Omnivex Customers Win ICX Association Excellence Awards
O […]
digitalsignageconnection.com
Mon, Jul 6, 2015 at 9:59 AM
Mon, Jul 6, 2015 at 9:59 AM
Raw Feed & Search
Monday, July 6, 2015 Mon, Jul 6, 2015
Ask the Board: How Money Should Be Budgeted for Digital Signage Content
What guidelines or "rules of thumb" can indicate how money should be budgeted for content? […]
digitalsignageconnection.com
Mon, Jul 6, 2015 at 8:37 AM
Mon, Jul 6, 2015 at 8:37 AM
The future of OOH will be defined by innovation (campaignlive)
By Glen Wilson, MD of Posterscope. The out-of-home (OOH) advertising industry is at an exciting point in its evolution. Decisions being made at the moment could have a huge impact on both the long-term and immediate future of the industry. […]
campaignlive.co.uk
Mon, Jul 6, 2015 at 1:57 AM
Mon, Jul 6, 2015 at 1:57 AM
Posterscope’s monthly DOOH market update: The Real World June 2015
T […]
slideshare.net
Mon, Jul 6, 2015 at 1:54 AM
Mon, Jul 6, 2015 at 1:54 AM
IoT, drones and the cloud takes InfoComm to new levels
Returning pavilions for 2015 included: Audio, Digital Signage, Lighting and Staging, Security, Unified Communications and Collaboration, and the Technologies for Worship Experience. The show also featured an educational aspect with the InfoComm University sessions which included 5,600 participants. […]
whatech.com
Mon, Jul 6, 2015 at 1:15 AM
Mon, Jul 6, 2015 at 1:15 AM
Sunday, July 5, 2015 Sun, Jul 5, 2015
A New Word on the Internet
One morning, an artist named Julia Weist stood across the way from the sign, of her making, which reads “parbunkells,” displayed fifty feet wide. She admired it, no matter that hardly anyone seemed to be paying attention. […]
oaaa.org
Sun, Jul 5, 2015 at 8:00 PM
Sun, Jul 5, 2015 at 8:00 PM
Friday, July 3, 2015 Fri, Jul 3, 2015
ADMobilize says DOOH advertisers can now pay ‘per look’ (pymnts)
AdMobilize revealed yesterday (July 2) its new AdBeacon 2.0, which enables businesses to measure how customers view their advertisements in the real world. The Miami-based company also announced an additional $1.6 million in funding — reaching a total of $4.5 million since its founding in 2012 — to fuel further development of its patent-pending platform. […]
pymnts.com
Fri, Jul 3, 2015 at 10:16 AM
Fri, Jul 3, 2015 at 10:16 AM
Infographic and five examples of creative digital out of home advertising (fundraising)
[…]
fundraising.co.uk
Fri, Jul 3, 2015 at 7:06 AM
Fri, Jul 3, 2015 at 7:06 AM
Adgroup Picks Preferred Bidder For Eye Airports
[…]
insidermedia.com
Fri, Jul 3, 2015 at 1:18 AM
Fri, Jul 3, 2015 at 1:18 AM
STRATACACHE Expands Business In Shopper Marketing With The Acquisition Of IZ-ON Media From Technicolor
[…]
bsminfo.com
Fri, Jul 3, 2015 at 1:18 AM
Fri, Jul 3, 2015 at 1:18 AM
Thursday, July 2, 2015 Thu, Jul 2, 2015
The Drum: Are biometrics the next frontier for advertising?
One such example could be measuring the impact of out of home ads. For instance, measuring the effect on the heart rate of a consumer interacting with an immersive virtual reality ad. The use of biometrics to target advertising could though potentially increase the focus on privacy issues. […]
thedrum.com
Thu, Jul 2, 2015 at 5:24 PM
Thu, Jul 2, 2015 at 5:24 PM
AdMobilize Releases AdBeacon 2.0, Upgrades the First “Plug And Measure” Analytics Platform for DOOH Advertising
[…]
Thu, Jul 2, 2015 at 5:23 PM
Why Beacon Technology Isn’t That Smart—Yet (information-management)
The struggle has been going on for years. Brick-and-mortar stores have yet to crack the code when it comes to tracking shoppers like their online counterparts. Now, with beacon technology’s ability to not only track in-store visitors, but also send offers to their mobile devices, this segment of the retail industry has gotten a much needed shot in the arm. […]
information-management.com
Thu, Jul 2, 2015 at 5:21 PM
Thu, Jul 2, 2015 at 5:21 PM
DSrupted 2015 Conference Puts Focus On Real-Time Data As DOOH Content, Sept. 16, Toronto
The use of real-time data to inform, trigger, shape and be the content is the primary theme for the second annual DSrupted conference on disruptive technologies in digital signage and advertising, set for Sept. 16th in Toronto. […]
digitaljournal.com
Thu, Jul 2, 2015 at 5:18 PM
Thu, Jul 2, 2015 at 5:18 PM
ICX Association Hands Out Its First Excellence Awards
I’ve heard some positive reviews coming out of the Interactive Customer Experience Association‘s event in Chicago earlier this week – with loads of end-users and supplier/vendors limited to those that had some tie through sponsorship or awards to the event. If I read the tweets right, it was sold out. […]
sixteen-nine.net
Thu, Jul 2, 2015 at 4:16 PM
Thu, Jul 2, 2015 at 4:16 PM