#Loeries2017: Excellence in outdoor creative execution with JCDecaux
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Fri, May 19, 2017 at 8:23 PM
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The nixing of the merger will disappoint the two companies and shareholders who had been arguing the out-of-home advertising market was only a small proportion of the overall advertising market. […]
APN Outdoor and oOh!media called off the deal today instead of waiting for the regulator’s final decision. In its statement of issues released earlier this month, the ACCC raised doubts about the deal because the two firms combined would control over half the outdoor media market. […]
Evidence of the disruptive power of pop-up retail is rapidly emerging. Take for instance, the recent announcement by WPP agencies Barrows and VML, who have teamed up with Samsung, to develop what is being described as the next generation of Connected Pop-Up stores. […]
The National Geographic Society Photo Ark and members of OAAA are launching a groundbreaking OOH campaign driven by user generated content and featuring a range of animals at risk shared via the hashtag #SaveTogether. The extensive campaign will launch on digital billboards across Times Square and major U.S. […]
National Geographic Photo Ark animals “takeover” of New York and other major U.S. cities today, Endangered Species Day, marks the launch of the #SaveTogether campaign aimed at saving species. […]
Sponsored Feature. A digital lobby directory may very well be your visitors’ first point of contact when they enter your building. For this reason alone, it’s most important to have a well-designed directory that is not only visually appealing but also completely functional. […]
Sharing the stage at the all-day event -- part of the annual New York Digital Signage Week® (October 30-November 3) -- will be thought leaders from leading brands and agencies, along with prominent journalists and authors. […]
What do you see as the five trends that will have the largest impact in the digital signage industry over the next few years? […]
Mark Geiger, Advertising Sales Manager of Products and Services for the Georgia World Congress Center, and Ryan Postel, Director of Media for Outcome Health, recently co-presented “Which is More Important, ROI or ROO?” a webinar presentation and discussion on the topic that was also addressed by the Digital Signage Expo Advisory Board’s Out-of-Home Network Council last September. […]
Quick Facts Facility: University of Washington Vertical: Education Location: Seattle Challenge: Create a new campus space for data visualization of health sciences research and multidisciplinary collaboration Solution: 2×3 video wall using NEC X555UNV displays Result: An immersive presentation space that gives researchers and clinicians a collaborative area for data visualization projects, 3D imaging and presentations Completion Date: November 2016 Body: Higher education facilities have long been leaders in discipline-based research and development that changes the course of history and furthers scientific progress. […]
May 2017 | Visionect’s Onethree is the first Place & Play digital sign that brings information to life no matter the location, industry or use case. And it will work for an entire year on the amount of energy it takes to brew a single cup of joe! We’re willing to put our money on it. […]
It’s hard to wrap my head around an event that’s months off, but the Digital Place Based Advertising Association (DPAA) has announced its initial roster of speakers for the annual Video Everywhere Summit in New York, this year running on November 1. […]
LARGO, Fla. — May 18, 2017 — Just Add Power (J+P), the leader in Ultra HD over IP, will showcase its award-winning 3G Ultra HD over IP family of transmitters and receivers at InfoComm 2017. […]