Thursday, February 15, 2018

Recap of ISE 2018 (BroadSign)

The show attendance surpassed 80,000 this year, a 6,500 increase from the previous year. If you weren’t able to make it, don’t worry, we’ve got you covered. Scouring the internet, we gathered ISE blogs, videos and podca...

Wednesday, February 14, 2018

Digital sign vendor profile: Panasonic (Billboard Insider)

Ask a consumer what Panasonic means and they’ll probably say tablets or computers or cameras. If you’re in the out of home advertising business Panasonic means Digital Billboards. Panasonic digital billboards have been in...

The future of transit advertising (Billboard Insider)

How is selling transit advertising different from selling roadside bulletins? When I was leading the transit teams at Obie/Lamar it was a more educational sale as you had to have sales team members that were true hunters c...