Retailers Eye Big Future for Offline Stores
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Wed, Jan 27, 2016 at 12:15 AM
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Wednesday, January 27, 2016 Wed, Jan 27, 2016
Wed, Jan 27, 2016 at 12:15 AM
Observations from CES 2016: The future of digital signage in retail (DSToday)
We watch CES closely because there is significant crossover between the consumer and commercial technology markets. Technology breakthroughs in the consumer space certainly influence the digital signage market. Case in point, based on what we saw at CES, displays will continue to drive much of the evolution in the digital signage space. […]
digitalsignagetoday.com
Wed, Jan 27, 2016 at 12:11 AM
Wed, Jan 27, 2016 at 12:11 AM
ISE 2016 preview: digital signage and smart building solutions (Installation International)
Digital Signage: ISE will be the first major European showing of B-Tech’s System X mounting systems. The solution is available in ready-to-go kit form, or modular components for custom requirements, and is supported by an online configurator tool. According to B-Tech, the design of the System X range suits a number of applications such as videowalls, digital signage and menuboards. […]
Wed, Jan 27, 2016 at 12:10 AM
Digital Signage Software Maker BroadSign Partners with ViaDirect for Digital Out-of-Home Wayfinding
Integration enables easy implementation by network operators and an enhanced user experience. Paris, France. BroadSign International, LLC, the number one global provider of digital signage software, has partnered with ViaDirect to provide customers with premium wayfinding solutions. […]
Wed, Jan 27, 2016 at 12:08 AM
16:9’s Review of NRF – Digital Technology: The New Way Of Retail
GUEST POST: TARA PARACHUK, ARMODILO If you are a retailer looking to engage your customers with digital technology, NRF was the place to be! Retail’s Big Show 2016 showcased a variety of ways retailers can learn more about their customers from their current emotional state to every possible type of analytics you can imagine. […]
sixteen-nine.net
Wed, Jan 27, 2016 at 12:08 AM
Wed, Jan 27, 2016 at 12:08 AM
Outdoor Advertising Trends for 2016 (Inspiria Media)
Out-of-home advertising has increased revenue more than 20 quarters in a row. According to the Outdoor Advertising Association of America (OAAA), out-of-home (OOH) ad revenue was up just over 4 percent in the third quarter for 2015, hauling in an impressive $1.71 billion. This is contrasted by Kantar Media's report that says total spending on advertising was down 4 percent for the same quarter. […]
inspiriamedia.com
Wed, Jan 27, 2016 at 12:01 AM
Wed, Jan 27, 2016 at 12:01 AM
Tuesday, January 26, 2016 Tue, Jan 26, 2016
Australia: OOH Revenue Reaches All-Time High With Sixth Straight Year Of Solid Growth (BandT)
The Australian Out-of-Home (OOH) industry has today announced its sixth year of consecutive revenue growth, posting a 17 per cent* overall increase on net revenue year-on-year, taking the industry’s net revenue to an all-time high of $677.8 million, up from $579.3 million in 2014. […]
bandt.com.au
Tue, Jan 26, 2016 at 11:47 PM
Tue, Jan 26, 2016 at 11:47 PM
National CineMedia Hopes To Crack Spot Ad Sales Market In Alliance With Strata (Deadline)
It sounds geeky, but this could be important for the movie theater ad sales business: The No. 1 seller, National CineMedia, plans to challenge rivals including TV in the $75 billion a year Spot market in a new deal with ad software company Strata. […]
deadline.com
Tue, Jan 26, 2016 at 11:40 PM
Tue, Jan 26, 2016 at 11:40 PM
2015: One very robust year for advertising (OOH grew by 12 percent) (Media Life)
Any growth in advertising from one year to the next is always a good thing, even if it’s up just a couple of percentage points. Slow growth has become the norm in recent years as more ad dollars shift to cheaper media, notably digital. So by those standards 2015 looks to have been one boffo year for American advertising. […]
Tue, Jan 26, 2016 at 11:38 PM
Glowing distraction: Officials giving glaring digital billboards the eye
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timesfreepress.com
Tue, Jan 26, 2016 at 11:37 PM
Tue, Jan 26, 2016 at 11:37 PM
rVue Announces Capital Raise of Approximately $1.5 Million to Fund Sales, Marketing and Technology Programs
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money.cnn.com
Tue, Jan 26, 2016 at 11:36 PM
Tue, Jan 26, 2016 at 11:36 PM
European Sign Expo 2016 Announces Packed Program of Featured Content
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myprintresource.com
Tue, Jan 26, 2016 at 11:30 PM
Tue, Jan 26, 2016 at 11:30 PM
How to measure your digital signage ROI
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digitalsignagetoday.com
Tue, Jan 26, 2016 at 11:27 PM
Tue, Jan 26, 2016 at 11:27 PM
Retailers urged to create ‘CCTV-like’ symbol to inform customers of mobile tracking (The Register)
Retailers have been urged to create a standard symbol, similar to the one used to denote the use of CCTV, to inform customers that their location within shopping areas is being tracked through their mobile device. […]
theregister.co.uk
Tue, Jan 26, 2016 at 11:22 PM
Tue, Jan 26, 2016 at 11:22 PM
Pre-show Programs are Plentiful at DSE
A total of eight different education programs with experiences for digital out-of-home network operators, retailers, corporate communicators, integrators, architects and designers, among others, are slated for DSE's Pre-show day, Tuesday, March 15. […]
digitalsignageconnection.com
Tue, Jan 26, 2016 at 4:27 PM
Tue, Jan 26, 2016 at 4:27 PM