Saturday, October 1, 2022

Raw Feed & Search

Wednesday, September 28 Wed, Sep 28

Omnichannel platform Quotient launches a new tool that allows measurement of attribution in DOOH campaigns (BusinessWire)

Quotient provides a platform for marketers to measure the impact of promotions with media such as digital out-of-home, sponsored search and on- and offsite display. Quotient’s new, on-demand, measurement ensures that every shoppable moment is attributable, now measuring performance across promotions and media campaigns comprehensively through the company’s multi-touch attribution methodology. […]

BusinessWire
Wed, Sep 28 at 5:41 PM

Talon America VP pitches the capabilities of ‘data-driven out-of-home advertising’ for political advertisers in the ’22 Midterms (Campaigns and Elections)

Danielle Rind, VP of Digital Solutions at Talon America. The 2022 midterm elections are projected to set a new political ad spending record. With numerous competitive gubernatorial and Congressional races, reaching intended voters will be critical to political advertising success. […]

campaignsandelections.com
Wed, Sep 28 at 12:10 AM

Programmatic DOOH platform Hivestack integrates with several media agencies in Spain to enable cross-border international campaigns (Hivestack)

The integration allows advertisers from within Spain and other countries to activate programmatic DOOH campaigns into global markets such as the UK, France, Germany, Italy, Japan, China and the USA. This is a significant development in the Spanish market, arriving at an opportune time as programmatic DOOH begins to pick up pace. […]

hivestack.com
Wed, Sep 28 at 12:10 AM

Tuesday, September 27 Tue, Sep 27

Finalists of the 2022 Digital Signage Experience Awards (DIZZIE) are revealed (Questex)

Winners to be Announced at Digital Signage Experience 2022 on November 18 in Las Vegas. The awards program recognizes companies from around the world whose digital signage installations and campaigns challenge existing standards and drive the industry forward. The awards program is part of the Digital Signage Experience event taking place November 17-19 at the Las Vegas Convention Center. […]

questex.com
Tue, Sep 27 at 4:00 PM

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