There was plenty of talk around ease of buying at the recent WOO Lisbon conference with specialists pointing to how far apart the sell and buy sides remain, stunting incremental growth. No one appeared to have a common answer. Which was odd to us because the solutions were sitting in the room. […]
StopPress caught up with Rick Goodwin, Product Innovation and Solutions Director at oOh!media NZ, and Richard Thompson from media agency D3 to address the questions and curiosities that arise out of this space. […]
The transaction was finalized on June 30, with Stinn LLC, which is owns 91.9% of Russ Outdoor LLC, consolidating 100% of Media-1 Outdoor LLC, the owner of Gallery Service LLC. Earlier on Friday, the Federal Antimonopoly Service (FAS) approved the deal with restrictions on price policy. Russ Outdoor pledged not to raise prices for advertising services until the end of the year. […]
By Allison Schiff. The house Joe Zawadzki built will be foreclosed. AdExchanger has learned that the demand-side platform, which raised $600 million since 2007 and had a peak valuation of more than $1 billion, will file for bankruptcy. […]
I will be in Munich, Germany next week for the annual Digital Signage Summit Europe put on by the publishing and consulting firm invidis, ... […]
Andreas Sebayang - Tech Writer. If humans could not see blue colors, then one of the biggest problems of OLED technology would have been quickly solved, namely the short shelf life of blue OLE diodes. If the need for the blue diodes did not exist, OLED panels could last over 100 years, or about a million hours. […]
Richard Rothfelder, Partner, Rothfelder Falick. The Legislature (arguably) did not have billboards in mind when it passed the new law. Nevertheless, HB 2127 is pretty clear when it provides that municipalities may pass and enforce only those ordinances that are consistent with the State’s laws. […]
Nick Parker - Kinetic Worldwide in conversation with Charles Parry-Okeden - OMA. Nick Parker, Global COO of Kinetic Worldwide, sat down with Charles Parry-Oakeden (OMA) to discuss digital budgets in a converging world. […]
Lisa & Dan Nausley. Many leaders in the OOH industry, perhaps unknowingly, link their self-worth and ego gratification to their indispensability within the organization. This phenomenon is often termed the “Superman Syndrome,” an overwhelming urge to be universally present and always saving the day. […]
Chris Keefe, chief product officer at Poppulo. […]
Daniel Brown, editor at Digital Signage Today, interviewed Frank Pisano, CEO, Bluefin. […]
One of the most ambitious LED video walls in the U.S. may be off for a while after a fire this morning in the ... […]
DAX's Mia Mulch, the7stars' Matt Baker, Kinetic's Alys Donnelly, and The Trade Desk's Ed Johnson joined DAX's Ryan Rummery at ATS London 2023. How are advertisers currently engaging with programmatic digital out of home? What types of data are available in this space, and how should advertisers be using it? […]
Five observations: In a pattern which mimics exec pay, OUTFRONT pays board members more than Lamar. Can someone explain why? One could make the case that Lamar board members deserve the highest pay because Lamar is the biggest company or the Clear Channel’s board members deserve the highest pay because the company’s high leverage increase financial and litigation risk. […]
Alan C. Brawn. The 800-pound gorilla in the room for the LED space is the outdoor category because it is truly different from indoor displays in several ways. […]
