Editors’ Picks

Mood Media Expands Technomedia, Combining Three Separate Mood Entities to Form One New Global Specialty Division (DSConnection)

AUSTIN, Texas — Today, Mood Media, the world’s leading in-store media solutions company dedicated to elevating the Customer Experience, announced it is expanding Technomedia into a new specialty division, merging three separate Mood teams to operate as one global force under the Technomedia brand name. […]

digitalsignageconnection.com
Mon, Dec 2, 2019 at 10:22 AM

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BMW Canada Announces Kuusoft as Official Digital Signage Provider (DSConnection)

Burnaby, British Columbia (December 2, 2019) — BMW Canada has announced that Kuusoft will be the auto dealer’s digital signage provider of choice for over 50 dealerships across the country. Kuusoft’s software, NexSigns, will be used in Sales, Aftersales, and Motorrad divisions for advertising and merchandising messages. […]

digitalsignageconnection.com
Mon, Dec 2, 2019 at 9:53 AM

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Daktronics Poised for Public Sector Installations: Federal and Department of Defense Applications (DSConnection)

BROOKINGS, S.D. – Nov. 27, 2019 – Daktronics (NASDAQ-DAKT) of Brookings, South Dakota, and the only LED display company in the marketplace founded, owned and operated in the United States, is prepared to deliver industry-leading products into the public sector, including Federal and Department of Defense applications. […]

digitalsignageconnection.com
Mon, Dec 2, 2019 at 9:49 AM

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Octopus Interactive Joins DPAA (DSConnection)

NEW YORK, December 2, 2019 – DPAA, the leading global organization working to drive out-of-home into its digital future, announced today that Octopus Interactive, the largest network of interactive screens inside Uber and Lyft vehicles, has joined the association. […]

digitalsignageconnection.com
Mon, Dec 2, 2019 at 9:48 AM

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What Digital Signage Can Do in Hospitals (TelemetryTV)

Hospitals aren’t the most predictable or easy-to-manage environments. That’s why you need robust digital signage on your side. There are dozens of moving parts to keep track of, countless people to oversee, and hundreds of patients and visitors at any given time. […]

telemetrytv.com
Mon, Dec 2, 2019 at 12:08 AM

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CBS News: Clear Channel Outdoor puts Chinese advertising division up for sale

Clear Channel Outdoor Holdings, one of the world's largest outdoor advertising companies, is considering selling a controlling stake in China bus shelter advertiser Clear Media. Clear Media is the largest owner of advertising panels in Chinese bus shelters, generating roughly $105 million in sales in the first six months of the year. […]

cbsnews.com
Sun, Dec 1, 2019 at 9:58 PM

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Australian Financial Review: OOH ad operator QMS in $200m legal stoush with Singleton, Carnegie and Whyte

An outdoor advertising business owned by John Singleton, Mark Carnegie and Robert Whyte is suing takeover subject QMS Media for up to $200 million, alleging it is entitled to lost revenues over a breach of a cooperation agreement. QMS CEO Barclay Nettlefold. […]

afr.com
Sun, Dec 1, 2019 at 8:42 PM

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US Out-of-Home Ad Revenues Outpace Economy Again, Insider Wants to Know Why (Billboard Insider)

US Out of home revenues have outpaced the US economy for four straight quarters as you can see in the chart below.  In the third quarter of 2019 out of home revenues grew almost twice as fast as the US economy. What accounts for the increase?  A transfer of ad spend from other media to out of home?  Growth in programmatic revenues?  Growth in digital billboards? […]

billboardinsider.com
Sun, Dec 1, 2019 at 8:41 PM

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Economic Times: India’s out-of-home advertising industry is on the growth path, fuelled by the convergence with mobile

Atul Shrivastav, CEO, Laqshya Media. There’s already an increasing demand for OOH media from the client’s side, the need of the hour now would be to develop quality infrastructure and operational efficiency to match their requirements. The convergence of Mobile & OOH is the key growth driver for this sector. […]

brandequity.economictimes.indiatimes.com
Sun, Dec 1, 2019 at 8:40 PM

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Shop Direct ran “passion data”- driven DOOH campaign for Very.co.uk’s Black Friday promotion (Prolific London)

The campaign used unique “passion data” to identify and locate customers based on their interest in technology. Devised by Vizeum and Posterscope, the out-of-home and location marketing specialists, the campaign marks the beginning of an exclusive partnership between Posterscope and Starcount, the customer data and insight analytics consultancy. DOOH first. […]

prolificlondon.co.uk
Sat, Nov 30, 2019 at 8:09 PM

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ZDNet: Raspberry Pi 4 Wi-Fi problem: Firmware update will fix your screen resolution bug

Raspberry Pi 4 of course is the latest and most powerful member of the Pi family. The Pi 4 comes with two micro HDMI connectors so users could hook up two displays. Zini, like others, discovered that if the "if the Raspberry Pi 4 outputs HDMI at a resolution of 2,560 x 1,440, the Wi-Fi stops working". […]

zdnet.com
Sat, Nov 30, 2019 at 8:01 PM

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4G versus 5G from the digital signage perspective (DSToday)

When 4G LTE first emerged, people were blown away by the speed and capabilities of such an advanced network. With 4G, LTE came more rich content, from video streaming to live gaming. Today, as we get ready to head into 2020, 5G is the next big thing on everyone's mind. […]

digitalsignagetoday.com
Sat, Nov 30, 2019 at 7:58 PM

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Recent OOH personnel changes (OOHToday)

Cennydd Roberts: Founder & CEO at foris outdoor; and 19 other changes. […]

oohtoday.com
Sat, Nov 30, 2019 at 7:52 PM

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Examples of good OOH and DOOH creative from last week (OOHToday)

National Geographic's DOOH campaign. The Times Square - 44-Screen DOOH network at the busiest subway station in America. […]

oohtoday.com
Sat, Nov 30, 2019 at 7:47 PM

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The city of Wenatchee “intends to eliminate billboards” (Billboard Insider)

Lamar's and Outfront's assets may be affected. Insider's take: Maybe not the best way for a city to start out conversations with billboard operators on proposed sign code changes.  Stating in your opening paragraph that your intent is to eliminate the billboards in the city certainly is an attention getter. […]

billboardinsider.com
Fri, Nov 29, 2019 at 12:08 AM

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