In yet another reminder that making money from advertising is harder than it may appear, a German digital out of home media firm using ... […]
The Spanish digital signage CMS software firm DENEVA has partnered with two other companies to have a run at making a successful digital OOH ... […]
LA-based Loop Media, which makes ad-supported streaming media channels for place-based venues like bars and salons, continues to struggle in what it calls a ... […]
Digital out of home displays at higher profile mass transit stops are commonplace these days, but most of those deployed around the world are ... […]
A 10mm pitch LED billboard alongside a roadway is not normally something that merits much attention, but what is interesting with this one is ... […]
Here’s a nice example of how the windows of vacant storefronts are once again being used as short-term digital out of home ad tools, ... […]
Out-of-home specialist 75Media has appointed a new head of programmatic. In the newly created role, Jan Vimal will grow and scale the programmatic department at 75Media. Jan brings with her over a decade spent working in the advertising sector, predominately in programmatic and adtech. […]
Global spending on Out Of Home advertising reached $41.9B last year, up 16% from a year earlier and representing 5.2% of global ad spend. ... […]
There’s always new stuff to see in Las Vegas, particularly along a main drag that has casino-resort operators steadily trying to out-bling one another. ... […]
A digital OOH company that puts screens in high rise elevators is expanding from the United Arab Emirates to the United Kingdom, with Elevision ... […]
It is apparently M&A Day around STRATACACHE HQ, with news of a second company added to the larger business family – the small Toronto-area ... […]
A big LED ad board along a major roadway on the outskirts of Kuala Lumpur in Malaysia caught fire on Friday, trapping nine workers ... […]
The U.S. out of home advertising industry continues to be in a big growth cycle, with year-on-year Q1 revenues up 6.8% in the first ... […]
I was a bit surprised to come across a post this morning about a company pushing the idea of using a series of digital ... […]
If you needed any more evidence of LED mainstreaming, this is almost 4,500 sq. ft. of LED display on a parking garage in downtown ... […]
