Subscription content provider Screenfeed has again developed a special package of news and stats that digital signage and DOOH networks can incorporate into their ... […]
by Florian Rotberg. When it comes to CMS platforms, integrators in the premium segment rely on well-known European and North American solutions. The broader market, in contrast, is reluctant to pay for soft-ware and to maintain complex interfaces. […]
The Out-of-Home (OOH) industry in Australia has reported a 6.7% increase in net media revenue for Q2 2024, totalling $305.4 million. This is a significant rise from the $286.2 million recorded for the same quarter in 2023. Digital OOH (DOOH) revenue accounted for 74.4% of total net media revenue year-to-date, marking an increase from 71.9% for the same period last year. […]
This comes at a time when according to WOO’s latest Global Expenditure Survey, Europe has overtaken North America in terms of size of market by revenue, reflecting its position as the test bed for many of the most exciting developments and innovations in the industry, especially in rapidly-growing digital Out of Home (DOOH.) This too, is reflected in the increasingly dynamic Italian OOH market making Milan the perfect venue for this Europe Forum. […]
ROYALMOUNT becomes the latest premium venue in Branded Cities’ portfolio, which includes Yonge & Dundas, Times Square, and The Las Vegas Strip. Montreal, Canada – July 10, 2024 – Branded Cities, North America’s Out-of-Home (OOH) ad operator, has acquired operating rights to ROYALMOUNT’s interior and exterior Out-of-Home network of assets. […]
This is the first time the WOO Annual Congress takes place in Latin America as it follows the highly successful WOO Annual Congress in Hong Kong, its first visit to Asia, earlier this year. Over 500 delegates attended. Helping to host the 2025 event will be ALOOH, the trade body representing Out of Home in the region. […]
2nd Annual Awards Progam Recognizes Outstanding Female Leadership NEW YORK – July 1, 2024 – DPAA, the global trade marketing association, driving the growth and digitization of out-of-home media, has opened nominations for its annual Leading Women in Digital Media Awards. […]
ZetaDisplay, a European full-service partner in digital signage solutions and systems, has entered into a multi-year exclusive framework agreement with A-Train AB / Arlanda express for development, deployment and services. […]
NEW YORK – June 20, 2024 – DPAA, the global trade marketing association, driving the growth and digitization of out-of-home media announced today it has engaged with a record number of members, brands, and agencies during this year’s Cannes Lions International Festival of Creativity. […]
Who needs a "metaverse" when digital screens and rich, imaginative interactions are possible in real life? As Digital Out of Home screens pop up everywhere you glance - even F1 racers and shopping carts, digital try-ons. and gamified billboards - the medium is a part of the landscape of everyday life. […]
By Robin Mcdonnell, CEO of Phantom Billstickers. Unlike previous congresses in Lisbon and Toronto, direct flights from Auckland made Hong Kong a much more accessible destination for this billsticker and his colleagues. […]
Marnie Christine Cody Ware. Here in Los Angeles, only non-digital off-site signs are allowed on temporary construction walls, and they can’t exceed 250 sf, nor 8 feet in height. That’s quite a contrast to what I observed on my recent trip to Milan. […]
For the next seven weeks, commuters and passers-by at Kings Cross and Waterloo London Underground stations will see Touch of Fruit Sparkling 3D cans popping out from digital screens. The experience includes digital outdoor ads situated in close proximity to stockists, encouraging consumers to discover the new sparkling fruity flavoured drinks at their earliest convenience. […]
AdQuick, the leading adtech in the out-of-home (OOH) advertising space, proudly announces it has joined the Media Rating Council (MRC) and has a seat on the Board of Directors. […]
Warrington, VA, June 6, 2024 – The Digital Signage Federation (DSF), the only independent, non-profit voice of the digital signage industry, is proud to announce the release of its first-ever DigiScape, which will be available for members to access on the DSF Member Portal (https://www.digitalsignagefederation.org/digiscape/ ). […]
