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16:9: Raspberry Pi Launches Newest Compute Module, Based On Pi 4; Costs Start At $25

The Raspberry Pi Foundation has released a new, more powerful version of the computing module that, among many things, can be popped into the back of a commercial display to make it smart. NEC Display has embraced the Pi modules as an alternative to the system on chip (SoC) displays favored by the majority of its pro display competitors. […]

sixteen-nine.net
Mon, Oct 19, 2020 at 9:25 AM

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16:9: New Concept Blends Giant, LED-filled Concert Venue With Resort Hotel

The giant recorded music company Universal Music Group (UMG) has announced it is getting  into the destination resort with themed UMUSIC hotels that could be a big, largely unexpected business opportunity for direct view LED vendors and the supporting ecosystem. The hotels are built around large live concert facilities, using a lot of LED in the concert venue and around the property. […]

sixteen-nine.net
Mon, Oct 19, 2020 at 8:49 AM

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How do I get digital signage for my shop or restaurant? (Signagelive)

When Nielsen tracked 120 grocers who use digital signage in their stores, they found that 80% of them saw as much as a 33% boost in sales (compared to using print signs). Digital signage also enabled a 700% uplift in sales of a promoted product. So are you looking to increase footfall and turnover for your business? […]

signagelive.com
Mon, Oct 19, 2020 at 1:44 AM

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Texas billboard operators want fair rules on the relocation and compensation due for billboards displaced by TxDOT highway projects (Billboard Insider)

By Richard Rothfelder, Partner, Rothfelder Falick. Sometimes government agencies, like the Texas Transportation Commission, attempt to implement the types of rules covered by these procedural safeguards, by calling them mere “guidance” or “policy memos. […]

billboardinsider.com
Mon, Oct 19, 2020 at 12:11 AM

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Continued: How to get rid of the trees blocking your billboards (Billboard Insider)

Stott Outdoor’s Greg Redeker says you need to be proactive. How to manage tree issues with a city is going to depend upon many factors, including the city’s attitudes and regulations regarding trees and outdoor advertising. Things are generally easier if the sign was there first and you approach the city with an attitude of collaborative problem-solving rather than blaming. […]

billboardinsider.com
Mon, Oct 19, 2020 at 12:10 AM

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Moving Walls Group’s division LMX to serve contextual DOOH ads to smart vending machine screens in Singapore (Media4Growth)

Kalms’ Smart Vending Machines are equipped with digital screens that can be programmed to serve advertising content. This is part of a new cohort of media assets that are forming the “Outernet”, a term coined by the Moving Walls group to refer to the consumer engagement opportunity when audiences are not looking at their devices. Bridging Digital & Physical World Experiences. […]

media4growth.com
Mon, Oct 19, 2020 at 12:10 AM

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Baltimore Sun: Scenic America’s arguments against new digital billboards in Baltimore

By Ellen Kelly. The Outdoor Advertising Association is one of the most powerful in the country. It hands out over $700,000 in honoraria to congressmen and gives millions in campaign donations and offers free political billboards. […]

baltimoresun.com
Mon, Oct 19, 2020 at 12:10 AM

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How Total Spend by U.S. Advertisers Has Changed, Over 20 Years (Visual Capitalist)

Total advertising spend in the U.S. is estimated this year to see a brutal decline of almost 13% and is unlikely to return to previous levels for a number of years. Total Spend by U.S. […]

visualcapitalist.com
Sun, Oct 18, 2020 at 5:47 PM

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Recap of day three of the DPAA’s Video Everywhere Summit held October 13-15, 2020 (rAVe Pubs)

By Leah McCann. The OOH industry as a whole, McKay started, has started to invest a lot in data. Radical shifts in behavior this year led to key learnings that people are spending more time locally, as opposed to in key cities, she added. […]

ravepubs.com
Sun, Oct 18, 2020 at 5:44 PM

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Ireland’s weekly OOH ad market update from PML Group (AdWorld)

With just 70 days left until Christmas Day, DublinTown and city centre businesses are advising and encouraging consumer to do their Christmas shopping earlier than usual this year. As reported in the Irish Times this week, brands are responding to this early start with the article outlining how brands are ramping up their advertising activity. […]

adworld.ie
Sun, Oct 18, 2020 at 5:41 PM

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Uber plans DOOH ad network expansion to Chicago, LA in Q4 (Mobile Marketer)

Uber plans to expand its cartop advertising network, Uber OOH powered by Adomni, to Chicago and Los Angeles in Q4, Uber Cartops Lead Garrett Spitzer said Thursday on a virtual panel during the Digital Place-based Advertising Association's video summit. […]

mobilemarketer.com
Sun, Oct 18, 2020 at 5:34 PM

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Recent OOH personnel changes (OOHToday)

Tim Fox is appointed Vice President Government Affairs at OUTFRONT Media. Rob Madelmayer is appointed Vice President of Sales at Firefly. […]

oohtoday.com
Sun, Oct 18, 2020 at 4:26 PM

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Geopath data shows traffic 93% of normal (Billboard Insider)

Average miles traveled daily is 93% of normal according to Geopath’s Mobility update dated October 15, 2020. […]

billboardinsider.com
Fri, Oct 16, 2020 at 11:40 PM

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How Meadow Outdoor got rid of the trees blocking their billboards (Billboard Insider)

Meadow Outdoor agreed to replace diseased trees in Ontario, Oregon. The city got healthy, low maintenance trees. Meadow preserved billboard views. […]

billboardinsider.com
Fri, Oct 16, 2020 at 11:37 PM

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Top 5 Questions Daktronics Control System Specialists Receive

From questions on backup systems to connecting an HDMI input, here are the top 5 things our Control Systems Specialists get questions about. […]

blog.daktronics.com
Fri, Oct 16, 2020 at 3:16 PM

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