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Samsung’s New The Wall Display: Is 583 Inches Large Enough? (AnandTech)

Samsung has expanded its The Wall lineup of Micro LED-based displays with two models featuring 437 and 583-inch diagonals. The monitors are intended for commercial use, though nothing can stop someone with deep pockets from buying such a 'television' for home use. The new 437 and 583-inch Wall displays from Samsung feature an 8K resolution and are based on new Micro LED modules. […]

anandtech.com
Tue, Feb 11, 2020 at 12:35 AM

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7 OOH ad operators that dominate Atlanta, the 9th Largest DMA (OOHToday)

These 7 owner/operators currently have the most Geopath-audited & measured ad opportunities in the Atlanta Designated Market Area or DMA. Read all the way to the end, to find out who owns and where the display is located, with the most impressions in the ATL market, delivering 5.5 million impressions in an average week. ——— I. […]

oohtoday.com
Tue, Feb 11, 2020 at 12:25 AM

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Court rules that premium cigars can keep being advertised without warning labels (Billboard Insider)

A federal judge ruled that regulators “failed to articulate a reasoned basis” for mandating warning labels for premium cigar advertising and packaging. Warnings for premium cigars, which had not gone into effect, were vacated by US District Court Judge Amit P. Mehta on February 3, 2020 (Cigar Association of America et al v. […]

billboardinsider.com
Tue, Feb 11, 2020 at 12:10 AM

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AV professionals battle storm Ciara to attend ISE 2020 (AVMagazine)

ISE participants travelling from the UK and North America have overcome major travel disruption caused by high winds to reach the AV industry’s largest and most eagerly anticipated trade show. […]

avinteractive.com
Mon, Feb 10, 2020 at 8:00 PM

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Mobile World Congress trade show bans visitors from Chinese coronavirus province (Breaking News Ireland)

Major technology trade show Mobile World Congress (MWC) has banned visitors from China’s Hubei province as part of new measures introduced in response to the coronavirus outbreak. The annual event, one of the biggest in the industry’s calendar, is due to take place in Barcelona between February 24 and 27. […]

breakingnews.ie
Mon, Feb 10, 2020 at 7:58 PM

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Australia’s Federal Court approves $420m Quadrant buyout of OOH ad operator QMS Media (Wide Format Online)

The Scheme is scheduled to become legally effective Tuesday, 11 February 2020. "Shelley BidCo Pty Ltd (an entity controlled by Quadrant Private Equity) is to acquire 100% of the shares in QMS (Scheme),” the company said in a statement to the ASX on Monday, 10 February. […]

wideformatonline.com
Mon, Feb 10, 2020 at 7:43 PM

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Lamar completes a $2.35 billion refinancing (Billboard Insider)

Taken together, the transactions will lower Lamar Media’s cost of debt, extend its debt maturities, improve its liquidity and free cash flow and lower its exposure to floating interest rates. […]

billboardinsider.com
Mon, Feb 10, 2020 at 7:26 PM

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How to sell out-of-home versus print advertising (Billboard Insider)

Print makes sense if the publication delivers a niche audience. However, since print consumption has been declining so rapidly for many years, it would be surprising if an advertiser can reach any scale in a market with a print only campaign. Today’s newspaper circulation is now half of what it was in the early 1990’s. […]

billboardinsider.com
Mon, Feb 10, 2020 at 7:20 PM

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Best DOOH campaigns of 2019, powered by Vistar

Using the hashtags #HowDoYouDOOH and #PoweredByVistar, several media owners joined in, posting some of their favorite brand campaigns of the past year. At the end of the contest period, we reviewed every post and randomly selected a winner. Ultimately, there were so many entries, we couldn’t feature them all! […]

info.vistarmedia.com
Mon, Feb 10, 2020 at 7:12 PM

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Mediaweek: Val Morgan Outdoor appoints Programmatic Director for DOOH Marketplace

Braden Clarke will lead VMO’s Programmatic Digital out-of-home (DOOH) marketplace. VMO’s Programmatic DOOH offering aims to transform out-of-home trading in Australia by delivering clients unique transactional simplicity and superior audience targeting capabilities. Clarke will be responsible for the roll-out of the VMO Programmatic platform to advertisers nationwide. […]

mediaweek.com.au
Mon, Feb 10, 2020 at 10:10 AM

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Premium Live Social Music Network LiveXLive Joins DPAA (DSConnection)

NEW YORK, Feb. 10, 2020 – DPAA, the leading global organization for all advertising and content outside the home, announced today that LiveXLive Media, Inc. (Nasdaq: LIVX) has joined the association. A next generation live social music network unifying people worldwide through the universal language of music, LiveXLive connects fans, bands and brands. […]

digitalsignageconnection.com
Mon, Feb 10, 2020 at 9:06 AM

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WOO’s ‘Rising Star’ award winner Gutnick to Lead Workshop at Toronto OOH Congress June 3-5, 2020 (Billboard Insider)

“The OOH industry has long been an underdog – complementing, supporting and amplifying the effectiveness of its counterparts in omnichannel marketing strategies. […]

billboardinsider.com
Mon, Feb 10, 2020 at 12:23 AM

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16:9: ISE Says About 50 Chinese Firms Not Able To Make Show This Week

Integrated Systems Europe is now just a couple of days away, and I am headed there from London – the last leg on my hairy trip over. There was snow and freezing rain in Halifax when I left, and big snow in Montreal (normal for there) when I connected, making the plane late and forcing a mad run from gate 4 or something to gate 60, which is roughly 25 kms away (or felt like it). […]

sixteen-nine.net
Sun, Feb 9, 2020 at 11:22 PM

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TechCrunch: As top exhibitors pull out of MWC, organizers implement stringent safeguards

A couple of weeks out, Mobile World Congress organizer, the GSMA, has issued some fairly sweeping safeguards over growing concerns around the coronavirus. After a number of high profile back outs, including ZTE, LG, NVIDIA and Ericsson, the company issued a new list, including a ban of visitors originating from the Hubei province, whose capital Wuhan is believed to be the origin of the epidemic. […]

techcrunch.com
Sun, Feb 9, 2020 at 11:20 PM

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CNet: Samsung pares back MWC presence on coronavirus concerns

The smartphone giant won't be sending as many executives to the world's largest mobile conference as in years past, but as of Friday, it still plans to attend. Samsung is the latest company to pare back its presence at MWC, dealing a blow to the world's biggest mobile conference. […]

cnet.com
Sun, Feb 9, 2020 at 11:17 PM

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