South Africa: A new research tool for outdoor media owners to measure their audience (themediaonine)
The research model – a collaboration between Ask Afrika and Spanish OOH research company Cuende Infometrics – will launch in the second quarter of 2015. It will provide participating OOH media owners and agencies with a credible trading currency for the buying and selling of media space and time. […]
Sun, Apr 12, 2015 at 7:54 PM