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3M Touch Systems is acquired by TES America (Digital Signage Today)

With this acquisition, TES will add 3M Touch System's surface capacitive and projected capacitive products to its portfolio, according to a press release. "We look forward to embracing 3M's customers and providing them the consistent 3M touch solution they have come to expect," Mark Littlefield, president of TES America, said in the release. […]

digitalsignagetoday.com
Mon, Oct 26, 2020 at 6:16 PM

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Future’s Systems Contractor News and AVNation to launch virtual “The Digital Signage Event” on 4th March 2021 (Installation-International)

A single day expo for digital signage professionals, The Digital Signage Event will get into the nitty-gritty of the digital signage world, covering everything from Digital Out of Home (DOOH) to video walls and content creation. […]

installation-international.com
Mon, Oct 26, 2020 at 6:10 PM

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Updated list of lenders to out-of-home companies (Billboard Insider)

Billboard Insider and SignValue have compiled a list of financial institutions who have lent money to the out of home industry. Out of home lending is highly specialized. These institutions have taken the time to understand the industry’s nuances. […]

billboardinsider.com
Mon, Oct 26, 2020 at 5:33 PM

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VP says digital billboard manufacturer Formetco is “poised to have its strongest quarter of the year” (Billboard Insider)

Eric Pogue, VP of Strategy and Finance at Formetco. While the overall industry is slowing down, Formetco is poised to have its strongest quarter of the year. Others are cutting back in R&D, slashing selling expenses, and pairing back on inventory. […]

billboardinsider.com
Mon, Oct 26, 2020 at 5:30 PM

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Geopath reports average miles traveled is 94% of pre-Covid levels (Billboard Insider)

Average daily miles travelled is a good proxy for the roadside billboard operators who make up the overwhelming majority of Billboard Insider readers. […]

billboardinsider.com
Mon, Oct 26, 2020 at 5:27 PM

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16:9: New DT Vegas Resort Hotel Features 135-Foot Wide LED Board On Pool Deck

There are lots of people who don’t see trade shows and travel ever returning to pre-pandemic numbers and scenarios, but in a city born from big bets, the backers behind a new casino resort will start putting their business plan to a test this week. […]

sixteen-nine.net
Mon, Oct 26, 2020 at 8:59 AM

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Australian tech firm launches an app that helps OOH operators find potential advertisers in any location (Mediatel)

Michael Scruby, CEO at Realworld, said Adfindr helps OOH media companies find the contact details of all potential advertisers in any location. “For years the local advertising market has been the realm of Google and Facebook,” Scruby told Mediatel News. “It doesn’t make sense when billboards are the most localised medium on Earth. […]

mediatel.co.uk
Sun, Oct 25, 2020 at 8:03 PM

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Martin Sorrel: the pandemic accelerated the trend of DOOH squeezing out tradidional OOH advertising (WorldOOH)

Sir Martin Sorrell was one of the star keynotes at ALOOH's virtual event. Out of Home, he said, had always been the traditional brand building ad media but, with digital now accounting for 50% of the world’s global adspend and forecast to rise higher, these media needed to adapt. […]

worldooh.org
Sun, Oct 25, 2020 at 7:31 PM

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Weekly update of Ireland’s OOH advertising market (AdWorld)

As we enter Level 5 restrictions this week, the OOH sector can do so with more of a sense of optimism and confidence than we did in March. Whereas earlier in the year, we entered the realms of the unknown and the unprecedented, the simple fact that we have been here before gives us assurance, primarily regarding audience. […]

adworld.ie
Sun, Oct 25, 2020 at 7:16 PM

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Clear Channel Airports integrates with Geopath data tools for DOOH audience impressions measurement (PRNewswire)

The impressions measurement methodology, pioneered by Geopath, an independent organization that develops the industry-standard and accepted currency for Out-of-Home (OOH) media in the U.S., is being integrated by CCA into the nation's busiest and most sought-after airports now and into 2021. […]

prnewswire.com
Sun, Oct 25, 2020 at 7:14 PM

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Jesse London’s new digital billboard operating firm makes first acquisitions (Billboard Insider)

TierOne Media, LLC has acquired billboard assets from multiple owners in the Greater Pensacola, Florida, Mobile and Montgomery, Alabama markets. Mostly large scale digital, the assets consist of 38 faces on 20 steel structures at strategic street and highway locations. In addition, TierOne acquired fully developed permits for 20 more faces which it plans to construct over the next six months. […]

billboardinsider.com
Sat, Oct 24, 2020 at 1:50 AM

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Recent OOH personnel changes (OOHToday)

Vanessa Hartley appointed President at Outdoor Media Group. Korbe Palmer appointed General Manager at Stott Outdoor Advertising. Amanda Newell appointed Vice President, Sales and Marketing at VENDO Media Inc. […]

oohtoday.com
Sat, Oct 24, 2020 at 1:47 AM

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Advice to new billboard owners: don’t borrow too much and get a survey (Billboard Insider)

Grey Vick, Owner, Grey Outdoor. ... We started borrowing and not really knowing what we were going to be able to bring in and not knowing really how much revenue we should be bringing in and how much rent we should be paying and how much we should be spending for the structures…It almost put us out of business….that was 2011-2012 during the recession period…That’s the key. […]

billboardinsider.com
Sat, Oct 24, 2020 at 1:26 AM

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Cash advance app MyPayNow runs a dynamic DOOH campaign on JCDecaux’s transit and bus shelter screens in Australia (BandT)

The campaign features live bus timetable data and allows commuters to access their money from MyPayNow while waiting for the bus. […]

bandt.com.au
Sat, Oct 24, 2020 at 1:15 AM

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16:9: Are Consumer Review Sites Valid Measures Of CMS Software Excellence?

My industry friend Nurlan Urazbaev – who has been producing the signage and DOOH industry round-up Digital Signage Pulse for many years – flagged something that’s been on my mind in recent months – the merits of review sites for CMS software. His headline: TechRadar’s List of “Best digital signage software in 2020” looks strange, at best. […]

sixteen-nine.net
Fri, Oct 23, 2020 at 10:35 AM

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