Choose an energy-efficient display, turn it off when not needed, manage the brightness, and consider the impact of the content and media playback device, writes Jeff Hastings. With energy costs rising at 30% year over year, businesses are increasingly concerned about reducing consumption. […]
JCDecaux, the UK’s biggest outdoor advertising company, has applied for permission to erect eight units outside shops and hotels. Its application says it is part of a national programme to “update and replace the older style of telephone kiosk”. The units would also include defibrillators. […]
After 31 years, PMD Media has officially rebranded as WNDW. PMD Media is a “hyper-local” OOH advertising company that provides street-level window billboards and access to advertisers through its network of 45,000 small businesses. The fifth largest U.S. […]
The World Out of Home Organization’s APAC Forum will be held in- person in Kuala Lumpur, Malaysia, from October 11th to 13th. […]
Quotient provides a platform for marketers to measure the impact of promotions with media such as digital out-of-home, sponsored search and on- and offsite display. Quotient’s new, on-demand, measurement ensures that every shoppable moment is attributable, now measuring performance across promotions and media campaigns comprehensively through the company’s multi-touch attribution methodology. […]
Exclusive for Digital Signage Pulse readers: Use this code to get 20% off any conference pass or a free Expo Hall pass. Click here to get the code: DSPulse special rate for DSE 2022. […]
This will bring you 20% off any conference pass, or a free Expo hall pass. Use this code at registration: DSP20. Register here: DSE 2022 registration. […]
OAAA and FOARE are pleased to announce the winners of the annual FOARE Scholarships for the 2022-2023 academic year. Nine of the 13 selected are women. In addition, six are from underrepresented communities. […]
Danielle Rind, VP of Digital Solutions at Talon America. The 2022 midterm elections are projected to set a new political ad spending record. With numerous competitive gubernatorial and Congressional races, reaching intended voters will be critical to political advertising success. […]
The integration allows advertisers from within Spain and other countries to activate programmatic DOOH campaigns into global markets such as the UK, France, Germany, Italy, Japan, China and the USA. This is a significant development in the Spanish market, arriving at an opportune time as programmatic DOOH begins to pick up pace. […]
By Chris Pash. The August SMI, now with subscribers but not yet made public, shows a better than 28% jump, driven by billboards and retail. The Outdoor Media Association puts net media revenue for the half year to June up 19.5% to $478.6 million. […]
Andy Goodman, Age Advertising. First of all, I want to find out what the landlord is thinking. What’s his reasoning behind not wanting a long term lease, especially if he is coming off of a long term lease? […]
Winners to be Announced at Digital Signage Experience 2022 on November 18 in Las Vegas. The awards program recognizes companies from around the world whose digital signage installations and campaigns challenge existing standards and drive the industry forward. The awards program is part of the Digital Signage Experience event taking place November 17-19 at the Las Vegas Convention Center. […]
Hillsboro, Ore.-based Planar, global provider of visualization technology, announced a new addition to the company’s portfolio of outdoor fine pitch LED display solutions — a fine pitch, high bright outdoor LED videowall designed for up close viewing. […]
Your favorite, new Venus Control Suite feature is here! Take control of the order of playout between playlists by using the new Playlist Priority feature in the Scheduling App. […]