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Thursday, January 29, 2015 Thu, Jan 29, 2015

First-time advertisers gamble on Super Bowl ads (miamiherald)

More Super Bowl ad rookies will be trying to score a touchdown this Sunday. There will be 15 new Super Bowl advertisers this year, the most since 2000, before the economy fell into what would be the first of two recessions since. Advertising experts say the rookie interest in Super Bowl ads is a positive sign that companies are feeling good in the most recent economic recovery. […]
Thu, Jan 29, 2015 at 6:18 PM

Wednesday, January 28, 2015 Wed, Jan 28, 2015

DSToday: First touchdown at the Super Bowl? Digital signage is already in the end zone

In preparation for this season and ultimately this game, University of Phoenix Stadium and the Arizona Cardinals have improved their venue's game-day experience by calling on Daktronics of Brookings, South Dakota, to manufacture and install a new high-definition LED video display, equivalent to two true high-definition displays side by side, in the south end zone, according to an announcement from Daktronics. […]
Wed, Jan 28, 2015 at 5:54 PM

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