How HMN’s digital signage network empowers patients to take health into their own hands (BroadSign)
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Fri, Mar 16, 2018 at 7:32 AM
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US airport traffic is at an all time high. Here are the companies which will benefit most from increased air traffic because they have the most extensive US airport advertising presence. Insider culled the stats from each company’s website. […]
Guest Post: John C. Wang, IAdea To me, the journey in the digital signage business has been always about making high-quality, scalable digital signage systems openly accessible to anyone in the industry. John Wang Back in the early 2000’s, digital signage started as monolithic, proprietary systems. […]
5 ways digital displays help patients and staff members: 1. Make wait-times more bearable In clinics, patients often perceive wait times as longer than they really are. Streaming the news, social media feeds and other media feeds entertain visitors to reduce perceived waiting times. […]
The week includes events for retail, employee communications, smart cities, digital out of home and of course digital signage. MONDAY APRIL 30: 14.00 – 16.30 Beaver Group & Google – Digital Signage Masterclass. 18.00 – 20.00 Official Launch Party sponsored by infiLED @ Tramp – Invite Only. […]
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As iHeart teeters on bankruptcy—and teeters and teeters—we ought to be thinking not of music at all but of billboards, many many thousands of them across the U.S. and indeed around the world. These are the billboards that belong to Clear Channel Outdoor, a division of iHeartMedia. […]
Out-of-Home (OOH) advertising is reaching its big bang moment in the UK, as technology, data and infrastructure are seamlessly coming together, according to Glen Wilson, Managing Director of Posterscope. Since the advent of Digital Out-of-Home (DOOH) the effectiveness of the medium has nearly doubled, and this is only the beginning. […]
IHeart’s Clear Channel Outdoor Holdings Inc. unit, which is 90 percent owned by the bankrupt company, wasn’t included in the filing. The deal hands control to iHeart’s senior creditors. […]
A note of caution to OOH ad operators [Ed]: The ironic thing about the nearly pinpoint accuracy with which we can locate people as they use their mobile devices is that their physical whereabouts have less and less to do with where they actually are. We have the technology to figure out, for instance, that a given person is in a specific store—in some cases right down to the department he's in. […]
New data released by Route show that the audience of out of home advertising has increased in the last quarter. Growth is seen for both digital screens and posters. Following sustained investment in new inventory, the audience for digital out of home (DOOH) continues its recent growth. […]
iHeartMedia and some of its subsidiaries filed for Chapter 11 protection last night after reaching a pre-packaged agreement with its principle creditors that will apparently see the company cut its debt in half to $10 billion after a debt-to-equity swap with some debt holders; and the spinoff of Clear Channel Outdoor Holdings, which is not a part of the Chapter 11 proceedings. […]
Out of Home and location marketing specialist Posterscope has fused its proprietary Out of Home Consumer Survey (OCS) with Route data to enable its planners to plan and buy OOH against a client’s core planning audience. […]
The acquisition, completed in March 2018, equips ComQi with a full range of digital signage hardware, software and professional services, and complements AUO’s position as a global leader in digital signage displays including advanced 4K UHD capabilities. […]
ViewSonic is known almost entirely as an LCD monitor company, but it will soon start shipping a Chromebox aimed at the education and digital signage markets. The ViewSonic NMP660 Chromebox is touted as something that can be paired with the company’s ViewBoard interactive flat panel displays or any ViewSonic professional display. […]