Early assumptions. In a 2003 Harvard Business Review article, author Nicholas G. Carr asserted that IT had become ubiquitous and commoditized. In his view, IT was merely a standard cost of doing business that offered no comp...
It’s official – there will be 16:9 Mixers at DSE AND at ISE in Amsterdam in 2019. The DSE Vegas details are still being sorted (but same place, format, etc as is past) but the inaugural ISE event is ready to go. I...
The Jean Coutu Group is one of the most trusted names in Canadian pharmacy retailing, with 418 franchised stores in Canada. They wanted to attract people to specific products in the cosmetics section, and we proposed an RFID ...
This week, GSTV partnered with First Media’s Blossom and So Yummy. Earlier this year, GSTV added Cheddar and Chive TV. They join What’s Trending, CNET, Stadium, MLB and The List. The partnerships are part of GSTV’s stra...
Instead the big news was the impending merger with outdoor advertising giant QMS – announced just an hour before the launch. A bunch of billboards changing hands is not the most exciting move in the world for a consumer. Ye...
While none of the Big 3 are involved, it is notable activity confirming the OOH Industry is very strong and in demand. Yet to be confirmed, it has been brought to our attention American Tower Corporation has purchased RSA of ...
13 hires and promotions....
Consolidation. Global’s arrival will take time to bed in, but the move has made wholly positive waves. More consolidation will likely follow (Ocean remains ambitious to expand; Clear Channel’s Chapter 11 debt conclusio...
The world of digital advertising, where more than $100 billion per year is being spent in the U.S., has historically been segregated from the $8 billion world of OOH. Chalked up as part of the “traditional media” budgets,...
Tis the season of giving, and we’ve got a special present for you! We’ve made it easy for you to download fresh new content directly to your digital displays… and all for FREE! Simply download the image files belo...
Anything with moving parts has risks, but using programmed hydraulic arms and LED screens inside and airport is way, way, way less trouble-prone and risky than something with thousands of sync’d, ever-moving bits on an ...
RMG Networks has revived the Symon brand – which was disappeared some five years ago when RMG acquired the Dallas-based business visual messaging company, Symon Communications. RMG is still the corporate entity, but the...
Retailers are challenged to create in-store experiences that can scale beyond flagship installations and maintain consistency. Technology, and the clever deployment of it, can be the difference between a seamless customer ...
Background Premier Stores are a brand of local newsagent stores owned by independent retailers throughout the UK. With over 3,000 stores they are one of the UK’s leading convenience store companies. Bob Sood is the propriet...
