Thursday, April 19, 2018

Retail Digital Signage Expo May 2-3, London

Taking place at London’s Olympia National Hall, Retail Digital Signage Expo is a dedicated event featuring the entire range of suppliers to the retail industry, from screens, kiosks, software providers, integrators and cont...

Wednesday, April 18, 2018

Tuesday, April 17, 2018

How brands use OOH-triggered retargeting (AdExchanger)

Avertisers are starting to inform their online retargeting efforts with offline exposure data. Established out-of-home media companies, like Clear Channel Outdoor and Outfront Media, geofence their billboards to retarget c...