Here’s a different take on wrapping support columns inside a building with LED – oval halos on a pair of concrete columns at Montreal’s ... […]
Remi du Preez, managing director at Polygon. Conventional’ digital channels allow access at scale as well as advanced targeting and measurement. For advertisers, this means that they can serve advertisements to a pre-defined target audience, creating parameters that reduce the amount of media wastage and maximise bang for buck. […]
NEW YORK, June 01, 2023 -- Vistar Media, a marketplace for programmatic digital out-of-home (DOOH), has launched Vistar Verify, a new program that establishes a set of measurable quality standards for digital out-of-home inventory. Vistar Verify creates a shared definition of quality that can be monitored fairly and objectively across all inventory in the Vistar marketplace. […]
Jeremy Male, CEO of Outfront. When we look at the leverage in the business, ... we’ve got great liquidity right now. […]
January - March 2023: Net sales increased by 7.5% to SEK 119.6 (111.2) million; SaaS revenues increased by 6.4% to SEK 50.0 (47.0) million; EBITDA amounted to SEK 3.8 (5.4) million; Adjusted for non-recurring items, EBITDA amounted to SEK 10.1 (14.4) million; ARR amounted to SEK 195.4 million compared with SEK 197.7 million in the previous quarter; Operating profit amounted to SEK -6.5 (-4.5) million. […]
Getting a good read on what’s happening with digital signage businesses isn’t always easy because most of the solutions providers are private firms, so ... […]
HONG KONG, May 31, 2023 -- Vpon Big Data Group (Vpon), a big data company in Asia, has partnered with VIOOH, the digital out-of-home advertising supply-side platform. This collaboration will use Vpon's diverse and extensive mobile data and AI creative technology, "InVnity", along with VIOOH's global digital outdoor advertising programmatic inventories. […]
Chris Collins and Dallas Wiles tell Ella Sagar about their plan for outdoor to attract 10% of UK advertising spend — more than double what it is today — and stop harking back to the pre-pandemic times. “I’m not going to talk about the terrible p word,” JCDecaux UK’s co-CEO Dallas Wiles warns during this interview with The Media Leader, but it turns out to be an impossible task. […]
Pat O’Donnell. YESCO has seen ups and downs in the business but we’ve never had an unprofitable year at YESCO outdoor media. Earnings have had highs and lows. […]
Kevin Shute, Founder Rainmaker Media. Thrive? […]
After a successful Meet ‘n Mingle event in Toronto last month, the Digital Signage Federation continues its focus on education and thought leadership when it hosts the D=Sign Conference in partnership with AVIXA at InfoComm 2023. D=Sign will explore various topics in digital signage from trends in Quick Service Restaurants (QSR) to the next generation of future-proof CMS solutions. […]
The AV infrastructure firm Chief says a new wall mount system for digital signage displays streamlines installation workflows and therefore has the potential to ... […]
If you are going to the big InfoComm pro AV trade show, coming up very soon in Orlando, you’ll undoubtedly see a very busy ... […]
31st May, 2023, Malaysia: The Outernet Marketing Innovation Group (OMIG), a regional industry initiative spearheaded by global ad-tech company Moving Walls and The Association of Advertising and Marketing Singapore (AAMS), proudly announces the release of an open-source document which encapsulates OOH audience measurement with a particular focus on the concept of the impression multiplier. […]
A new and free e-book from the Singapore-based Outernet Marketing Innovation Group (OMIG), an APAC region group populated by brand marketers, provides what’s described ... […]
