Tuesday, September 21, 2021

Editors’ Picks

Monday, September 20 Mon, Sep 20

Electric vehicle charging network Jolt to verify DOOH campaigns running on its screens via Seedooh (Mumbrella)

Australia’s first free electric vehicle charging network, Jolt, has partnered with Seedooh to verify its entire 100% Digital Out-Of-Home (DOOH) advertising network. Mumbrella can reveal that Jolt will use Seedooh integration to ensure that brand messages across digital charging stations are verified, with advertisers to receive full transparency on campaign delivery. […]

Mon, Sep 20 at 7:02 PM

16:9: New Urban Format For Vienna Ikea Has 100+ Digital Signage Screens

The German-language consultancy and publisher Invidis has an interesting post up today that takes an extensive look inside a new urban concept Ikea store in Vienna, Austria. While most people who know Ikea know about giant parking lots and loading areas for flat-packed furniture, but this one is an inner city setting where parking is hard to come by and most locals walk or cycle. […]

Mon, Sep 20 at 7:50 AM

Interactivity and video analytics to give a boost to digital signage in retail (IT World Canada)

By Tom Li. When you look at a digital sign today, don’t be surprised if it is looking back. An increasing number of digital signs are being loaded with sensors and analytics programs so retailers can glean useful data like mapping out the shopping patterns of customers, said Johanny Payero, Senior Manager of OEM of Marketing and Program Management with Lenovo during a recent ITWC Briefing. […]

Mon, Sep 20 at 12:10 AM

Sunday, September 19 Sun, Sep 19

Friday, September 17 Fri, Sep 17

Tiffany & Co.’s newest DOOH campaign on the streets of Chicago and in Miami International Airport (JCDecaux)

Promoting their latest line of fine jewelry, the “Tiffany Knot” campaign features actress Anya Taylor-Joy, a familiar face people easily recognize. Releasing their line just in time for fall, consumers are refreshing their wardrobes and looking to purchase the newest, hottest products. Perfectly aligned with this fashion reset period, Tiffany & Co. […]

Fri, Sep 17 at 4:09 PM

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