Wednesday, May 29, 2024

Editors’ Picks

Wednesday, March 4, 2015 Wed, Mar 4, 2015

Barco Outdoor Kiosks and LED Displays Revitalize Playhouse Square in Cleveland (DSConnection)

Performing arts center can now quickly adapt content and leverage social media to encourage real-time interaction. Barco, a provider of high-impact video display systems, in collaboration with Baltimore experiential design firm The Barncyz Group, is bringing the majesty of live Broadway shows and entertainment to the sidewalks of Cleveland's renovated theater district with its interactive LCD advertising kiosks and outdoor LED displays. […]
Wed, Mar 4, 2015 at 11:27 PM

DOOH Campaigns: What’s the message behind the ‘$UH?’ billboards? (detroitnews)

The free-agent pursuit of Lions defensive tackle Ndamukong Suh is one of the biggest NFL stories of the year. And somebody decided to provide Metro Detroit motorists with a constant reminder that Suh is on the hunt for a big payday. First spotted Wednesday morning, multiple electronic billboards around the metro area now have one slide that simply reads, "$UH? […]
Wed, Mar 4, 2015 at 11:25 PM

invidis: Digital Signage in Spain and Portugal: slow start but high expectations for 2015

The Digital Signage Business Climate Index Spain & Portugal has been polled for the fourth time. The index has declined slightly to a positive level with an decrease of 7,11 base points to stand at 47,63 base points. The DBCI has stabilised on a high level and reflects the positive business sentiment of the digital signage industry in Spain and Portugal. […]
Wed, Mar 4, 2015 at 5:16 PM

Tuesday, March 3, 2015 Tue, Mar 3, 2015

Increasing Airport Advertising Revenues In The Digital Age (airport-world)

The complete solution lies in creating a framework out of a combination of airport infrastructure (digital signage, Wi-Fi connectivity, tracking systems), monetising its value, and making it attractive and ‘buyable’ to advertisers, retailers and other commercial entities looking to target the passenger. The content must be managed in an organised fashion. […]
Tue, Mar 3, 2015 at 5:43 PM

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