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Programmatic Will Transform Outdoor Advertising: VivaKi’s Hopwood (beettv; video, 2:58)

CANNES — Programmatic buying is still almost entirely associated with digital media, but the time might not be far off when creative is routinely served in real time on outdoor advertising displays. That’s what Danny Hopwood, VivaKi’s VP-solutions and platform operations for EMEA, envisions. […]

beet.tv
Thu, Jul 2, 2015 at 12:54 AM

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Cannes Lions 2015: Key Adtech Takeaways (adtekr)

The 2015 Cannes Lions International Festival of Creativity took place last week (21st – 27th June), creating the renown annual buzz in the creative communications and advertising industries. So what did the festival have to offer its adtech gurus? […]

adtekr.com
Thu, Jul 2, 2015 at 12:50 AM

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Top customer experience tech honored at ICXSummit15

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digitalsignagetoday.com
Thu, Jul 2, 2015 at 12:45 AM

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Digital Signage Expo 2016, Las Vegas, March 15-18: Schedule (digitalsignageexpo)

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Thu, Jul 2, 2015 at 12:43 AM

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Indiana family uses billboards to help find kidney donor for dad

One Indiana family is hoping drivers will look up and potentially save their father's life. […]

oaaa.org
Wed, Jul 1, 2015 at 8:00 PM

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AdAge: Most lucrative category for the Cannes Lions festival is Outdoor, with 5,037 entries

Most lucrative category for the festival is Outdoor, with 5,037 entries estimated at USD 2,585,510. […]

adage.com
Wed, Jul 1, 2015 at 5:06 PM

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OOH Brings It for the 4th (iheartbillboards)

School’s out, pools are open, the patio chairs washed down, grills fired up, and we’re JAZZED to salute old glory this July 4th! […]

iheartbillboards.com
Wed, Jul 1, 2015 at 5:00 PM

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London buses trial beacon technology for smartphone advertising (techworld)

Pilot scheme in London follows a successful six month trial in Norwich by Proxama and Exterion Media. Passengers on London buses will soon be able to receive targeted advertisements on their smartphones with the trial of beacon technology. […]

techworld.com
Wed, Jul 1, 2015 at 4:34 PM

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PRWeek: Cannes Lions 2015: The view from the editor-in-chief

The much-hyped, media-saturated Cannes Lions week is over for another year and it is easy to forget that, beyond the glittering yachts and the Yves St Laurent (apparently), the whole point of this 'international festival of creativity' is to be the showcase of the best campaigns from around the world. Is Cannes still a good pointer for the cultural zeitgeist? […]

prweek.com
Wed, Jul 1, 2015 at 4:31 PM

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Confusion at Cannes Lions (review of the press coverage; source – creativereview)

Too small? Too big? Too soon? […]

Wed, Jul 1, 2015 at 4:29 PM

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Investigation of Chinese OOH Ad Operator AirMedia Group, Inc. Announced by Glancy Prongay & Murray LLP (yahoofinance)

Glancy Prongay & Murray LLP announces an investigation on behalf of investors of AirMedia Group, Inc. (“AirMedia” or the “Company”) (NASDAQ: AMCN) concerning whether the Company misled investors regarding the value and potential sale of a portion of its advertising subsidiary AirMedia Group Co., Ltd. (AirMedia, Ltd.). […]

Wed, Jul 1, 2015 at 4:24 PM

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ComQi Wins Big at the Interactive Customer Experience Industry Excellence Awards

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Wed, Jul 1, 2015 at 4:06 PM

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NEC Display Captures Four Awards at InfoComm 2015

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marketwatch.com
Wed, Jul 1, 2015 at 4:05 PM

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Videotel’s VP70 Industrial Digital Signage Media Player Goes on the Road

Triple E Recreational Vehicles chose the VP70 for one of America's largest RV shows in Louisville, Kentucky. […]

digitalsignageconnection.com
Wed, Jul 1, 2015 at 3:30 PM

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Arsenal Media Produces Video Wall and LCD Display for GIA

Arsenal produced over 100 videos for the Gemological Institute of America’s two-zone lobby installation in NY showcasing its unique history and insight on precious gems. […]

digitalsignageconnection.com
Wed, Jul 1, 2015 at 2:20 PM

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