I’m getting a steady drip drip of emails from industry contacts asking about the annual Preset Group DSE Mixer. Answers: Yup, it’s on. Usual night before trade show hall opens. […]
Engaging "Parliament in the Making" historical content is being displayed on London Underground's digital signage every Wednesday. […]
Company's OPS883-H is an OPS digital signage player with Intel Core i7/i5/i3 processor (Haswell Refresh), HDMI/DisplayPort and 4K resolution. […]
By Keith Kelsen, Author of "Unleashing the Power of Digital Signage" and Chief Vision Officer, 5th Screen Digital All screens are part of the continuity of marketing and messages including the increasingly powerful pocket screen. It really comes down to what businesses we are in — on the retail side, on the advertising side, or on the corporate communications side. […]
2014 adjusted revenues up 5.1% to €2,813.3 million. 2014 adjusted organic revenues up 3.8%. Q4 adjusted revenues up 7.4% to €839.2 million. […]
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New technologies are emerging all the time that give media agencies greater control over how and when consumers are exposed to brand messages, but there are still huge challenges surrounding how to connect plans across media silos and how to reduce and make sense of digital data complexity. […]
The idea behind Unacast is that digital advertising is getting smarter and smarter. If you look online for a hotel to stay at in London, for instance, it's not uncommon to see ads for hotels in London to pop up everywhere you look the next week or so. […]
ZenithOptimedia forecasts that advertising expenditure on the Chinese mainland will grow 10.5 percent in 2015 to 311 billion yuan ($50.7 billion). The growth rate will be 2.1 percentage points lower than we forecast last September, with small downward revisions recorded across many regions of the world. […]
The hour-long session is designed for end-users who need to make the case for additional investment in digital signage based on ROI/ROO. […]
These days, most supermarket shoppers carry a smartphone. Some of them may be scanning QR codes on packages or displays. Others may be looking up nutritional information before making a purchase. […]
Continuing his venture into publishing and advertising, Greensboro developer Roy Carroll has launched Rhino Outdoor Advertising, a new entity expected to add digital billboards around Guilford County in the future. […]
A new LED video display and sound system to be installed at Jane B. […]
By Stephanie Gutnik. Out-of-home is plentiful, especially in Dubai where large format signs spanning blocks and storeys are used to hide construction sites from passing traffic. In stark contrast to the old, Dubai is all about the new, the first, the biggest. […]
2014 adjusted revenues up 5.1% to €2,813.3 million2014 adjusted organic revenues up 3.8%Q4 adjusted revenues up 7.4% to €839.2 millionQ4 quarter adjusted organic revenues up 3.6%Paris, January 27, 2015 – JCDecaux SA (Euronext Paris: DEC), the number one outdoor advertising company worldwide, announced today its revenues for the full-year 2014.Following the adoption of IFRS 11 from January 1st, 2014, the data presented below is adjusted to include our prorata share in companies under joint control, and therefore is comparable with historical data. […]
