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Tuesday, September 27 Tue, Sep 27

McDonald’s deploys digital menu boards in 82 drive-thru locations in Denmark (Visual Art)

McDonald’s in Denmark updates its drive-thru’s from analogue to digital menu boards, and have selected Visual Art to implement the solution. In total, there are 82 restaurants out of a total of 97, that will have a digital drive thru. McDonald’s in the Nordics has continuously updated all its drive-thru’s from analogue to digital menu boards in recent years. […]

Visual Art
Tue, Sep 27 at 12:10 AM

Monday, September 26 Mon, Sep 26

A recap of expert roundtable discussion: are brands using the full potential of digital out-of-home? (New Digital Age)

NDA’s editor-in-chief Justin Pearse chaired the roundtable discussion and was joined by: Simon Jenkins, Joint Chief Strategy Officer at VCCP; Jackie Lyons, Head of Planning (Media Experience) at Havas Media Group; Cheryl Crilley, Business Director at Kinetic Worldwide; Nadia Stowell, OOH Business Director at Spark Foundry; Lee Cutter, Vice President, Sales (UK & Emerging Markets) with Hivestack; and Jem Djemal, Global New Business Lead at VIOOH. […]

newdigitalage.co
Mon, Sep 26 at 5:30 PM

NEO builds advertising network at Yonge Sheppard Centre

Out-of-home (OOH) media company NEO has forged a partnership with retail property developer RioCan REIT, to secure advertising representation at Toronto’s Yonge Sheppard Centre (YSC). Photo courtesy NEO Out-of-home (OOH) media company NEO has forged a partnership with retail property developer RioCan REIT, to secure advertising representation at Toronto’s Yonge Sheppard Centre (YSC). […]

signmedia.ca
Mon, Sep 26 at 1:11 PM

JCDecaux renews advertising contract with Sonae Sierra, operator of 17 shopping malls in Portugal

JCDecaux Portugal has renewed its contract with Sonae Sierra, the company managing and operating shopping malls in Portugal and in the Autonomous Regions of Madeira and Azores, for ten years. More than 20 years after signing the first contract in 1999, JCDecaux now offers 100% digital coverage inside 17 Sonae Sierra’s shopping malls, across 231 screens. […]

JCDecaux
Mon, Sep 26 at 12:10 AM

Sunday, September 25 Sun, Sep 25

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