What Does ‘Productizing’ Digital Signage Mean? The reason for the 250 percent jump in digital signage services revenue? Almo Pro A/V is finding traction with its profit-enhancing digital signage content services. […]
Integration with LG SoC allows the end user to be sure that the hardware purchased from LG or ODM will work correctly with ODM's Arcus Digital Signage Platform without the need for special hardware testing taking place. The LG System On Chip (SoC) display is an all-in-one digital signage display that includes a media player inside the display housing. […]
AOPEN Chromebox Commercial 2, the world's first commercial-grade Chromebox that can power UHD 4K screens, providing more power, stunning graphics, and the ability to support AIoT applications. The first-of-its-kind product will showcase at Digital Signage Expo 2019. […]
WEDNESDAY 3/27: EXHIBIT HALL HOURS: 10:00 AM – 5:00 PM. 7:30 AM: REGISTRATION OPENS 8:00 AM – 5:00 PM. Digital Workplace Summit: (3-Day Co-Located Event) PRESENTED BY Advanced Learning Institute. […]
A day after the Media Rating Council released proposed standards for measuring video ads across platforms, a consortium of five trade organizations this morning released a compilation of “best practices” for running ads in digital out-of-home media. […]
A collaboration between: Digital Place-Based Advertising Association, Digital Signage Federation, Interactive Advertising Bureau, Geopath and Out of Home Advertising Association of America. […]
In a nutshell, what makes a successful DOOH campaign? A good digital out-of-home campaign is one that has a strong effect in the moment, and has an impact on people who walk by. But a great DOOH campaign is one that also has a second life. […]
Insider has prepared a table of who spent what kind of capital expenditures during 2018. Lamar spent the most money ($593 million) in 2018 due to acquisitions and improvements to existing structures. Lamar also spent $15 million on land acquisitions. […]
McDonald’s did not disclose the deal’s value, but Bloomberg says the price tag was about $300 million. Dynamic Yield, based in New York City, works with brands in travel, finance, media, and e-commerce to create personalized experiences. McDonald’s says it will use the company’s technology to create a more personalized customer drive thru experience. […]
MCN is understood to be bolstering its out of home offering over the coming weeks, with the business tipped to win a major piece of OOH business. AdNews understands the sales house, which earlier this year revealed its intentions to push for greater growth in the OOH sector, is in the final stages of securing a major retail client. […]
Using the fundamental aspects of their secure chatbot software, any existing screen, touch screen and regular digital signage can be transformed into talking digital signage. The software solution is designed to function across a variety of industries - including retail, education, hospitality, healthcare, tourism and government, with a special focus on the hotel sector. […]
NEC’s ALP uses AI-based analytics to optimize message delivery and automate content creation. With the new offering, retailers can customize content on their digital displays based on weather, local events, and demographic info about customers such as age and gender. […]
National Retail Solutions (NRS), a subsidiary of IDT Corporation (NYSE: IDT), operates a point-of-sale (POS) terminal-based platform for independent retailers and bodega owners nationwide. […]
The conference serves as a meeting place for brand marketers, ad agencies and network operators, and covers what each constituent needs to know about digital out-of-home media and its role in the evolving digital landscape. […]
Automation, data, programmatic, and dynamic creative have been hot topics over the past couple of years. As these new technologies and processes are being implemented, the next big OOH trend will be more logistical in nature – encompassing the industry’s digital transformation and change management of such a major shift. […]
