New York Digital Signage Week is well under way: Day 3 (Ministry of New Media)
40 EVENTS, 108 SPEAKERS, 4,565 VISITORS. […]
newyork2019.digitalsignageweek.com
Tue, Oct 15, 2019 at 12:32 PM
Tue, Oct 15, 2019 at 12:32 PM
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Search results for “"ooh"”:
Tuesday, October 15, 2019 Tue, Oct 15, 2019
Blockchain for advertising to transform digital signage (Cryptopolitan)
What is blockchain for advertising? Blockchain for advertising In principle, blockchain is a database that is decentralized and is governed by various actors. Blockchain is employed mostly with the cryptocurrencies as it records transactions precisely and securely with the danger of being tampered. […]
cryptopolitan.com
Tue, Oct 15, 2019 at 12:15 PM
Tue, Oct 15, 2019 at 12:15 PM
Monday, October 14, 2019 Mon, Oct 14, 2019
How Out-of-Home helps brands get bigger and better (More About Advertising)
Nick Mawditt is managing partner of Talon Outdoor. The Out of Home industry has taken strong and simple messaging into its Upfronts showing an industry in great health and in tune with a clear message for clients around long term branding working in unison with short term activation. […]
moreaboutadvertising.com
Mon, Oct 14, 2019 at 2:31 PM
Mon, Oct 14, 2019 at 2:31 PM
How blockchain will transform digital signage advertising (Blockchain Tech News)
Blockchain is a term that gets thrown around at almost every conference nowadays. Even restaurant conferences like the Restaurant Franchising and Innovation Summit did a session this year on what the blockchain is and how it will impact the restaurant industry. […]
blockchaintechnews.com
Mon, Oct 14, 2019 at 2:18 PM
Mon, Oct 14, 2019 at 2:18 PM
How charities are innovating with digital outdoor advertising (Charity Digital News)
We showcase charities’ imaginative use of digital to target potential supporters while out and about. Traditional and digital billboards offer bang for buck – while SEO campaigns range between £750-£2,000+ per month, billboard space can be bought for a fraction of that price – some as little as £80 per day. […]
charitydigitalnews.co.uk
Mon, Oct 14, 2019 at 12:10 AM
Mon, Oct 14, 2019 at 12:10 AM
Sunday, October 13, 2019 Sun, Oct 13, 2019
Campaign: JCDecaux sees ‘two-screen future’ between outdoor and smartphone
Outdoor media owner says creative works well across both DOOH and mobile. There is a growing interplay between public screens such as out-of-home and private screens such as smartphones, JCDecaux told UK advertisers at its annual upfront presentation. […]
campaignlive.co.uk
Sun, Oct 13, 2019 at 6:46 PM
Sun, Oct 13, 2019 at 6:46 PM
Saturday, October 12, 2019 Sat, Oct 12, 2019
New York Digital Signage Week October 14-18 (Ministry of New Media)
MONDAY OCTOBER 14 12:00 – 14:00 Lunch with Samsung at 837 Innovation Centre; 13.00 – 15.00 Daktronics presents AVNation Live from Times Square – Live Podcast; 17.00 – 19.00 Out of Home Reception hosted by OAAA, the World OOH Organization and Geopath – Invite Only; 18.00 – 21.30 DPAA VIP/Speakers Dinner – Invite Only. […]
newyork2019.digitalsignageweek.com
Sat, Oct 12, 2019 at 1:58 AM
Sat, Oct 12, 2019 at 1:58 AM
Thursday, October 10, 2019 Thu, Oct 10, 2019
Top 5 Reasons Out of Home is Important for Trade Show Marketing
Trade show marketing is a valuable strategy for helping brands and advertisers attain key business goals and metrics. It presents an opportunity to deliver campaigns that will increase brand awareness and visibility, generate sales and leads, showcase new products and services, engage with an audience and industry, and support other objectives. […]
emcoutdoor.com
Thu, Oct 10, 2019 at 3:58 PM
Thu, Oct 10, 2019 at 3:58 PM
Engine and VCCP secure top prizes in Ocean’s 10th annual Digital Creative Competition
10 awards go to 10 different agencies The Royal Navy, Amnesty International UK, Ancestry, Mars, Inc and Stonewall are among this year’s winners Engine and VCCP have been awarded the top prizes in Ocean Outdoor’s 10th annual digital creative competition, recognising campaigns they have created for the Royal Navy and Amnesty International UK. […]
oceanoutdoor.com
Thu, Oct 10, 2019 at 6:21 AM
Thu, Oct 10, 2019 at 6:21 AM
Wednesday, October 9, 2019 Wed, Oct 9, 2019
Broadsign Announces Partnership with Australia’s Leading Health and Wellbeing Network – Tonic Health Media
SYDNEY, Australia — Wednesday October 9, 2019 — Broadsign, the leading out-of-home (OOH) platform for media owners proudly announces the renewal of a successful partnership with Tonic Health Media, Australia’s leading OOH Health and Wellbeing Network with a five year contract. […]
digitalsignageconnection.com
Wed, Oct 9, 2019 at 9:33 AM
Wed, Oct 9, 2019 at 9:33 AM
Broadsign Announces Partnership With Australia’s Leading Health And Wellbeing Network – Tonic Health Media
SYDNEY, Australia — Wednesday October 9, 2019 — Broadsign, the leading out-of-home (OOH) platform for media owners proudly announces the renewal of a successful partnership with Tonic Health Media, Australia’s leading OOH Health and Wellbeing Network with a five year contract. […]
dpaaglobal.com
Wed, Oct 9, 2019 at 8:44 AM
Wed, Oct 9, 2019 at 8:44 AM
Ocean Outdoor relaunches its Dutch subsidiaries as Ocean Netherlands
Ocean Outdoor Limited (LSE: OOUT), a leading operator of premium Digital Out-of-Home (“DOOH”), is bringing together its three Dutch subsidiaries to form Ocean Netherlands. The new entity becomes the biggest DOOH operator in Holland. […]
oceanoutdoor.com
Wed, Oct 9, 2019 at 5:03 AM
Wed, Oct 9, 2019 at 5:03 AM
The technology that helps block unwanted light from digital billboards (Billboard Insider)
Regulators are increasingly raising light trespass impact concerns during the digital sign permitting process. Last week Insider talked with Jared Johnson, Media Resources’ Director of Business Development – DOOH, about their VISIONiQ SITELINE™ digital billboards (patent pending), designed to mitigate light trespass issues. Jared, how does light blocking work? […]
billboardinsider.com
Wed, Oct 9, 2019 at 12:10 AM
Wed, Oct 9, 2019 at 12:10 AM
Tuesday, October 8, 2019 Tue, Oct 8, 2019
‘First open real-time bidding platform’ launches for digital out-of-home advertising (Campaign)
Programmatic ad-buying system Kubient is set to enter US digital out-of-home market. Kubient, a full-stack digital audience marketing platform, is introducing what it says is the first real-time bidding solution for digital out-of-home advertising sites. […]
campaignlive.co.uk
Tue, Oct 8, 2019 at 8:47 PM
Tue, Oct 8, 2019 at 8:47 PM
Digital billboard ad marketplace Blip Billboards hires ex-Ayuda exec Fleischer to lead international expansion (Billboard Insider)
Launching Blip Canada is part of the company's international expansion. Daniel Fleischer, former Vice President of Business Development & Marketing at Ayuda Media Systems, joins as General Manager of Blip Canada, and Vice President of Publisher Marketing internationally. […]
billboardinsider.com
Tue, Oct 8, 2019 at 8:37 PM
Tue, Oct 8, 2019 at 8:37 PM