Monday, June 17, 2024

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Thursday, June 13 Thu, Jun 13

E INK has developed a 13.3 Screen for digital signage with Spectra 6 (Good e-Reader)

Michael Kozlowski, editor-in-chief at Good e-Reader. At the Digital Signage Japan event, E INK unveiled a 13.3-inch device running Spectra 6 e-paper, a technology they’ve never used in a screen this size before. While it’s not yet optimized for e-readers or e-notes, it’s a perfect fit for signage or a digital photo frame, showcasing the device’s versatility. […]
Thu, Jun 13 at 3:10 PM

Mineral water brand Volvic is running 3D programmatic digital out-of-home campaign at London Underground stations (Retail Innovations Hub)

For the next seven weeks, commuters and passers-by at Kings Cross and Waterloo London Underground stations will see Touch of Fruit Sparkling 3D cans popping out from digital screens. The experience includes digital outdoor ads situated in close proximity to stockists, encouraging consumers to discover the new sparkling fruity flavoured drinks at their earliest convenience. […]
Thu, Jun 13 at 2:49 PM

Small businesses want OOH advertising to be affordable, measurable and creative (Billboard Insider)

During yesterday’s The Power of Local OAAA webinar (accessible to OAAA members) Corey Elliott EVP of Local Market Intelligence at Borrell and Associates said there are 4 things small businesses want out of home companies to know. Be Affordable. No matter who you are be affordable…they want you to know that they have smaller budgets. […]
Thu, Jun 13 at 1:37 PM

Wednesday, June 12 Wed, Jun 12

Samsung shows new digital signage tech at Infocomm 2024

Samsung will show SmartThings Pro, an evolution of SmartThings with business-focused capabilities; Samsung Color E-Paper, an ultra-low power, lightweight and slim digital paper display; exclusive new generative AI functions for the Interactive Whiteboard (WAD series); and the new Samsung Business TV BED series, a UHD TV with flexible functionality for businesses across different sectors. […]
Wed, Jun 12 at 1:13 PM

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