Editors’ Picks

Q1 2026: Ströer DooH achieves double-digit growth; no sale in sight (Invidis)

Ströer has started the 2026 financial year on a solid footing—despite a persistently challenging advertising market and substantial changes at the top of the company. In the first quarter, consolidated revenue increased organically by 1.1 percent to €496 million. Once again, growth was driven primarily by the core Out of Home business, with Digital Out of Home (DooH) leading the way. […]

invidis.com
Tue, May 12 at 4:28 AM

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Following the pilot in Coop Norge hypermarkets, Zeta Display is expanding the retail media network in Norway (Invidis)

by Valentin Klaß. Coop Norge plans to manage and sell its advertising inventory directly in-house. In June 2025, Norwegian supermarket chain Coop Norge officially started a strategic partnership with digital signage integrator Zetadisplay. […]

invidis.com
Tue, May 12 at 12:11 AM

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Dubai: Hills Advertising invests USD 265m in DooH (Invidis)

Dubai-based out-of-home media company Hills Advertising is making a major bet on Digital Out of Home. The company has been awarded new long-term advertising contracts that will see more of its static bridge banner inventory converted into digital billboards across the Emirate. The total investment volume amounts to approximately AED 971.3 million (USD 265 million). […]

invidis.com
Tue, May 12 at 12:10 AM

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Norway’s second-largest grocery retailer, Coop Norway and Zeta Display to launch a nationwide in-store media network (Globenewswire)

Coop Norway and ZetaDisplay have entered the next phase of a strategic agreement after the successful roll out of a pilot earlier last year. The next phase includes an advanced in-store retail media network across its nationwide store portfolio. […]

globenewswire.com
Mon, May 11 at 10:57 PM

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Regional convenience-store chains use retail media networks to get results for advertisers (CSP Daily News)

By Hannah Hammond, executive editor. Don’t underestimate the power of regional convenience-store brands. Both Powell, Tennessee-based Weigel’s and La Crosse, Wisconsin-based Kwik Trip use this to their advantage when it comes to their retail media networks (RMNs). […]

cspdailynews.com
Mon, May 11 at 10:55 PM

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OAAA adds new industry leaders to Board of Directors

Washington, D.C.- May 12, 2026 –  The Out of Home Advertising Association of America (OAAA) today announced the appointment of three new members to its Board of Directors, further strengthening the organization’s leadership as the out of home (OOH) industry continues to evolve. […]

oaaa.org
Mon, May 11 at 10:36 PM

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Raspberry Pi Smart Display Module – the most overlooked product at ISE 2026? (rAVe Pubs)

Bob Snyder. In fairness, Sharp Corporation showed plenty of other “shock-and-awe” products — the 55-inch ePaper display comes to mind. But the smart salespeople were quietly ushering customers toward the “Modularity” wall to see this module, which Sharp co-developed. […]

ravepubs.com
Mon, May 11 at 10:18 PM

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What Is DOOH? A Guide to Digital Out-of-Home Advertising (Smartify Media)

By Debbie Williams. DOOH advertising puts your brand in front of real people in real places — unskippable, unmissable, and measurable. Learn how it works, what makes a placement premium, and why location-first media is redefining modern marketing. […]

blog.smartifymedia.com
Mon, May 11 at 9:51 PM

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Adams Outdoor keeps looking for acquisition targets at the right price (Billboard Insider)

Kevin Jones, CEO, Adams Outdoor. We focus on “tuck-in” acquisitions, where we acquire assets in or near existing markets to expand our footprint. The synergies are twofold: we already know the market and the advertisers, and we typically do not need to increase costs through additional employees or infrastructure. […]

billboardinsider.com
Mon, May 11 at 9:38 PM

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Barry Frey: Riding the Subway with Ted Turner: Leadership Lessons from a Giant

Barry Frey, President and CEO @ DPAA. I remember riding the New York City subway with Ted, often just the two of us, talking baseball with Mets and Braves fans on our way to sales calls. I remember the celebrations—the hooting and hollering in taxicabs after landing a major pitch. […]

linkedin.com
Mon, May 11 at 5:00 PM

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The Interactive Advertising Bureau makes standards for in-store retail media (CSP Daily News)

By Hannah Hammond, Executive Editor. IAB is a nonprofit that develops the rules of the road for digital advertising for every channel, Colburn said. U.S. […]

cspdailynews.com
Sun, May 10 at 10:50 PM

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Highlights of Outfront’s Q1 2026 results; revenues up 10% (Billboard Insider)

SignValue’s Take: Another outstanding quarter for OUTFRONT. Cashflow increased significantly. The company’s actions to exit low margin billboard contracts and to layoff 6% of the workforce are paying off. […]

billboardinsider.com
Sun, May 10 at 10:48 PM

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Highlights of Lamar’s Q1 2026 results; revenue up 4.5% (Billboard Insider)

SignValue’s Take: A good quarter with healthy revenue and cashflow growth, especially in Q1 that is historically soft. We agree with Sean Reilly that easement purchases are a good use of capital. Easement purchases boost margins and reduce business risk by lowering average land lease costs. […]

billboardinsider.com
Sun, May 10 at 10:44 PM

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Dayton: Stratacache selling downtown office buildings (Invidis)

by Florian Rotberg. Stratacache is focusing on its core digital signage business after layoffs. According to Dayton Daily News, Stratacache’s real estate arm Arkham Blue is selling two office buildings in downtown Dayton. […]

invidis.com
Sun, May 10 at 10:41 PM

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Retail media networks are in their ‘gangly teenager’ phase. They’re trying to grow up. (WSJ via MSN)

by Megan Graham, The Wall Street Journal. As retail media networks overtake television in ad revenue, they are also taking a page from the way TV pitches itself to marketers. […]

msn.com
Sun, May 10 at 10:40 PM

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