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MediaWeek: Tube’s HD screens herald ‘new chapter’ for digital out-of-home advertising

A new generation of bigger and brighter digital screens is being showcased on London's underground network as spending grows on digital ads that target commuters. As a captive audience swells on its busy platforms, Transport for London (TfL) is working with Exterion Media and NEC to produce a "premium visual experience" for commuters. […]

mediaweek.co.uk
Thu, Apr 9, 2015 at 7:36 PM

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Freckle IoT and Blue Bite Partner to Create North America’s Largest Proximity Network That Combines Mobile, DOOH Advertising

With over 60,000 beacon deployments, Freckle IoT and Blue Bite enable more brands to engage connected consumers along the path-to-purchase. […]

Thu, Apr 9, 2015 at 6:00 PM

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MediaPost: TouchTunes Launches Programmatic DOOH Platform, Includes Jukebox And TV Inventory

Marketers from all corners of the ad industry are turning to programmatic ad technologies, and as we move closer toward the Internet of Things, the digital-out-of-home (DOOH) industry is getting a programmatic makeover. […]

mediapost.com
Thu, Apr 9, 2015 at 5:56 PM

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invidis: The Digital Signage Business Climate Index (DBCI) in Benelux is positive

The current business sentiment has further increased since the last survey, with the outlook for the next six months continuously optimistic. The Index grew from 67,39 base points by 4,04 points to reach 71,43 base points. The digital signage market in Benelux can look back on a satisfying year 2014. […]

invidis.de
Thu, Apr 9, 2015 at 5:50 PM

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Daktronics Digital Signage Upgrades Baseball Experience at U. of Iowa

New LED video display is expected to enhance the game-day experience at the university's Duane Banks Field. […]

digitalsignageconnection.com
Thu, Apr 9, 2015 at 5:01 PM

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Gefen Introduces New 4K Ultra HD 8×8 Matrix Switcher

The company has simplified 4K Ultra HD integration by offering multichannel digital audio and surface-mounting with the new switcher. […]

digitalsignageconnection.com
Thu, Apr 9, 2015 at 4:27 PM

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Daktronics Installs New LED Billboard at University of Iowa Baseball Field

 […]

daktronics.com
Thu, Apr 9, 2015 at 4:24 PM

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Australian cross-track screen operator XTD grows network, plans to expand to the US (afr)

XTD could be one to watch in the increasingly popular outdoor advertising sector. The group say it has the world's first, designed-for-rail, across-track digital video system. The technology includes billboard-size LED television screens, coupled to high-definition sound, to broadcast all forms of content to metro train commuters. […]

afr.com
Thu, Apr 9, 2015 at 4:20 PM

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UK’s DOOH ad operator Ocean Group signs first landmark deal with Network Rail

Three full motion Media Eyes will dominate Birmingham’s rail, retail and business hub. In its first landmark deal with Network Rail, Ocean Group has been chosen as the provider of the three Media Eyes which will dominate the main entrances to the new Birmingham New Street Station which opens this September. […]

oceanoutdoor.com
Thu, Apr 9, 2015 at 4:18 PM

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Philadelphia: Mayor allows digital billboards for Center City (philly)

Mayor Nutter allowed controversial 3-D animated billboards to come to Center City, Thursday, after negotiating for amendments on how the displays will be regulated. […]

philly.com
Thu, Apr 9, 2015 at 3:52 PM

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NEC Display Introduces E-Series Displays for Entry-Level Digital Signage

The large, commercial-grade displays offer a USB media player and LED-backlit technology. […]

digitalsignageconnection.com
Thu, Apr 9, 2015 at 3:37 PM

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IP streaming: a new video revolution?

Reflecting on the Integrated Systems Europe (ISE) event in Amsterdam and more recently Digital Signage Expo (DSE) in Las Vegas, I’m struck by the evolution of video delivery. IP streaming is enabling integrators and end users to utilise video in new and compelling ways. […]

Thu, Apr 9, 2015 at 12:51 PM

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How Science Is Making It Easier To Read Screens In One Glance (gizmodo)

The Type Doctors. Dr Nadine Chahine is a type designer at the foundry Monotype who focuses on the science of legibility. Dr Bryan Reimer is a scientist at MIT’s AgeLab who researches distracted driving and the impact of in-car interfaces on drivers. […]

gizmodo.com.au
Thu, Apr 9, 2015 at 11:11 AM

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Samsung becomes first tech brand to take over Harrods (includes DOOH)

Samsung has become the first tech company to take over the majority of Harrods store in London, including its window displays. Alongside the window displays, Samsung branding will feature in the department store's interior, including digital screens and extra signage. There is an additional installation that shows off tech innovation over the last 25 years, including a number of Samsung products. […]

marketingmagazine.co.uk
Thu, Apr 9, 2015 at 11:06 AM

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Ocean’s Non-Executive Chairman Tom Goddard Joins the Board of FEPE International

FEPE International President Antonio Vincenti, is delighted to announce that Tom Goddard has agreed to join the Board of FEPE International. His appointment as Vice President will be ratified at the annual General assembly to be held in Budapest in June. […]

oceanoutdoor.com
Thu, Apr 9, 2015 at 10:20 AM

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