The company's high frame rate projectors helped the Science Museum of Virginia create a state-of-the-art planetarium that is taking patrons across the planet and deep into the universe in high resolution. […]
The Planning Commission voted on Tuesday to oppose a plan to build 3-D digital advertising displays at three locations in Center City. A bill to allow the signs, which backers are calling Urban Experiential Displays (UEDs), was introduced last year by Councilman Mark Squilla. A committee hearing is scheduled in City Council next week. […]
In an effort to drum up new leads, photos of the suspects are now being displayed on billboards throughout the Treasure Valley. It's just one more resource for investigators working to solve this crime. Crime Stoppers partnered with Lamar Advertising to show details about the Notus homicide on six digital billboards in Boise, Nampa and Caldwell. […]
Billboards are prime real estate in South Africa’s townships. Competition is fierce, and the battle against clutter continuous. Daniel Thebe gives the lowdown. […]
By curving and tilting large video screens, all patrons, from the top row to the bottom, now have the best viewing experience possible. […]
During a four-week test in Toledo, Taco Bell nudged fans of the Quesalupa to tweet #Quesalupa. Some of those tweets were selected to be featured on two electronic billboards off of Interstate 475. Our dynamic test campaign was also picked up by USA Today! […]
Chick-Fil-A decided to use Lamar to cause a giant impact in the restaurant’s home market of Atlanta, GA. The overall objective was to locate the most high-profile outdoor units in key markets and create an outdoor presence that dominated a city’s roadways. […]
One thing is for sure to keep customers’ eyes satisfactorily glued to your video wall — colors must be precise. No ands, ifs or buts. […]
Charles Regula, Director of Business Development, Via Technologies Booth 1845 Why do people going to DSE need to put your company on their Must See list of booths? DSE visitors who are interested in commercial-grade Android solutions should put the VIA booth on their must see list. […]
FORBES - Despite fashion week being all about what clothes we’re going to wear next season, brands including Hunter Original and Topshop will push current stock in a big way when London begins from Friday. Both are turning to digital screens up and down the UK in Ocean Outdoor’s network, in a bid to truly capitalize on the hype that London Fashion Week brings. […]
economictimes - Airports are breathing new life in to one of oldest of all traditional media in marketing, OOH or out-of-home advertising. All over the world, advertisers are experimenting with technologies to have more meaningful exchanges with a mobile and connected population, constantly on the go. […]
Digital is increasing at the quickest rate, as the report projected a 9.3% rise, more than twice that of cinema, the second fastest growing format (+4.3%) and more than three times that of television (+2.7%) Outdoor and radio were also slated to expand although at a slower rate than the industry average – 2.2% and 1.2% respectively – while print will be the only format to see a year-on-year decline (-1.8%). […]
Digital advertising will account for half of all spending on advertising in the UK this year for the first time, as the amount spent on marketing content designed for internet and mobile devices hits a record high. […]
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Integrated Systems Events, the company that produces the ISE exhibition, enters into a joint venture agreement with invidis consulting to take a majority share in its annual Digital Signage Conference.The Digital Signage Conference, run in cooperation with trade association OVAB Europe, is taking place this year on 14-15 September at the Hilton Airport Hotel, Munich.It will feature a mix of presentations and workshops on digital signage and DooH technology and business topics.Invidis, a research and communications business specialising in digital signage and Digital-out of-Home (DooH), launched the Digital Signage Conference in 2007. […]
