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The Drum: How brands can use the latest tech to come out of CES

There is no real surprise that the main theme to come out of the Consumer Electronics Show (CES) in Las Vegas this year is the internet of things (IoT). The term IoT is one which has been talked a lot about over the past 12 months and something which I touched on in a blog about where mobile is headed in 2015. What it means is ‘things’, or ‘everything’, becoming a computer. […]

thedrum.com
Mon, Jan 12, 2015 at 4:27 PM

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AdAge: Missed CES? Here’s What You Need to Know

Once again, the tech industry converged in the desert to showcase gaudy tech and schmooze at the annual International Consumer Electronics Show. Here are five key takeaways for marketers from the spectacle in Las Vegas that has become a magnet for growing numbers of trend-seeking advertisers, media people and agency executives. […]

adage.com
Mon, Jan 12, 2015 at 4:23 PM

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portada: CES 2015: Five Trends that could change Advertising

As weary ad execs wandered home from CES 2015, we took a look at what this mother of all consumer electronics shows revealed about the future of advertising. We identified five trends that we think will matter for advertisers in the years to come, and checked in with three smart executives to get their thoughts. […]

portada-online.com
Mon, Jan 12, 2015 at 4:12 PM

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Advertising: How to Capture Consumer Attention in 2015

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Mon, Jan 12, 2015 at 4:10 PM

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Ad Age’s Top 15 Campaigns Of The 21st Century: Has The Advertising Industry Become Divergent?

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forbes.com
Mon, Jan 12, 2015 at 4:08 PM

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Digital signage to propel UAE’s retail sector (SGI Dubai)

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tradearabia.com
Mon, Jan 12, 2015 at 3:17 PM

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NRF Screams Digital Supply Chain for Retailers

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forbes.com
Mon, Jan 12, 2015 at 3:15 PM

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invidis: ISE – Largest Digital Signage Show on Earth

This year’s Integrated Systems Europe will again be the largest global digital signage show. In total 450 digital signage relevant exhibitors will be present at the RAI exhibition ground in February. ISE 2015 is counting more than 190 digital signage exclusive exhibitors in hall 8 alone. […]

invidis.de
Mon, Jan 12, 2015 at 3:11 PM

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BroadSign International, LLC in QSR: Digital Signage Software Fit For a: King, Burger King

BroadSign software powers the “King Channel” in over 50 Burger King locations across the Netherlands. Amsterdam, The Netherlands. January 12, 2015. […]

Mon, Jan 12, 2015 at 2:00 PM

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Curbed LA: Los Angeles Thinking About Legalizing 942 Illegal Billboards

The decision over these signs could also affect other decisions down the road, especially when it comes to digital billboards, because, "In its report in the spring, the Planning Department recommended making the signs whose permits could not be found eligible for removal in exchange for digital billboard space. […]

la.curbed.com
Mon, Jan 12, 2015 at 12:23 PM

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Digital Signage Leverages Beacon Technology to Reward Loyal Shoppers

Industry Weapon and Storeworks unveil technology that engages shoppers with relevant content on both digital signage and mobile devices. […]

digitalsignageconnection.com
Mon, Jan 12, 2015 at 11:36 AM

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Kurt Salmon, Tyco Retail Solutions and Mobispoke Deliver 1:1 Retailing

1:1 Retailing marries customer shopping information with technology-enabled capabilities to provide a wholly personalized in-store experience. […]

digitalsignageconnection.com
Mon, Jan 12, 2015 at 10:49 AM

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Toshiba And Microsoft Launch New Omni-channel Initiatives To Transform Retai

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businesswire.com
Sun, Jan 11, 2015 at 10:53 PM

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Samsung’s Solutions for Smart, Dynamic and Connected Retail Environments at NRF 2015

NEW YORK--(BUSINESS WIRE)--Samsung Electronics America, Inc. is presenting its vision for an immersive and interactive retail experience at NRF 2015, highlighting a range of co-created solutions suited for every retail environment, from the storefront to the showroom to the loading dock, warehouse and back office. […]

businesswire.com
Sun, Jan 11, 2015 at 10:49 PM

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Dave Haynes from NRF: Day I Impressions

Those beer bottles are virtual.   The National Retail Federation Big Show extended to three days this year, running a shortened five-hour session on Sunday. That meant retailers and brands could get a look on a free day or get three full days in when two was not enough. […]

sixteen-nine.net
Sun, Jan 11, 2015 at 10:29 PM

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