4K technology has become more popular than ever before and now, for the first time, it’s genuinely entering the mainstream of major resolution technologies. […]
After a year of trials and experiments, beaconing is not only getting serious but also expanding into new territories. The money also is following the market, as can be expected. Some recent research from the IHL Group, exclusively reported here last week (37% of Large Retailers to Deploy Beacons This Year), projected significant beaconing growth, especially among large retailers. […]
The first of 10 electronic freeway billboards erected on Kwinana Freeway, at the pedestrian overpass at Bull Creek train station, has been switched off. The sign was switched on only yesterday. The West Australian revealed last year that other advertising signs would be erected at Hepburn Avenue, Hutton Street and Warwick Road on the Mitchell Freeway and Berrigan Drive on the Kwinana Freeway. […]
Turns out Simkins wants to use the land in Miami's historically black neighborhood to build a 633-foot "media tower" covered with gigantic LED billboards. Neighborhood preservationists and activists are already crying foul over the plans. […]
A Manchester company behind a number of huge digital advertising screens around the city, including ones on Mancunian Way and Market Street, has been sold to Ocean Group. MediaCo Outdoor offers a network of outdoor screens and counts the likes of Mercedes, Sky, VW Audi, Microsoft and Samsung as customers. […]
CINEMACON/LAS VEGAS - Christie will install its Christie Experiential Networks at Screenvision's Upfront Advertising event in New York City on May 7, 2015. Screenvision, a national cinema advertising leader, with a presence in approximately 2,300 theaters, will host executives from advertising agencies and national brands at its annual event. […]
Earth Day is coming to digital billboards and digital signage across the country. Continuing on ongoing effort to promote the nation's parks and historic sites, the out-of-home industry launched a digital roadblock across the country today in support of Earth Day. […]
MediaCo holds the Manchester City Council outdoor ad sales contract. The large-format digital sites will be rebranded as Ocean, while the other formats will become part of Ocean’s Signature portfolio. Ocean bought the Birmingham-based Signature Outdoor for about £15 million in August 2014. […]
Leading UK independent forecourt operator, Motor Fuel Group (MFG) has signed a further 5-year contract with Amscreen. This will cover an upgrade in screen technology within their initial 58 stations, alongside a rollout of this new 24 inch screen product throughout 223 recently acquired and originally branded Murco forecourt sites. […]
JUST TWO WEEKS after Philadelphia City Council passed laws allowing "Urban Experiential Displays" with full-motion 3-D video ads in Center City, the Pennsylvania Department of Transportation canceled the city's four-decade-long authority to regulate outdoor advertising in certain areas. […]
The Digital Signage Federation, an independent not-for-profit trade organization serving the digital signage industry, today announced its 2015 educational Hangout schedule through mid-year. […]
Intel also plays up some commercial possibilities: using the stick for digital signage, perhaps, or in a kiosk application. A conference room would be another possibility. To set the thing up, you plug one end of the stick into an HDMI port; an HDMI extender is supplied in case the port is hard to reach. […]
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The Ocean Group – an OOH media owner covering in London, Birmingham and Manchester – has acquired MediaCo Outdoor, a Manchester based OOH digital and backlight premium large formats provider for an undisclosed sum. The acquisition stemmed from Ocean Group’s partnership with Manchester City Council and mirrors its purhase of Signature Outdoor in Birmingham last year. […]
Dynamic Outdoor, a large format digital billboard company that operates in Toronto, Montreal and Vancouver has joined COMB. Dynamic has a total of 24 digital billboards on highways and arterial roads in the three markets. “We are pleased that Dynamic Outdoor has decided to join COMB,” said Rosanne Caron, President; COMB. […]
