Wednesday, March 12, 2025

Editors’ Picks

Thursday, February 20 Thu, Feb 20

Updated speaker list for OAAA’s OOH Media Conference in Boston May 5-7, 2025

The speaker lineup already includes: Todd Kaplan, Chief Marketing Officer, Kraft Heinz North America Jeanniey Walden, Chief Marketing Officer, Rite Aid Caitlin Mack, VP of Marketing, LesserEvil Jason Dorsey, Generational researcher and best-selling author Terry Kawaja, Founder and CEO, LUMA Partners “The OOH Media Conference is a cornerstone event for our industry, and brings together leaders from across the marketing ecosystem to share ideas, shape the future, and showcase the unmatched power of out of home advertising,” said Anna Bager, President and CEO of OAAA, “It’s also an opportunity to align our collective vision and demonstrate the transformative role OOH plays in driving growth for brands and delivering real value to communities. […]

oaaa.org
Thu, Feb 20 at 7:02 PM

Australian office supplies chain Officeworks expands retail media with in-store digital screens in 170 locations (Mediaweek)

Officeworks is expanding its retail media network with the introduction of digital screens in 170 stores nationwide. The rollout follows a successful trial and aims to enhance the in-store experience while offering additional media opportunities for brand partners. The new screens will feature a mix of branded and supplier content, strategically placed for maximum visibility. […]

mediaweek.com.au
Thu, Feb 20 at 12:11 AM

Wednesday, February 19 Wed, Feb 19

Tuesday, February 18 Tue, Feb 18

The uncertainty caused by Donald Trump’s return prompts European digital signage providers to expand operations in Latin America (Invidis)

by Florian Rotberg. International digital signage providers like Navori, Telelogos, and Stratacache, along with Spanish ISVs such as Deneva and N-Sign.tv, have local subsidiaries in Mexico and throughout the LATAM region. For large global integrators, Latin America has become a key growth region, particularly for providing services to the local operations of North American and European clients. […]

invidis.com
Tue, Feb 18 at 9:52 PM

Daktronics says its new energy-efficient digital billboards cut operational costs by up to 20% (AVInteractive)

The DB-7000 features advanced LED technology that provides superior brightness, while eco-efficient power supplies offer energy efficiency. A collaborative design process with its vendors has seen Daktronics designed the digital billboards to use less power, cutting their operational costs by as much as 20% and reducing their environmental impact. […]

avinteractive.com
Tue, Feb 18 at 9:26 PM

Kevin Kelly lawsuit versus owner of Pro AV firm Exertis ‘amicably resolved’ (AVInteractive)

By Guy Campos. The former owners of Stampede Presentation Products had been in dispute with the owner of Exertis over post-closing payments following DCC Technology’s acquisition of Stampede in 2018. Writing on LinkedIn, Kelly said: “The resolution we reached allows all parties to move forward, and it reflects a fair and constructive outcome. […]

avinteractive.com
Tue, Feb 18 at 9:22 PM

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