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Opportunity for digital signage? Switzerland opens first supermarket without employees (The Local)

On Monday, February 1st, Migros opened its Voi Cube - a staff-free supermarket - in the canton of Solothurn. It is the first shop to open in Switzerland without any employees, reports Swiss news outlet 20 Minutes. Customers use an app to register before purchasing, before choosing their products and checking out independently using hand sensors. […]

thelocal.ch
Thu, Feb 4, 2021 at 6:18 PM

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Predictions for digital signage market in 2021 by Intuiface CMO

By Geoffrey Bessin. How much evolution can one expect for the place-based digital content industry when no one is leaving their home! As it turns out, perhaps quite a bit. […]

intuiface.com
Sun, Jan 31, 2021 at 7:30 PM

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Digital signage, kiosks and other customer experience technology will play a big role in retail recovery (DSToday)

by Katie Kochelek. A worldwide pandemic shifted industry conversation from experiential retail and strategic partnerships to more simplified objectives like keeping customers and employees safe, store shelves stocked, and open signs lit. Sadly, the year claimed many longstanding retailers and put countless more in precarious positions as they struggled to stay afloat. […]

digitalsignagetoday.com
Sun, Jan 31, 2021 at 7:11 PM

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Retail fighting back – what edge do experiences give?

Retail has for some time been competing with e-commerce. We have all seen the same brand creating a different experience online to their ‘bricks and mortar’ establishments. It is now more important than ever that retailers focus on creating ‘experiences’ for those better-informed shoppers.  DOOM AND GLOOM? […]

digitalsignagefederation.org
Sun, Jan 24, 2021 at 11:01 PM

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COVID’s Effect On Out of Home Media: A Check In

As we approach the unwelcome milestone of a year of dealing with the COVID pandemic, and as the promise of vaccine rollouts allows us to begin to see a light at the end of the tunnel, we thought it would be a good time to stop and take stock of things.  Dealing with COVID mobility and Out of Home has been a bumpy road for everyone involved in the industry, from media owners to agencies and advertisers. […]

emcoutdoor.com
Fri, Jan 22, 2021 at 4:23 PM

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Reaching Consumers During Lockdown Using OOH

2020 has definitely taken the world by surprise, as no one could have predicted such a sudden change in our daily lives that would ultimately affect almost every industry on a global level. Businesses of every kind have had to quickly adapt to this drastic change in consumer behavior to stay relevant and afloat. […]

movia.media
Wed, Jan 13, 2021 at 2:00 PM

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As Retail Transforms, Technology is Here to Stay

By Beth Warren, SVP Retail Strategy – Creative Realities Inc. Let’s take a moment together to Hail Retail. Its impact on our culture, our economy, our individual psyches, and our human experience — is nothing short of astounding. […]

digitalsignagefederation.org
Thu, Nov 12, 2020 at 3:01 PM

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Ubimo survey: DOOH advertisers should adjust to consumers taking fewer, but more purposeful shopping trips (Billboard Insider)

By Norm Chait, Director of Out-of-Home Product/Sales at Ubimo, a Quotient brand. The data show that during the pandemic consumers are still shopping in store, looking to brands to share relevant messaging, and influenced by Out-of-Home (OOH) advertising as they make their in-store purchase decisions. […]

billboardinsider.com
Wed, Oct 28, 2020 at 12:08 AM

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16:9: Ultraleap Debuts Free Software To Make Existing Touchscreen Devices TouchFree

The UK tech start-up Ultraleap – which markets technology that merges camera-based hand-tracking with haptic feedback – has released free software it says enables existing touchscreens to go touch-free. The qualifier in that is to make the TouchFree software work, operators will need to add on a $250 camera/sensor or a $90 controller gadget. […]

sixteen-nine.net
Thu, Oct 8, 2020 at 11:11 AM

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QMS revamps its DOOH network at 7-Eleven chain in Australia (AdNews)

AdNews sat down with QMS chief customer officer Mark Fairhurst to discuss how the network has been updated and what IMPULSE can provide for brands across Australia. How does the new IMPULSE offering differ to the previous? What prompted the update? […]

adnews.com.au
Mon, Sep 21, 2020 at 12:10 AM

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4 post-covid-19 retail DOOH trends to watch (Broadsign)

The world is opening back up, but it is not going back to the way things were. Changes made over the course of the COVID-19 pandemic are expected to stick around, including in the world of retail. New conveniences and preferences may be too appealing or important to let slip away. […]

broadsign.com
Tue, Jul 28, 2020 at 11:35 PM

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4 post-COVID-19 retail DOOH trends to watch

The world is opening back up, but it is not going back to the way things were. Changes made over the course of the COVID-19 pandemic are expected to stick around, including in the world of retail. New conveniences and preferences may be too appealing or important to let slip away. […]

broadsign.com
Tue, Jul 28, 2020 at 11:16 AM

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Largest US supermarket retailer Kroger to deploy audio OOH advertising network from Vibenomics (Stock House)

Vibenomics will expand its Audio OOH Advertising Marketplace to enrich the customer experience in more than 2,300 Kroger locations and automate the audio ad buying process to current programmatic standards, allowing users to strategically target customers at the right time depending on weather, local events and more. […]

stockhouse.com
Wed, Jul 8, 2020 at 11:02 AM

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16:9: Much-Needed Upgrade To LaGuardia Includes Plenty Of Dynamic, Data-Driven Screens

Business travelers familiar with the hellscape that was the old LaGuardia airport in New York won’t recognize it if/when they start getting back on airplanes for things other than family emergencies. […]

sixteen-nine.net
Mon, Jun 15, 2020 at 8:44 AM

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How advertising will change in the post-Covid World (EMC Outdoor)

How Will Audience Behaviors Change? Even when the economy returns to whatever the “new normal” is as states begin to reopen, advertisers will absolutely see a change in their audiences as a result of the pandemic. We may see a resurgence in consumer movement and buying activity. […]

emcoutdoor.com
Thu, May 7, 2020 at 4:42 PM

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