Editorial

Online Media’s New Vulnerability Is a Selling Point for Out-of-Home Advertising

Data Over-Reliance is Becoming Online Media’s Greatest Vulnerability. Google introduces new data policy changes. Google recently announced updates to its Chrome browser that will severely limit the ability for third parties to track “cookies” - the most common method online advertisers use to digitally track user behavior across websites. […]

Editorial
Tue, Jun 11, 2019 at 10:03 PM

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Firefly CEO: Our rooftop screens on rideshare vehicles bring results to advertisers and help communities

Firefly operates a network of advertising screens on top of rideshare vehicles. Kaan Gunay, Firefly’s CEO and Co-founder, told Mel Stott recently how his DOOH network brings results to advertisers and helps local communities .   Firefly rideshare DOOH screens Please tell us about the history of Firefly. […]

Editorial
Sat, Jun 8, 2019 at 9:01 PM

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Atmosphere: We have a digital signage channel for every industry, every customer, every mood

Atmosphere, formerly Chive TV, bills itself as a first-of-its-kind content streaming platform for DOOH networks. […]

Editorial
Sun, May 12, 2019 at 12:11 AM

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How voodooh do magic in DOOH

Despite its young age, DOOH ad tech and services firm voodooh has delivered several major digital out-of-home campaigns. Recently, its founder, Keith Nilsen, told Digital Signage Pulse how the company managed to achieve rapid success in the emerging DOOH ad market. [caption id="attachment_2227" align="alignnone" width="575"] voodooh billboard in Cannes[/caption] What is voodooh? […]

Editorial
Fri, Apr 12, 2019 at 8:20 PM

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Mimo Monitors: big success of small format digital signage

Mimo Monitors manufactures digital displays for digital signage and digital out-of-home advertising. Mimo’s President, David Anderson, recently gave this exclusive interview to Digital Signage Pulse.  What makes Mimo Monitors screens competitive?  We are the only major brand that focuses on small format displays. […]

Editorial
Fri, Apr 12, 2019 at 7:55 PM

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A business case for digital signage in luxury condo buildings: MaxTV Canada

MaxTV operates more than 1000 digital signs in luxury condominium buildings across Canada. Erik Kehat, MaxTV CEO, recently told Digital Signage Pulse about his company’s business. Where can we see MaxTV signs? […]

Editorial
Tue, Apr 9, 2019 at 5:20 PM

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Itellio ad screens on top of ATMs deliver results

Itellio operates a national network of ad screens located on top of ATM machines. Eric Fondren, the company’s CEO, recently chatted with Mel Stott for this Digital Signage Pulse exclusive. Itellio ad screens appear on top of ATM machines in convenience stores and big box retailers. […]

Editorial
Sun, Apr 7, 2019 at 5:14 PM

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The case for digital OOH operations: double your tech teams

It’s all about two words - digital operations. The most vital, and often unseen, part in delivering creative digital OOH advertising. Last month I was invited to be part of the Broadsign Digital Summit Creative Panel, as part of the Integrated Systems Europe event in Amsterdam. […]

Editorial
Mon, Apr 1, 2019 at 8:17 PM

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How LED sign manufacturer SNA Displays succeeds in a tough market

SNA Displays, a manufacturer of custom LED display solutions, joined DPAA in 2018. Mel Stott sat down with Mitch Leathers, SNA’s Senior Director of Communications, to learn about how the company competes in the glutted LED display market. What is SNA Displays? […]

Editorial
Fri, Mar 8, 2019 at 12:52 AM

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Why Enlighten TV is the largest and the fastest-growing DOOH network in cannabis stores

Enlighten TV operates networks of screens in cannabis stores. Enlighten’s Chairman, Jeremy Jacobs, recently sat down with Digital Signage Pulse to tell us about his company’s business. What does Enlighten TV provides to cannabis businesses? […]

Editorial
Tue, Feb 26, 2019 at 8:11 PM

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Popspots: How this DOOH network helps retailers lift sales by 20 percent

Popspots is an Austin-based company that operates a network of smart AI-equipped displays at checkout counters, primarily in grocery stores.  CEO and Co-Founder Marlow Nickell recently told Digital Signage Pulse how Popspots uses latest DOOH and AI technology to increase sales at retail. Where are your screens located and what do they offer consumers and retailers? […]

Editorial
Sun, Jan 20, 2019 at 7:57 PM

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Clear Channel International Today and Tomorrow (DSPulse Exclusive)

Clear Channel International is the London-based international business division of Clear Channel Outdoor Holdings (NYSE: CCO). CCI’s Chief Customer & Revenue Officer Stefan Lameire sat down with Digital Signage Pulse to share the latest developments and his outlook for the nearest future. What markets does Clear Channel International serve? […]

Editorial
Thu, Nov 29, 2018 at 7:22 PM

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Bloomberg expands presence in digital out-of-home market with TicToc service, which now offers news designed for DOOH networks

TicToc, a global news network from Bloomberg, presents news to consumers on a variety of screen types. Jean Ellen Cowgill is General Manager of TicToc by Bloomberg and Head of Strategy and Business Development, Bloomberg Digital. She shared the company's plans for DOOH market with Mel Stott. […]

Editorial
Sun, Nov 11, 2018 at 5:44 PM

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Omni-channel platform MediaMath: we make DOOH as easy to buy as online ads

MediaMath is a multi-channel demand-side platform (DSP) that helps brands and agencies buy advertising, including DOOH, across all digital touchpoints. Mel Stott talked with MediaMath's Lewis Rothkopf, GM, Supply about the platform's digital out-of-home ( DOOH ) advertising capabilities. What does MediaMath do in digital out-of-home? […]

Editorial
Thu, Oct 25, 2018 at 8:50 PM

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Automated DOOH ad buying platform Adomni now runs cross-network campaigns on three continents

Adomni offers a software platform that allows advertisers to run campaigns across many digital out-of-home ( DOOH ) media networks. Adomni's CEO Jonathan Gudai explained how his platform worked. Adomni is an online software platform that connects advertisers with digital out-of-home media owners. […]

Editorial
Sun, Oct 7, 2018 at 9:23 PM

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