenue of £1,144 million, up 1.5% from 2016. […]

outsmart.org.uk
Mon, Feb 26, 2018 at 7:46 PM

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Geopath to release new billboard audience measurement platform (Billboard Insider)

March 15 – There will be a controlled release of beta software to point people at each Geopath member organization. The software and attendant data are for testing only and are not meant for commercial transactions at initial release. The Geopath Insights Suite will incorporate new data sets including enhanced circulation and place of residence data drawn from mobile and connected car data. […]

billboardinsider.com
Mon, Feb 26, 2018 at 6:49 PM

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Daktronics Bringing New Video Displays, Audio System to Western Kentucky University

BROOKINGS, S.D. – Feb. 26, 2018 – Daktronics (NASDAQ-DAKT) of Brookings, South Dakota, was asked by Western Kentucky University (WKU) to design, manufacture and install a new LED video display for L.T. […]

digitalsignageconnection.com
Mon, Feb 26, 2018 at 3:55 PM

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WinSystems Announces Intel E3900-Based Single Board Computer with Flexible Edge Computing for Industrial IoT Applications

ARLINGTON, Texas, Feb. 26, 2018 /PRNewswire/ — WinSystems, acclaimed for its embedded computer solutions used in industrial and other rugged high-performance applications, today introduced its small-footprint SBC35-C427 single board computer. The innovative design is based on the latest Intel Atom® E3900 series processor. […]

digitalsignageconnection.com
Mon, Feb 26, 2018 at 10:38 AM

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Middle Atlantic Proximity Sliding Mounting Plate Wins Best of Show at ISE 2018

FAIRFIELD, N.J. — Feb. 26, 2018 — Middle Atlantic Products today announced that its Proximity Series Sliding Mounting Plate was recognized with an ISE 2018 Best of Show Award by Installation Magazine. […]

digitalsignageconnection.com
Mon, Feb 26, 2018 at 9:22 AM

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ASK THE BOARD: What Industry Consultants Have to Say About DSE

What do you value most about Digital Signage Expo (DSE), and why do you come back every year and recommend that your peers return as well? This week’s question is answered by members of the DSE Advisory Board INDUSTRY CONSULTANTS COUNCIL “For me, the greatest value of attending DSE it is my interaction with other attendees. […]

digitalsignageconnection.com
Mon, Feb 26, 2018 at 8:43 AM

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