In this episode, Matt O'Connor sheds light on the future of advertising and what to look out for. Whether you're an advertiser, business owner, or anything in between, there's a ton of valuable insight in this segment that yo...
VIOOH, an automated trading platform for the out of home (OOH) industry, has appointed Natalia Escribano as chief commercial officer to head up its sales team. She joins from her position as regional head of sales for audi...
Signagelive – DSE Booth Number 2418 Why do people going to DSE need to put your company on their Must See list of booths? If you are looking for the very latest in Retail and Workplace Communications digital signage...
The Women of Digital Signage are holding what will be their second annual luncheon next month at Digital Signage Expo ion Las Vegas. The lunch meeting will be run at noon on the Thursday of the trade show. “We’re very exc...
Though we specialise in all-in-one Digital Signage solutions, traditional systems comprise of three elements; a media player, a software package and a commercial monitor. Just like your computer monitor or TV, commercial moni...
The figures below are for Scenic America’s national organization, not for the individual state chapters....
To continue its dominance, the company will now look to one of the oldest forms of advertising, billboards and other out-of-home (OOH) media, to shape online retail habits and unify the customer experience online, in-store an...
2019 should also see an increase in cross-channel automation, with brands not only harnessing real-time information but using it in synchronization with other digital display channels; something we helped pioneer for British ...
“The “lifespans” of our various digital display products and digital systems are determined using information obtained from our digital hardware partners, our own empirical testing and historical performance data.” M...
In the heart of SoHo, the word “orgasm” in ASTROGLIDE’s new billboard encouraging passersby to “Fake Fur, Not Orgasms,” is one of the biggest that New York City has ever seen....
Keep good records. If you want to deal with the lending market being able to show that you can produce timely quality management information is a real plus. Lenders love timeliness, consistency and quality of financial inform...
Not everyone looks forward to their birthday (especially when phrases like “Pushing 40” and “Reaching 50” are the norm) – but brands sure do. They have cause for celebration as their companies have withstood the cha...
The workshops will consist of panels to address analytics, business insights, data, and thought leadership in relation to today’s OOH methods and trends. Four Tracks, 12 Workshops: The Analytics track will examine pla...
“Alternative channels for DTC brands include out-of-home advertising to increase brand awareness and reach as well as forward integration into physical retail to provide an additional touchpoint for new and returning custom...
I lived the first 30 years of my life in the UK, so it is with exasperation and despair I watch from afar as the chaos of Brexit unfolds. But what caught my attention when I heard Brexit mentioned on the radio was that one gr...
