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by Florian Rotberg. Large IT houses, like One1, play a growing role in digital signage. They are able to take a holistic approach to projects and integrate digital signage with third-party platforms like ERP or CRM systems from the start. […]
By Florian Rotberg. Tel Aviv | In-store retail media is as flourishing a niche in Israel as it is in most markets. But retailers can only acquire retail media budgets to a limited extent, due to antitrust regulations. […]
Sean Reilly, CEO, Lamar Advertising. Geopath, our industry measurement tool, does a bad job pure and simple …they’re buying their data from vendors that are not the greatest in the world and the data is stale, and old in some cases inaccurate… Lamar expects at least $150 million in 2025 acquisitions. […]
Specialty PC manufacturer Velasea has come out with a dual-GPU 1U servers particularly well-suited for big video walls – with the skinny 1U Plus ... […]
The Portuguese tech firm DISPLAX has focused on PCAP touchscreens for large format displays since 2011, but they’ve really now run with the idea ... […]
Companies as big as Samsung want and need scale for whatever they make and market, so it is not surprising that the latest iteration ... […]
By Guy Campos. Both plans were first reported by the Korea Economic Daily, and later publicised by the Reuters news agency in a wider list of 12 companies considering moving production to the US. The White House Statement said: "President Donald J. […]
Clear Channel Outdoor CEO Scott Wells. I would think five years from now half of digital revenue is going to be automated in some fashion. […]
Each quarter outperformed the last, with Q4 OOH expenditure closing at 16% higher than Q4 in 2023. The retail category continues to lead the charge when it comes to investment in OOH. With pricing wars between main multiples accounting for 30% of total grocery retailer spend. […]
By Richard Rothfelder, Rothfelder & Falick. The Texas Court of Appeals, Fifth District Dallas Division, issued a comprehensive and favorable opinion on rights of first refusal, holdover tenancies, waiver, and conversion in billboard leases in the case of Lamar vs LaCore on December 31, 2024. […]
The work on the big Future Displays report and then ISE kind of threw me off my weekly podcast routine, but I am getting ... […]
Beyond the Bracket: Transforming March Madness Advertising Strategy Published: March 12, 2025 As the NCAA Tournament captures national attention each year, marketers face unique challenges and opportunities. The tournament isn't just a cultural phenomenon—it's a complex media ecosystem where brands must engage diverse audiences across multiple touchpoints simultaneously. […]
Marketing of display products that claim some type of hologram-ish visual effect has focused heavily on the whiz-bangery of the experience, and it is ... […]
The idea of using display tech to make visuals appear on unexpected surfaces is not overly new, but the German tech firm Data Modul ... […]
It is increasingly common to see keynotes, panels and business presentations on stages that use big digital visuals as the backdrop, but the business ... […]
