Evidence of a coming retail revolution can be found at the Macy's store at Westfield Garden State Plaza, where white plastic discs, about the size of a computer mouse, have been attached to walls and columns around the store. […]
Raising Nebraska visitors can visualize how agriculture is a part of their daily lives by going through each of the 12 interactive experiences within the building. […]
The installation in a Canadian financial institution's atrium created a unique way to display the company's brand, upscale services and value proposition. […]
The capital of the world and the capital of digital signage, New York City's Times Square, lit up recently for a high-tech kickoff to celebrate possibly the least-tech experience possible. […]
[…]
Sterilyfe USA is preparing to continue and complete the installation of its advertising display-equipped hand sanitation stations in Harris Teeter. […]
The lottery game provider is installing several Bally systems and games solutions to add excitement and accelerate operating efficiencies. […]
The “out-of-home” marketing specialist has appointed Mark Craze to help illustrate the power of the medium to advertisers. […]
The digital signage and interactive kiosk company's new kiosks for the healthcare field feature the latest antibacterial and antimicrobial technology. […]
Next generation digital signage solution uses the projection image of a real person who can deliver a variety of messages. […]
I have been impressed by recent developments in out of home media that are allowing the industry to work with cities on mutually beneficial goals. For many years, the former “outdoor” industry has been subject to criticism from those who find it aesthetically displeasing or argue that billboards served no positive economic role. […]
The Postano Kiosk App creates new social media opportunities for in-store digital signage. […]
Acquisition of the in-venue interactive music, entertainment and advertising business will support the next phase of its global growth plan. […]
The Real World is Posterscope's monthly market update featuring all the regular up-to-date market facts and figures, new industry developments and some really great campaigns. […]
Want to wind up an outdoor advertiser? Tell them that Out of Home isn’t really that important in the grand scheme of things. Carat and Posterscope invited Primesight to bust the myth that OOH is not a lead medium… here Jess Baldwin, Account Manager at Primesight, explains how they responded. […]
