UK ad market surges 13.4% to top £10bn, outpacing Euro markets; OOH up 17.0% – AA/WARC report (Mi3)
The UK advertising industry is experiencing a robust recovery, with Q2 2024 spend reaching £10bn, a 13.4% increase, according to the Advertising Association/WARC Expenditure Report. The pick-up, which was 4 percentage points ahead of forecast, was largely driven by stronger than expected digital growth. […]
Mon, Nov 4 at 5:02 PM