UK out-of-home ad revenue declined less in Q3 than in Q2 (Outsmart)
UK OOH trade body Outsmart reports that revenue for July to September 2020 declined -50% year on year, an improvement on Q2 (-83%) and generating total revenues of £166m. Classic and Digital Out of Home revenues declined by -58% and -42% respectively and Digital’s share of revenue was 61% slightly less than Q2 (68%) as Classic improved. […]
Thu, Nov 19, 2020 at 6:40 PM