ELAN Media & Quividi Jointly Introduce Quividi’s Audience & Attention Analytics in Qatar How can ELAN Media’s DOOH Network Help you to know your Audience in Real Time and Real Life? […]
Reports suggest Warburton resigned after the V8 Supercars board refused meet a pay-rise request. His appointment follows the failed merger between APN and Ooh!Media, which led to the resignation of Herring after 22 years at the business. […]
The numbers tell a very different story, with the demand for higher education have fallen by just 1% across the UK since 2012. In England, the proportion of 18 years olds who apply to university has actually increased, peaking at a record 37% last year. […]
LONDON – 17th October – The average consumer spent 66 minutes a week looking at out of home signage in 2016[i]. In such a busy market place businesses need to ensure their use of signage is consistent and clear to truly be noticed and engage with their audiences. To address this, RMG Networks has today announced the launch of its powerful new Content Management System (CMS), Korbyt. […]
Been a while since I looked at stats, and happy to see 16:9 Podcasts is now past 200,000 downloads spread across 77 episodes. That’s probably nothing by the standards of big, big podcasts, but a lot more than I expected. So thanks for downloading and listening. […]
MONDAY OCTOBER 30: 11.30 – 14.00 Advertising Research Foundation’s Maximising OOH Impact – Members Only. 12:00 – 14:00 Lunch with Samsung at 837 Innovation Centre. 14.00 – 16.00 Daktronics presents AVNation Live from Times Square – Live Podcast. […]
Ocean Outdoor’s international development director Mark Bracey is stepping down after 10 years. Bracey, is leaving Ocean in January 2018 to take back the reins of his global property and advertising consultancy Portfolio Media Management. […]
EMC Outdoor has its roots in trade show and convention marketing. We have been planning and buying out-of-home media around the U.S. and internationally for 26 years. […]
The big digital media tower outside of Toronto Eaton Centre is getting a little cosmetic work done – an implant, basically – to make it the largest digital OOH display in Canada. […]
In the wake of a Wall Street Journal report Tuesday suggesting Outcome Health was engaging in misleading advertising practices, the high-flying Chicago digital OOH media firm has posted a statement on its website that doesn’t address specific allegations, but instead lays out how it “appropriately” operates and outlines steps to strengthen its policies and review any allegations of misconduct. […]
OOH excels in all things of paramount importance to brands: transparency, brand safety, measurement, and ROI. OOH can’t be fast forwarded or blocked, and there are no phantom bot clicks! OOH is well positioned to drive incremental search and tap into mobile campaign budgets. […]
Campaigns that use both social and OOH can see a 212% increase in reach. Social media can keep our eyes glued to a screen for hours — a digital out-of-home campaign that uses social content can keep more eyes glued on a billboard. Using a social feed to display content on your screens creates an opportunity for genuine interaction with your audience. […]
There is no doubt that social media has a major impact on our lives, businesses, culture and the world-at-large. We’ve all seen the latest meme or cat video circulating around the office, after all. Combining digital out-of-home with social media is an ideal pairing to create an interactive and engaging multi-channel campaign. […]
Toronto, Canada (October 12, 2017) — Branded Cities, a premier Out-Of- Home and iconic media company in North America, and Cadillac Fairview announces the launch of the largest digital OOH display in Canada, the union of two massive screens on CF Toronto Eaton Centre (CF TEC) Digital Tower, offering a one-of- a-kind advertising opportunity. […]
DPAA Welcomes HEROFi to Membership Ranks NEW YORK, October 12, 2017 – HEROFi, whose patented marketing automation platform has radically changed the face of physical retail, has joined DPAA, the leading global organization for everything digital out of home. […]
