Friday, December 2, 2022

Press Releases

Tuesday, October 25 Tue, Oct 25

Omnichannel ad platform Blis adds DOOH inventory from JCDecaux via programmatic platform VIOOH (VIOOH)

Blis, a company that describes itself as "the audience-first platform that doesn't rely on personal data," has integrated with VIOOH, a global digital out-of-home supply side platform, to bring JCDecaux’s premium digital out of home inventory to the Blis platform. The partnership kicks off today in the UK, with other European markets, the US and Australia to follow. […]

VIOOH
Tue, Oct 25 at 7:45 PM

Monday, October 24 Mon, Oct 24

Point-of-sale digital signage network Advana selects Vistar Media as a full-stack tech platform (PRWeb)

Vistar Media's full suite of digital signage technology will power Advana’s global network of point-of-sale screens and digital signage. Advana will use Vistar’s full stack- including its ad server, device and content management software, and supply-side platform - to manage all inventory and create a seamless content and ad delivery experience. […]

PRWeb
Mon, Oct 24 at 6:21 PM

Sunday, October 23 Sun, Oct 23

Thursday, October 20 Thu, Oct 20

Wednesday, October 19 Wed, Oct 19

Tuesday, October 18 Tue, Oct 18

UK’s DOOH ad operator Global makes ad inventory on the Elizabeth line available for programmatic buying via 12 demand-side platforms (Global PR)

One of Europe's biggest construction projects, Elizabeth line is a 73-mile (118km) railway in south-east England. Global, the media & entertainment group, has completed the integration of the Elizabeth line into its digital advertising platform, DAX, making Global the biggest digital outdoor network in the UK with over 4000 screens. […]

Global
Tue, Oct 18 at 6:11 PM

Monday, October 17 Mon, Oct 17

Sunday, October 16 Sun, Oct 16

Friday, October 14 Fri, Oct 14

Volta Media™ Network says it “Enables” 3D Ad Campaigns Across Its Network of DOOH Screens (Volta Charging)

In addition to 3D features, Volta Media offers a set of dynamic creative options, including real-time weather triggers allowing brands to serve advertisements based on the weather, mobile retargeting enabling brands to reconnect with consumers after they’ve seen an ad on a Volta screen, and QR code activations redirecting consumers to a brand’s website. […]

Volta
Fri, Oct 14 at 12:10 AM

Thursday, October 13 Thu, Oct 13

UK Out-of-Home Advertising Revenue up +79% in First Half of 2022 (Outsmart)

Outsmart, the trade body for the out-of-home (OOH) advertising industry in the UK has reported OOH advertising revenue for the first half of 2022 totalling £529m, an increase of 79% compared to the same period last year. There was also a 46% year on year increase in OOH advertising revenues across the quarter from April to June 2022 with total revenues of £289m reported. […]

Outsmart
Thu, Oct 13 at 11:07 PM

Tuesday, October 11 Tue, Oct 11

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