OUTFRONT Media Inc. has partnered with the Washington Metropolitan Area Transit Authority ("WMATA") to debut a digital advertising pilot program within eight Metrorail stations, a first of its kind for the DC Metro area. […]
What process do you use to select system components, and is it different for hardware and software? 28 operators of digital signage networks gave their answers. […]
Recently, the city installed its first Smart Palm. Its broad leaves have solar cells on the top, just like James Cameron’s solar sunflowers. But the Smart Palm doesn’t stop at merely producing power. […]
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AirMedia Group Inc. (Nasdaq: AMCN), a leading operator of out-of-home advertising platforms in China have entered into a definitive equity interest transfer agreement with Beijing Longde Wenchuang Fund Management Co., Ltd. […]
Outdoor ad firm Posterscope has promoted Rebecca Chang to General Manager of its Taiwan operation. She was Vice President prior to the promotion and had spent the preceding four years working with the Posterscope Taiwan team. […]
Fuller's is targeting their "adventurous" clientele with a new digital and out-of-home campaign that launched today in East London. The brewer’s 'Find Flavour' campaign is marketing its Frontier craft lager brand at 25- to 45-year-old men who are "renowned for trying new things and exploring new flavours". […]
JCDecaux SA was recognised in the category of "Small cell technology and deployment enablers" at the awards ceremony of the Small Cell World Summit, held on 10 June in London. The jury commended JCDecaux's ability to develop intelligent and aesthetic solutions for integrating small cells into the urban environment while facilitating the involvement of cities and local operators. […]
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First of its kind in the Capitol's transit system; Fourth transit network for OUTFRONT NEW YORK, June 15, 2015 /PRNewswire/ -- OUTFRONT Media Inc. (NYSE: OUT) today announced that it that it has partnered with the Washington Metropolitan Area Transit Authority ("WMATA") to debut a digital advertising pilot program within eight Metrorail stations, a first of its kind for the DC Metro area. […]
Flix Brewhouse is an interesting movie theater chain in that it pairs the big screen with the tall glass – the latter used for the output of the micro brewery that Flix runs onsite. Yes, you can sip a craft beers and watch a flick in a theatre. […]
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JCDecaux is running a domination campaign at London’s Waterloo Station that ties into the release of the new film JURASSIC WORLD, using the large digital screens in the terminal and even creating a dinosaur museum gallery. The one-of-a-kind campaign is dominating every outdoor advertising location in the commuter hub. […]
