Red Dot Award-winning solution boasts paper-like design, energy efficiency and flexible content management. In advance of the 2026 InfoComm trade show, LG Electronics has unveiled the “LG E-Paper Display,” designed for diverse commercial environments. […]
New monthly series hosted by DPAA President & CEO Barry Frey delivers unfiltered C-suite conversations on the future of advertising, marketing, and media — presented in partnership with AiOO, the AI retail media platform built for real-time audience activation and closed-loop attribution in physical retail. […]
NEW YORK — Spotzi has officially named Reveal as its primary sales partner in the United States. As part of this partnership, Spotzi will also provide access to Reveal's brand lift studies directly within the Spotzi UI for their customers. […]
New research shows how Firefly Digital Car Tops expand unique reach while delivering more efficient frequency across audiences. […]
This new milestone in the digitalization of outdoor advertising in Spain has been made possible thanks to the collaboration between Aena, a world leader in airport management, WPP Media, a a strategic media partner, and Allianz, a leading insurance company in the Spanish market. […]
Miami, FL – LED Truck Media is proud to announce its inclusion in the Inc. 500 Regionals: Southeast 2026 list, recognizing the fastest-growing private companies in the region. What Is the Inc. […]
NEW YORK, March 31, 2026 -- Geopath, in partnership with the Out of Home Advertising Association of America (OAAA), today announced a major step forward in modernizing audience measurement for Out of Home (OOH) advertising with the development of a next-generation measurement platform. Ipsos has been selected to support an industry pilot launching in the second half of 2026. […]
US programmatic DOOH spend set to rise 49% as market enters its next phase of growth. Among recent buyers of programmatic digital out-of-home (pDOOH) in the US, the channel featured in 34% campaigns in the past 18 months, up from 30% in 2024. Marketers expect adoption to reach 52% over the next 18 months, the highest of any market surveyed. […]
LOS ANGELES—SNA Displays has partnered with out-of-home media company KEVANI to bring Nexus, a vertically oriented large-format LED video wall, to the façade of Apollo South Bay Apartments in Gardena, California. […]
JCDecaux North America, has been selected to receive a 10-year advertising contract for Denver International Airport (DEN), following a competitive bid process. The contract will be considered by Denver City Council and, if approved, is scheduled to become effective in May 2026. […]
Toronto, ON — COMMB (Canadian Out-of-Home Marketing and Measurement Bureau) has released its first revenue benchmarking report for Canada’s Out-of-Home (OOH) advertising industry. Separate reports have been issued for 2024 and 2025, with each report presenting aggregated revenue across three key OOH formats: Roadside, Place-Based, and Transit. […]
SAN ANTONIO, Feb. 9, 2026 -- Clear Channel Outdoor Holdings, Inc. (NYSE: CCO) ("Clear Channel" or the "Company"), a U.S. […]
Latest forecasts predict ad spend will exceed £50bn for the first time in 2026. London, January 29, 2026: The latest Advertising Association/WARC Expenditure report has found that UK advertising spend rose by 11.4% to £12.5bn in Q3 2025. […]
Before Clear Channel Outdoor, the advertising program for CapMetro was managed by Intersection [Ed]. AUSTIN, Texas, Jan. 27, 2026 -- Clear Channel Outdoor (NYSE: CCO) was awarded a multi-year contract from CapMetro, the main public transportation authority serving Austin and Central Texas, to modernize and expand the transit agency's advertising program over the next three years. […]
Toronto, ON — The AdClub of Toronto (AdClub) and the Canadian Out-of-Home Marketing and Measurement Bureau (COMMB) are launching one, unified national awards show dedicated to celebrating excellence across the entire Out-of-Home (OOH) industry in Canada. […]
