Samsung will present the latest models of The Wall as well as the updated UHD 4K signage with enhanced professional features. Plus, the new Interactive Display featuring a range of innovative new features for education. […]
Be Clear and Concise. Your content will only be visible for a few seconds at a time. Good billboard designs communicate without a lot of words. […]
By Zoe Samios. The global chairman of billboard company JCDecaux has slammed Sydney council for cluttering the streets of the CBD as part of a multimillion-dollar refurbish of bus shelters, kiosks and billboards designed to modernise the city. […]
by Kevin Damask — Editor, Digital Signage Today. Legalized sports betting has boomed across the United States in the past few years and the phenomenon continues to spread across the country. As more states give the green light to sports betting, and sports books keep popping up in casinos, betting platforms are looking for new avenues to attract players. […]
Based on 2021 year-end OOH expenditures. (in rank order) Top Ten Product Categories: Miscellaneous Local Services & Amusements; Retail; Media & Advertising; Insurance & Real Estate; Restaurants; Government, Politics & Organizations; Financial; Public Transportation, Hotels & Resorts; Automotive Dealers & Services; Schools, Camps, & Seminars. […]
By James Lileks. Here's an idea that would have horrified the urbanists of the 1960s: More billboards. Especially downtown. […]
According to E-Ink, its new Kaleido 3 display increases colour saturation by 30 percent, when compared to its predecessor — the Kaleido Plus, along with offering 16 levels of grayscale and 4,096 colours. The company says it will release the new e-display in three sizes — 7.8-inch, 10.3-inch and 13.3-inch — allowing it to be deployed in large form factor smartphones to tablets and e-readers. […]
This a super-nice integration of big LED on the side of a casino resort hotel in the Phoenix area – a 116 foot tall ... […]
As an established leader designing and deploying pioneering videowall solutions, we’ve seen LED display technology evolve at a remarkable rate. Customers today have access to a larger selection of affordable LED display solutions that are built to last longer and feature the narrowest pixel pitches, highest resolutions and high brightness for seamless, high-quality visual performance. […]
OMA reports an increase of 25.5 per cent on net OOH media revenue for Q1 2022, reporting $228.1 million, up from $181.7 million (previously released revenue figures have been updated to reflect changes in the Outdoor Media Association membership) for the same quarter in 2021. […]
By Andy Goodman, Age Advertising. Rooftop leases are billboards that are connected to the roof with angle iron and are supported by loadbearing walls. The lease should specifically state that the Outdoor company needs to keep the rooftop clear of waste and debris, such as bolts, straps and vinyls. […]
Hat Tip John Wheating … One of the ideas of using display technology right at merchandising shelves and tables is that the visuals will ... […]
Montreal, Canada – April 7, 2022 – Following an exceptional year of growth, out-of-home (OOH) marketing technology developer Broadsign today announced the expansion of its programmatic team with the appointment of John Dolan as Vice President, Global Head of Media Sales. […]
Barry Frey, President and CEO of the DPAA, describes his trade organization as the ultimate connector for the out-of-home advertising business. He adds to his description the role of the DPAA as a consultant, concierge and community. […]
Adams Outdoor Advertising, one of the largest out-of-home media operators in the United States, today announced the hiring of Jorg Cieslok to the newly created role of President and Chief Operating Officer. Cieslok was previously the CEO of Cieslok Media, a Canadian outdoor advertising firm that he founded in 2013 and sold in 2017 to Bell Media Inc., a subsidiary of BCE Inc. […]
