Editors’ Picks

JCDecaux Stands in Solidarity with Black Lives Matter

JCDecaux has a Charter of Fundamental Social Values which is based on the international standards of the United Nations Universal Declaration of Human Rights and the International Labor Organization. Among the 17 commitments enshrined in our Charter are the “no discrimination in the workplace” and the “condemnation of all forms of harassment and violence. […]

jcdecauxna.com
Fri, Jun 12, 2020 at 12:09 PM

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16:9: Computex Delayed To 2020, Despite Taiwan Having Fully Contained COVID-19

In a prime example of the phrase “abundance of caution,” the organizers of the computing trade show Computex have cancelled the 2019 show, having already postponed it from this month to fall. The show is in Taipei each year, and is being cancelled to remove any risk of transmission. […]

sixteen-nine.net
Fri, Jun 12, 2020 at 8:04 AM

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16:9: AdMobilize Also Tweaks Code To Measure Audiences Even When They Wear Masks

A post earlier in the week noted how French computer vision firm Quividi had tweaked its algorithms to do face pattern detection and audience measurement even when people are wearing masks that cover their mouths and lower nose. […]

sixteen-nine.net
Fri, Jun 12, 2020 at 7:43 AM

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How digital signage can make your store post-quarantine ready (DSToday)

As many states begin to loosen COVID-19 social distancing restrictions and businesses begin to reopen, business leaders are left wondering how they can keep both their customers and employees safe and prevent new outbreaks. While the virus will ebb and flow, basic sanitation and certain forms of social distancing will certainly be key for any public gathering. […]

digitalsignagetoday.com
Fri, Jun 12, 2020 at 12:08 AM

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Covid-19: Brands Who Got It Right and Brands Who Got It Disastrously Wrong (Advertising Week 360)

Nearly any idea can sound great in the (virtual) conference room. But when the idea takes form in the outside world, it can go wrong. In some cases, terribly wrong. […]

advertisingweek360.com
Fri, Jun 12, 2020 at 12:08 AM

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Tennessee Approves Revised Law for Billboards (OAAA)

Tennessee’s General Assembly has passed legislation intended to remedy a pending constitutional challenge to the State’s billboard control act. The bill goes to Governor Bill Lee. The Tennessee House voted unanimously to approve the legislation on June 11; the state Senate passed the bill 31-0 on June 4. […]

specialreports.oaaa.org
Thu, Jun 11, 2020 at 9:03 PM

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OUTFRONT Media Offers No to Low Cost Billboard Space For Local Businesses Across The Country (PRNewswire)

OUTFRONT is offering static and digital billboard space at no to low cost in various markets as part of their #GrowStronger business stimulus program, to give local businesses support and promotion during the crisis recovery period. […]

prnewswire.com
Thu, Jun 11, 2020 at 5:26 PM

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Do touchscreens have a future? (Inavate)

The inexorable use of touchscreens has been brought to a standstill by the coronavirus outbreak. Could the last few months change our attitude to the technology forever? Paul Milligan reports. […]

inavateonthenet.net
Thu, Jun 11, 2020 at 5:18 PM

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“If you want to sell boards, go down to the damn lumber store” (Billboard Insider)

By Kevin Gleason, CEO, Adams Outdoor. I read your article on 15 Tips From Three OOH Founders. I was struck by the use of the word board in describing the product we provide. […]

billboardinsider.com
Thu, Jun 11, 2020 at 5:04 PM

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Is the Paycheck Protection Program effective in helping OOH businesses? (Billboard Insider)

Insider’s Take: Most large banks did not show well as they focused on their large customers rather than small business. Will also depend on how well and easily we move through the Forgiveness phase. Congress still must confirm that expenses paid with PPP proceeds are deductible for tax purposes. […]

billboardinsider.com
Thu, Jun 11, 2020 at 4:56 PM

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16:9: SID Converts Its 2020 Display Week To A Virtual Event

The display industry nerd-fest known as SID/Display Week has been converted to a virtual event, scheduled for August 3-7. […]

sixteen-nine.net
Thu, Jun 11, 2020 at 1:15 PM

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The new LaGuardia and its new DOOH network (JCDecaux)

New York’s own LaGuardia Airport has undergone a complete renovation and will be unveiling an entirely new airport on June 13th. The brand-new Terminal B is the most significant new airport project in the United States in over 20 years! JCDecaux provides the brand new airport with state-of-the-art advertising programs capturing the attention of all arriving and departing passengers. […]

jcdecauxna.com
Thu, Jun 11, 2020 at 12:49 PM

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Ocean Outdoor survey reveals consumer appetite for bounce back

Consumers poised to return to outdoor lifestyles with a month Study establishes a zone of influence for advertisers to build and boost confidence Resilient UK consumers remain confident despite the lengthy lockdown, signalling a bounce back in consumer spend once restrictions ease. […]

oceanoutdoor.com
Thu, Jun 11, 2020 at 12:47 AM

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How Ocean Outdoor can help keep you brand safe during the pandemic and after

The idea of brand safety has been high on the agenda in recent years and rightly so. The Internet Advertising Bureau (IAB), define it as “keeping a brand’s reputation safe when they advertise online. In practice, this means avoiding placing ads next to inappropriate content or dangerous content leading to a risk of ad misplacement and a brand reputation. […]

oceanoutdoor.com
Thu, Jun 11, 2020 at 12:10 AM

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Leaving lockdown: How sports leaders are planning to meet pent up demand for live stadia events (Ocean Outdoor)

While the country’s frontline NHS staff and key workers remain centre stage during the coronavirus pandemic, supporting them, and the more vulnerable in our communities, is a quiet army led by some of the UK’s biggest sports institutions. Much like when they are out on the pitch, on the court or on the track, what they have achieved is pretty impressive. […]

oceanoutdoor.com
Thu, Jun 11, 2020 at 12:08 AM

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