Raw Feed & Search

OOH Advertising revenue in US goes up by 3.8% in Q2 2015

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oaaa.org
Tue, Aug 25, 2015 at 12:08 AM

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Confident APN Outdoor upgrades earnings expectations

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theage.com.au
Mon, Aug 24, 2015 at 11:41 PM

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DigiCom acquires Amscreen media networks

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digitalsignagetoday.com
Mon, Aug 24, 2015 at 11:38 PM

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APN suffers profit plunge

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proprint.com.au
Mon, Aug 24, 2015 at 11:37 PM

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Decline of TV, programmatic mark advertising trends

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rapidtvnews.com
Mon, Aug 24, 2015 at 11:32 PM

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Bangladesh: DCCs didn’t follow billboard rules

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thedailystar.net
Mon, Aug 24, 2015 at 11:27 PM

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Australia: Digital strategy boosts outdoor ad company (news.com.au)

EXPECT to see digital advertising further ingrained into your daily life. OUT-OF-HOME ad operator oOh!Media is furiously expanding its digital operations, bringing to life static billboards on roadsides, at the airport, in shopping centres and even at the pub. This year, the company has rolled out 10 new digital roadside billboards and 320 new digital panels in retail spaces. […]

news.com.au
Mon, Aug 24, 2015 at 11:20 PM

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OVAB launches RFP initiative at DSS Europe 2015

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invidis.de
Mon, Aug 24, 2015 at 10:40 PM

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Bulzī Media Joins Digital Place Based Advertising Association

NEW YORK – The Digital Place Based Advertising Association (DPAA) announced today that Bulzī Media, which operates the world’s first data-driven addressable advertising network for digital out-of-home, has joined the organization. Bulzī Media aggregates digital out-of-home (OOH) audiences through partnerships with various OOH network operators. […]

Mon, Aug 24, 2015 at 4:18 PM

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TelVue Launches Mini-Version of InfoVue Digital Signage Player

The single-device player plugs directly into any HDMI-ready monitor to display the full output of TelVue's new cloud-based high-definition, multi-zone digital signage solution. […]

digitalsignageconnection.com
Mon, Aug 24, 2015 at 2:59 PM

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Gimbal and Do It Outdoors Media Partner to Launch Mobile Out-of-Home Ad Solution

The partnership creates a dynamic out-of-home advertising solution that pairs alternative media formats with Gimbal beacon technology. […]

digitalsignageconnection.com
Mon, Aug 24, 2015 at 2:33 PM

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16:9: How JFK Is Using Real-Time Data Screens At TSA Screening

Via TechCrunch Here’s another great example of the possibilities for using real-time data to drive screen content and make something faster, better or easier. In this case, the faster, better and easier has to do with TSA screening at airports. […]

sixteen-nine.net
Mon, Aug 24, 2015 at 2:23 PM

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Elliptical advertising displays coming to Birmingham’s New Street Station (Pioneering OOH)

Birmingham’s New Street Station will be the first in the UK to feature state-of-the art digital out-of-home advertising displays which will be shaped like eyes and beam adverts tailored specifically to those looking at them. The project, commissioned by Network Rail, is the first in the UK out-of-home advertising market to incorporate curved large-format LED display solutions. […]

pioneeringooh.com
Mon, Aug 24, 2015 at 2:20 PM

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16:9: Uniqlo Powers Digital Selfies Using In-Store Screens & WeChat

  Via AdAge The Japanese apparel retailer used in-store displays to interact with the mobile app WeChat to drive its brand in a recent promotion focused on the Chinese market. […]

sixteen-nine.net
Mon, Aug 24, 2015 at 1:50 PM

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What’s in a ‘view’? Our metrics are broken (Net Imperative)

Part of the reason that digital has struggled to find its stride is that we picked the wrong metrics out of the gate. Lawrence Horne, UK Director at Say Media explores the topic of viewability and the need to develop common metrics and a universal language for online video to really become a viable communications platform. What does ‘view’ mean? […]

netimperative.com
Mon, Aug 24, 2015 at 10:29 AM

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