Ads that direct shoppers in-store, and other ways Meta is going after retail media budgets (Adweek)
The tech giant is racing against other social platforms, DSPs, and CTV players. By Kathryn Lundstrom. The tech giant has been quietly adding new tools, updating old ones, and sharing more data with retailers in the last year, eight retail media sources told ADWEEK. […]
Mon, Apr 21 at 9:37 PM