Monday, January 18, 2021

Editors’ Picks

Thursday, January 14 Thu, Jan 14

Wednesday, January 13 Wed, Jan 13

16:9: CNN Winding Down Its Airport DOOH Network; Citing Changed Times, Lost Viewing Audience

One of the original digital out of home media networks is shutting down after 30 years – a victim of changing times and a virus that reduced the viewing audience to bare minimums. The CNN Airport Network will switch off as of the end of March, with CNN President Jeff Zucker referencing the steep decline in viewing numbers as airports emptied in the past 10 months. […]
Wed, Jan 13 at 11:52 PM

Ubimo says alcohol and snack brands can benefit from OOH advertising as consumption has increased during the pandemic (Billboard Insider)

Norm Chait, Director of Out-of-Home Product/Sales, Ubimo, a Quotient's brand. Quotient’s data shows that both alcohol and snack sales have increased during COVID as people seek comfort and enjoyment while social distancing at home. We examined the data to find out what food and beverages proved most popular and what demographics indulged in these trends. […]
Wed, Jan 13 at 1:31 PM

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