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Wednesday, February 18, 2015 Wed, Feb 18, 2015

Tuesday, February 17, 2015 Tue, Feb 17, 2015

ISE Takes Majority Share In Invidis Consulting Digital Signage Conference

Integrated Systems Events, the company that produces the ISE exhibition, enters into a joint venture agreement with invidis consulting to take a majority share in its annual Digital Signage Conference.The Digital Signage Conference, run in cooperation with trade association OVAB Europe, is taking place this year on 14-15 September at the Hilton Airport Hotel, Munich.It will feature a mix of presentations and workshops on digital signage and DooH technology and business topics.Invidis, a research and communications business specialising in digital signage and Digital-out of-Home (DooH), launched the Digital Signage Conference in 2007. […]

feedproxy.google.com
Tue, Feb 17, 2015 at 7:00 PM

DOOH Campaigns: Corsa’s weather-triggered ads for the UK ‘A-Z of Corsa’ campaign (the Drum)

Vauxhall Corsa has launched a first-of-its-kind outdoor ad campaign which uses real-time weather data to deliver temperature specific ads. The ‘A-Z of Corsa’ campaign, planned by Posterscope and Carat, was designed to promote the new Corsa’s heating and will be viewable on over 500 digital screens nationwide in cities including London, Manchester, Birmingham and Glasgow. […]

thedrum.com
Tue, Feb 17, 2015 at 6:00 PM

venturebeat: The mobile market in 2015 will focus on these 4 trends

2014 was the year that mobile stopped being the next big thing and became THE BIG THING. Investors poured money into any app that showed the slightest signs of traction, new service providers popped up like mushrooms and most importantly, app developers started seeing some serious profits. Just thinking back to two years ago, everyone and their neighbor had an idea for a new app. […]

venturebeat.com
Tue, Feb 17, 2015 at 5:26 PM

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